UGC Talent Manager
ABOUT COMPANY
We are a 7-figure/month DTC health supplement brand running ~$2.6M/month in Meta ad spend. Every dollar of revenue traces back to performance creative that converts cold traffic into subscribers.
We move fast, work async, and make every creative decision based on data. The team is lean, the output is high, and the bar is set accordingly.
THE ROLE
You'll build and own the UGC creator pipeline from scratch โ sourcing, briefing, and managing 25+ active creators producing performance ad content for Meta and Google campaigns.
This is not a social media manager or casting agent role. You sit between creative strategy and production โ you understand why UGC works in paid ads, how to brief creators so content doesn't look like an ad, and how to use performance data to improve what gets made next.
WHAT YOU'LL BE DOING
โ Source and qualify UGC creators across TikTok, Instagram, Billo, JoinBrands, Insense, Fiverr, Bounty, Whop
โ Build and maintain a creator database of 25+ active creators โ diverse in age, demographic, lifestyle, and persona
โ Write clear, detailed creator briefs: hook direction, key message, CTA, tone, do's/don'ts, reference examples
โ Manage full production pipeline: brief โ delivery โ revisions โ handoff to editing team
โ Track creator status in CRM (brief sent / content received / revisions / approved)
โ Work with Head of Growth and Head of Creatives to feed performance data back into content direction
โ Flag high-performing creators for deeper partnerships (retainer, exclusivity, more volume)
โ Target: 125+ raw videos delivered in the first month
WHAT WE'RE LOOKING FOR
โ 1+ year of proven experience sourcing and managing UGC creators โ not learning on the job โ Existing creator network or personal contacts โ you come in with a pipeline, not starting from zero
โ Strong brief-writing skills โ clear, actionable instructions that non-professional creators actually understand
โ Organized enough to manage 25+ creator relationships simultaneously without dropping balls
โ Familiar with UGC platforms: Billo, JoinBrands, Insense, Fiverr, Bounty, Whop
โ Performance-oriented mindset โ content is a means to a business outcome, not an aesthetic exercise
Strong bonus:
โ DTC / ecom experience โ health, wellness, supplements, or beauty โ Understanding of Meta Ads performance creative and how UGC performs in feed ads
โ Experience with AI-generated UGC tools (HeyGen, ElevenLabs)
COPMPENSATION & SETUP
โ $10,000/month ($5,000 base + $5,000 performance bonus tied to KPIs)
โ Fully remote
โ Full-time
โ Creator GEOs: USA, Canada, UK, Australia
โ English-speaking markets only
HIRING PROCESS
Screening โ Test task (creator brief + source 5 real creators) โ Final interview with Head of Growth + Founder โ Reference check + Offer
Why This Role
โ You're building the system from day one โ not inheriting someone else's mess
โ Real creative strategy backing you up โ briefs come with direction, not guesswork
โ Performance culture โ output and results matter more than hours online
โ Budget flexibility for exceptional candidates
โ Growth phase โ $2.6M/month in spend and scaling
Ready to build the creator engine behind a 7-figure brand? Let's talk.
Required languages
| English | B2 - Upper Intermediate |