B2B Marketing Communication Specialist (SMM / PR)

We are an early-stage, fast-scaling B2B company with a strong market presence. Our focus is on clear positioning, consistent communication, and trust-building with a professional audience. We’re looking for someone to own day-to-day communications across social media, PR, and content.

Location - Ukraine (remote)

Responsibilities

• Manage and grow social media channels (YouTube, Twitter/X, other platforms)
• Create and publish B2B-focused content (use cases, insights, PR posts)
• Adapt messaging for a professional audience (founders, business professionals, decision-makers)
• Handle external communications (comments, mentions, brand visibility)
• Support internal communications (updates, announcements, partner content)
• Assist with PR activities and industry-related news
• Support basic paid campaigns (YouTube / Twitter / other platforms)
• Track performance and optimize content based on B2B audience response

Skills Required

• Hands-on experience with SMM (YouTube, Twitter/X)
• Understanding of B2B marketing principles (longer cycles, trust, value-driven content)
• Basic understanding of PR and media communication
• General knowledge of digital advertising
• Strong writing skills (clear, structured, professional tone)
• Understanding of YouTube content formats and platform mechanics
• Execution-driven mindset (focus on doing, testing, improving)
• AI tools: ChatGPT / Claude (for content creation and scaling)