Upwork Lead Generation Specialist (Sales-focused)

📍 Location: Remote

🗣 Language: English – B2+ (required)

👥 Engagement: Full-time

⏰ Start: ASAP

🏢 About the Company

OpsWorks.Co is an international DevOps company and an official AWS Advanced Tier Partner. We help clients worldwide transform their IT infrastructure and implement modern DevOps practices.

UppLabs provides software solutions for businesses in FinTech, Healthcare, and Real Estate, helping clients launch products faster and scale their teams efficiently.

🔹 Primary focus of the role — service lines (OpsWorks.Co & UppLabs)

🎯 About the Role

We are looking for an experienced Upwork Lead Generation Specialist (Sales-focused) who deeply understands the Upwork platform and knows how to not just send proposals, but win projects and bring in clients.

This role is ideal for a results-driven professional who understands Upwork algorithms, knows how to get into top proposals, and can build effective client communication.

👉 Main goal — acquiring new clients via Upwork

✅ Technical Stack & Tools

• Platform: Upwork (main channel)
• Approaches: proposal writing, bidding strategies, boosted proposals
• Communication: Upwork chat
• AI tools: allowed, but not as the primary approach (no generic template-based proposals)

🎯 Ideal Candidate

• 1,5+ years of hands-on experience with Upwork
• Proven experience in lead generation / sales / bidding via Upwork
• Strong understanding of how to:
  • find relevant projects
  • write personalized, high-converting proposals
  • get into top proposals / boosted bids
• Experience in IT outsourcing / outstaffing companies is a plus
• English — B2+ (strong written communication)

Key qualities:

• Results-oriented mindset (focus on won projects, not volume)
• Ability to analyze and improve conversion rates
• Proactive and self-driven
• Ability to work without generic templates

🚫 Not a fit if you:

• rely on mass/generic proposals
• use bots for applying
• cannot demonstrate real results

🛠 Responsibilities

• Search and identify relevant projects on Upwork
• Write high-converting, personalized proposals
• Optimize bidding strategy (timing, connects usage, boosting)
• Handle initial client communication via Upwork chat
• Qualify leads before passing them to the sales/tech team
• Work with multiple company profiles (OpsWorks & UppLabs)

🎁 What We Offer

• 🏠 Remote / Full-time / long-term collaboration
• ⏰ Flexible schedule
• 🏖 21 paid vacation days + 10 sick days + national holidays
• 🗣 Individual English lessons
• 💊 Medical insurance (for Ukraine)
• 🎓 $300/year learning budget
• 📚 Safari Books access
• 🧠 Sessions with a psychologist
• 📈 Trainings, workshops, and growth opportunities
• 🤝 Transparent and friendly culture

🚀 Hiring Process

1️⃣ Interview with Recruiter – 30 min

2️⃣ Interview with Hiring Manager – 30 min

3️⃣ Offer