Performance Marketing Specialist (Media Buyer) $$$
Fidel Partners
Verified Employer
We are an iGaming company with over three years of experience and a team of 1500+ specialists.
Our portfolio includes 11+ successful products operating across Tier 1β3 markets. We actively scale new products and markets, building strong affiliate ecosystems and long-term partnerships.
We are currently looking for a Performance Marketing Specialist to drive and scale paid user acquisition on Meta for a licensed iGaming product while achieving strong ROI and sustainable growth.
Responsibilities:
- Manage and scale paid traffic on Meta Platforms (Facebook & Instagram)
- Launch, optimize, and scale advertising campaigns
- Build and optimize funnels (creative β landing β registration β deposit)
- Monitor and improve key metrics: CPA, FTD, ROI/ROAS, LTV
- Ensure full compliance with Meta gambling policies and licensed product requirements
- Analyze performance (CTR, CPC, CPM) and run A/B tests
- Work with creatives: set tasks, test formats (video, banners, UGC), and scale winning concepts
- Optimize campaigns daily (budget allocation, pausing underperforming ads, launching new tests)
- Collaborate with CRM, Product, and Compliance teams to improve traffic quality and conversions
Requirements:
- 3+ years of experience in media buying on Meta Platforms (Facebook/Instagram)
- Proven experience managing budgets of $500K+/month
- Experience working with licensed (white-hat) iGaming products
- Strong understanding of Meta advertising policies, especially for gambling
- Solid analytical skills and data-driven mindset
- Proven ability to optimize campaigns toward CPA, ROI, and LTV targets
- Experience with A/B testing and performance optimization
- Strong understanding of marketing funnels and conversion optimization
Why you should consider this opportunity
- Remote-first format: MonβFri, 10:00β19:00 (UTC+2) β skip the commute.
- Paid vacation & sick leave, plus an extra day off for your birthday.
- Competitive compensation that fairly reflects your expertise and impact.
- Engaging corporate events to learn, share experience, and grow with like-minded professionals.
- No micromanagement: we trust our team, encourage initiative, and keep a flat hierarchy for fast decisions.
- Ongoing professional development: continuous support to build new skills and advance your career.
- Dynamic work environment: a profitable, forward-thinking company where every specialist plays a key role.
Required languages
| Ukrainian | C2 - Proficient |
Published 26 March
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3 applications
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$2000-3500
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