Performance Marketing Specialist (Media Buyer) $$$

Fidel Partners Verified Employer

We are an iGaming company with over three years of experience and a team of 1500+ specialists.
Our portfolio includes 11+ successful products operating across Tier 1–3 markets. We actively scale new products and markets, building strong affiliate ecosystems and long-term partnerships.

We are currently looking for a Performance Marketing Specialist to drive and scale paid user acquisition on Meta for a licensed iGaming product while achieving strong ROI and sustainable growth.

 

Responsibilities:

  • Manage and scale paid traffic on Meta Platforms (Facebook & Instagram)
  • Launch, optimize, and scale advertising campaigns
  • Build and optimize funnels (creative β†’ landing β†’ registration β†’ deposit)
  • Monitor and improve key metrics: CPA, FTD, ROI/ROAS, LTV
  • Ensure full compliance with Meta gambling policies and licensed product requirements
  • Analyze performance (CTR, CPC, CPM) and run A/B tests
  • Work with creatives: set tasks, test formats (video, banners, UGC), and scale winning concepts
  • Optimize campaigns daily (budget allocation, pausing underperforming ads, launching new tests)
  • Collaborate with CRM, Product, and Compliance teams to improve traffic quality and conversions

 

Requirements:

  • 3+ years of experience in media buying on Meta Platforms (Facebook/Instagram)
  • Proven experience managing budgets of $500K+/month
  • Experience working with licensed (white-hat) iGaming products
  • Strong understanding of Meta advertising policies, especially for gambling
  • Solid analytical skills and data-driven mindset
  • Proven ability to optimize campaigns toward CPA, ROI, and LTV targets
  • Experience with A/B testing and performance optimization
  • Strong understanding of marketing funnels and conversion optimization

 

Why you should consider this opportunity

  • Remote-first format: Mon–Fri, 10:00–19:00 (UTC+2) β€” skip the commute.
  • Paid vacation & sick leave, plus an extra day off for your birthday.
  • Competitive compensation that fairly reflects your expertise and impact.
  • Engaging corporate events to learn, share experience, and grow with like-minded professionals.
  • No micromanagement: we trust our team, encourage initiative, and keep a flat hierarchy for fast decisions.
  • Ongoing professional development: continuous support to build new skills and advance your career.
  • Dynamic work environment: a profitable, forward-thinking company where every specialist plays a key role.

 

Required languages

Ukrainian C2 - Proficient
Published 26 March
13 views
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3 applications
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