Marketing Strategist (Growth Marketer) $$$

At Empeek, we are looking for a High-Level Individual Contributor — a strategic mind who thrives on digging into data, uncovering market truths, and building value propositions based on evidence, not intuition.

You are a researcher at heart. You don’t just “run ads”; you find the “why” behind every click. We don’t need a manager of processes; we need an intellectual engine for our growth.

Your Mission

You will dive deep into market reports, analyze competitors, and - most importantly - listen to our customers to understand their real needs. You will transform these insights into high-impact hypotheses and value propositions that resonate with the US B2B market.

What You Will Actually Do

• Deep-Dive Research. Analyze the market landscape, competitor moves, and user behavior to find “secret gems” others miss in healthcare
• The Hypothesis Cycle. Formulate — Validate — Analyze — Iterate. Your work is a continuous loop of testing and refining
• Voice of Customer. Listen to sales calls and interview stakeholders to understand exactly how to phrase our message to change a lead’s mind
• Strategic Execution. Define the Value Proposition and ensure it resonates across multiple channels (Inbound, Outbound, ABM)

We Are Looking For

• 5+ years of experience in IT services or IT consulting.
• Strong B2B IT Services expertise and proven experience working with the US market
• Clear understanding of cold outreach specifics
• Analytical mindset with the ability to research the market and identify trends
• Ability to build hypotheses and create materials to test them across multiple channels
• Solid understanding of sales processes and effective communication with potential clients
• Proven ability to build clear and compelling value propositions for B2B audiences
• High level of independence and ownership without micromanagement
• English — Advanced (speaking and writing) and fluency in Ukrainian

This Role is a Perfect Match if

• You speak the language of numbers and evidence
• You prefer getting your “hands dirty” with research over managing people
• You want to know the truth about the market, even if it contradicts the initial plan
• You can translate complex HealthTech/IT solutions into clear value for the client

This is NOT the Role for You if

• Your main ambition is to build and manage a marketing team
• Your focus is primarily on process optimization or department structures

What We Offer

• Access to learning opportunities — internal and external training, certification reimbursement
• We are open to your ideas and provide the resources you need to validate your research and strategies.
• 18 paid vacation days, 10 public holidays compensated, and up to 10 paid sick days
• Up to $300/year for English classes + free speaking club
• Up to $180/year for sports activities
• Mentorship and knowledge sharing from experienced colleagues
• Career maps and growth plans to support your professional development
• New equipment provision and accounting support
• Competitive market-level salary with regular reviews
• Additional perks such as insurance fund, gifts, etc.
• Psychological safety and supportive culture
• Active support for the Armed Forces

If you believe this role could be a great match for you, please send us your resume via the link — we’ll be happy to get in touch with you.

You’re also welcome to recommend colleagues or friends — we offer a referral bonus 🎁.