Team Lead SEO (IGaming)

We are an established iGaming company with 4+ years of experience and a team of 1600+ specialists, managing 10+ large-scale projects across Tier 1–3 markets.

As part of our strategic growth, we are partnering with a professional SEO company operating in highly competitive iGaming and casino niches. Their team builds and scales SEO strategies where results and a systematic approach truly matter.

We are supporting them in the search for a strong Team Lead of SEO who will scale the direction, build high-performing teams, and drive sustainable project growth.

Key Responsibilities

• Develop and implement SEO strategies for project portfolios and international brands
• Build and manage teams of SEO specialists and experts of various profiles
• Optimize processes to enable scaling of the SEO direction and increase overall efficiency
• Work with highly competitive geographies, continuously improving approaches and adapting to search engine algorithm changes
• Collaborate with all key departments of the company to ensure effective traffic monetization
   

Required Skills

• Hands-on SEO experience — from deep understanding of algorithms to technical aspects (redirects, canonicals, server responses, indexing)
• Experience in team or department management — ability to scale processes and effectively lead people
• Experience working with large website portfolios and multi-brand structures — ability to manage multiple projects and a complex SEO ecosystem
• Background in competitive niches, especially iGaming / casino / affiliate, where performance and results are critical
• Strong analytical and strategic mindset combined with a realistic assessment of team resources and capabilities
   

What We Offer

• A key role in developing the SEO direction of an international holding
• Autonomy in strategic decision-making and the opportunity to implement your own ideas
• Long-term cooperation with a stable company
• Support from owners and a senior team with deep SEO expertise
• Flexible cooperation format (in-house / contract), modern tools, and resources to execute ambitious plans
  
  📩 Ready to build a high-impact affiliate program from the ground up? Send us your CV — let’s talk!