Growth Product Manager

We are the creators of a new fintech era!
Our mission is to change this world by making blockchain accessible to everyone in everyday life. WhiteBIT is a global team of over 1,200 professionals united by one mission — to shape the new world order in the Web3 era. Each of our employees is fully engaged in this transformative journey.
We work on our blockchain platform, providing maximum transparency and security for more than 8 million users worldwide. Our breakthrough solutions, incredible speed of adaptation to market challenges, and technological superiority are the strengths that take us beyond ordinary companies. Our official partners include the National Football Team of Ukraine, FC Barcelona, Lifecell, FACEIT and VISA.

The future of Web3 starts with you: join us as a Growth Product Manager!

Requirements:

— The ideal candidate is a hybrid of a product manager and a product marketing manager, who will apply product thinking to marketing to bridge the Web2 & Web3 spaces.
— Product expertise: Basic understanding of product metrics, unit economics, funnels, and user scenarios.
— Marketing & CR optimization background: Experience in digital campaigns, landing pages, or A/B testing.
— A proven track record of optimizing campaigns, product metrics, landing pages, funnels.
— Results- and data-driven mindset. A natural collaborator.

Would be a great advantage:
— Web3/crypto/CEX experience: An understanding of exchanges, trading products, or crypto users.
— Builder.io: hands-on experience or a similar visual content management system.

Responsibilities:
This is a hands-on role where you'll work closely with marketing managers, designers, analysts, and developers to bring marketing campaigns to life. You’ll help set campaign goals, implement mechanics, update landing pages, analyze results, and constantly improve.

— Ownership over campaigns and landing pages.
— Apply product management best practices to marketing initiatives: Experiment, launch A/B tests, and optimize.
— Support in writing requirements for developers and designers to set up landing pages on Builder.io: AI Frontend Engineer .
— Review and provide input on campaign copy, visuals, and mechanics from a product perspective.
— Monitor campaign performance and assist in analyzing results (conversion rates, promotion ROI, funnel drop-offs).
— Help to build and improve user scenarios/funnels to make sure users get the most value.

Immerse yourself in Crypto & Web3:
— Master cutting-edge technologies and become an expert in the most innovative industry.
Work with the Fintech of the Future:
— Develop your skills in digital finance and shape the global market.
Take Your Professionalism to the Next Level:
— Gain unique experience and be part of global transformations.
Drive Innovations:
— Influence the industry and contribute to groundbreaking solutions.
Join a Strong Team:
— Collaborate with top experts worldwide and grow alongside the best.
Work-Life Balance & Well-being:
— Modern equipment.
— Comfortable working conditions, and an inspiring environment to help you thrive.
— 24 calendar days of paid leave.
— Additional days off for national holidays.