Senior User Acquisition

We're a US-based entertainment tech company in hyper-growth mode. Our mobile product has found strong product–market fit in North America, and now we're scaling aggressively.

We're looking for a world-class User Acquisition leader to help us grow from $500K to $10M+ in monthly ad spend — profitably.

We are looking for a hands-on Senior User Acquisition Manager to lead and scale paid acquisition across Meta, Snapchat, and TikTok. This role combines strategic ownership with operational execution: you will be responsible for building a scalable acquisition system, driving traffic and profitable growth, and shaping the creative and data-driven strategy for US and Canadian markets.
 

This is not just a managerial role — hands-on execution and the ability to optimize campaigns, budgets, and creative testing frameworks are key.
 

Responsibilities

• Own and scale acquisition campaigns on Meta Ads, Snapchat, and TikTok across the US & Canada.
• Build a systematic and repeatable acquisition engine, including funnels, audiences, and creative testing frameworks.
• Collaborate closely with the Creative Lead and design team.
• Analyze key metrics (LTV, CAC, ROAS, ROMI, ROI) and optimize campaigns for maximum profitability.
• Research competitors and implement best practices for campaign growth.
• Experiment with new channels, technologies, and hypotheses.
• Manage budgets efficiently and structure campaigns for scalable growth.
• Contribute to strategic improvements and growth initiatives within the UA department.
   

Requirements

Must-have

• 2+ years of experience in User Acquisition
• Proven experience running Meta Ads and other paid channels (Snapchat, TikTok).
• Strong track record working with US and Canadian markets.
• Demonstrated ability to scale campaigns profitably.
• Deep understanding of creative testing frameworks and performance optimization mechanics.
• Strong hands-on execution skills and data-driven decision-making.
• Intermediate English.
   

Nice-to-have

• Experience building or restructuring acquisition teams.
• Experience working in high-volume creative environments.
• Familiarity with sweepstakes or subscription-based products.
• Performance-driven mindset with strong accountability for results.
   

Why Join Us?

💰 Big budgets — $500K+/month with a clear path to scale to $10M+ monthly ad spend

📊 Strong analytics infrastructure — dashboards, attribution, and everything you need to make data-driven decisions

🎨 Established creative pipeline — dedicated Creative Lead and design team, no creative bottlenecks

🚀 High autonomy — own your results with direct access to founders and fast decision-making

📈 Real impact — your work directly drives company growth and market expansion