ASO Graphic Designer (freelance)

At Promova, we’re redefining language education for the AI-powered era — making learning accessible, personal, and inspiring for millions of people worldwide.

Our 160+ teammates unite around one mission: to connect people, bridge cultures, and empower lifelong learners — in every country except aggressor states (yes, even Antarctica). We blend AI innovation with human creativity to help people speak with confidence and truly belong anywhere.

If you want to test bold ideas, move fast, and make an impact — you’ll feel right at home.

About the Role

We are looking for an ASO Graphic Designer to join our ASO Team on a long-term freelance basis.

In this role, you will be responsible for the full production cycle of ASO graphics, ensuring every visual—from icons to screenshots—is technically perfect and ready for rapid testing.

What You’ll Do

• ASO Graphics Production: Create high-quality designs for screenshots, icons, Feature Graphics, and In-App Event banners.
• Custom Product Pages (CPP): create tailored store pages for specific marketing requests and audience segments.
• Adaptation & Localization: Design layouts for all devices (iPhone, iPad, Android), including Dark/Tinted Mode and multi-language typesetting.
• Autonomous Material Prep: Independently source and update the latest UI screens from product files. Verify all text and data before beginning design work.
• Technical Quality Control: Ensure every asset follows the latest Apple and Google Play guidelines: dimensions, safe zones, platform-specific requirements etc.

What We’re Looking For

Core Requirements:

• Experience: 1.5+ years of commercial experience in graphic design.
• ASO Expertise: At least 6 months of focused experience in ASO and store creatives (screenshots, icons).
• Figma Skills: High-level proficiency in Auto-layout, Components, Variants, and Styles to build and maintain scalable design systems.
• Design Tools: Strong skills in Adobe Photoshop and Illustrator for high-quality raster processing, retouching, and image editing.

Would be a plus:

• AI Tools: Experience using AI generators such as Midjourney, Firefly, or Photoshop AI to create assets.
• Motion Design: Basic skills in Motion Design for creating video previews for app stores.
• ASO Metrics: An understanding of ASO metrics (CVR, CTR) and the principles of how visuals impact conversion.

Interview Process

• Pre-screen with Recruiter (45 minutes)
• Test Task
• Interview with the Hiring Manager (1 hour)

If you’re ready to help reimagine language learning for today’s world, let’s do it together!