Lifecycle Marketing Manager to $3000

Proxy-Seller is a proxy infrastructure company serving hundreds of thousands of users globally. We're building out our B2B Enterprise motion while maintaining a strong self-serve business.

We're looking for a Lifecycle Marketing Manager to own email marketing and CRM automation. You'll build the function from scratch: strategy, tech stack selection, and execution across the full customer journey.

The Role

• Primary focus: B2B lifecycle (60-70%) — Enterprise nurturing, trial-to-paid conversion, expansion
• Secondary: B2C/self-serve (30-40%) — onboarding, retention, win-back at scale
• Database: hundreds of thousands of contacts across segments
• Starting point: building from scratch — you'll select tools, design architecture, implement
• Reports to: CMO

Requirements

• 4+ years in email/CRM/lifecycle marketing with B2B experience
• Hands-on experience building automation workflows, lead scoring, and behavioral triggers from scratch
• Deep knowledge of email deliverability (SPF, DKIM, DMARC, reputation management)
• Experience with marketing automation platforms (HubSpot, Customer.io, ActiveCampaign, Klaviyo, or similar)
• Strong segmentation skills: RFM, behavioral, lifecycle-based
• Data-driven: A/B testing, cohort analysis, attribution
• English: Upper-Intermediate+ (written communication, content creation)
• Comfortable with AI tools for content, analysis, workflow optimization

Nice to Have

• Experience in proxy/data infrastructure/API/cybersecurity space
• ABM campaign experience
• Copywriting skills — ability to write emails without relying on copywriters
• Experience integrating marketing automation with CRM (Pipedrive, HubSpot CRM)

Responsibilities

• Build lifecycle marketing strategy and roadmap for B2B and B2C segments
• Select, implement, and manage marketing automation platform
• Design and execute automated sequences: nurturing, onboarding, retention, reactivation, win-back
• Build lead scoring model and behavioral triggers for personalization
• Segment database by ICP, product usage, lifecycle stage, engagement
• Coordinate with Sales/SDR on MQL criteria, handoff process, lead nurturing
• Own deliverability: domain reputation, list hygiene, compliance
• Track and optimize: open rate, CTR, conversion, revenue attribution

What We Offer

• Full-time remote, flexible schedule
• Ownership: build the function from zero, select your tools, shape the strategy
• Direct revenue impact — your work directly affects conversion and retention
• Education budget (courses, certifications, corporate English)
• PTO: 14 vacation days + 5 days off + 7 sick days + public holidays
• Equipment provided after probation

*We usually review applications within 3−5 business days
We share feedback if we’re able to move forward together. If this role isn’t the right match for now, we’ll keep your resume in our database and gladly reach out when a suitable opportunity comes up

If you like continuous growth and complicated challenges then Proxy-Seller is the way to go! Looking forward to your application