Marketing Manager (News and Audience Growth)

We're looking for a Marketing Manager to join our team!

Requirements:
- Experience in Google News traffic generation is required (at least 1 years)
- Strong knowledge of content factors that directly impact Google search rankings (top stories) and Google News, including E-E-A-T, topic authority, and page optimization.
- Strong proficiency with Google Trends, Google Search Console, and any real-time content analysis tools, such as Parse.ly or Chartbeat.
- Some knowledge of or experience with Google Discover.

Responsibilities:
- Develop and implement a successful strategy for news websites.
- Make recommendations throughout the day to editorial and audience teams regarding relevant search queries, SEO-focused article updates, and other optimizations to maximize article reach.
- Suggest new topics or areas of coverage to reach new audiences and collaborate with editorial, audience, and data teams to implement the strategy.
- Conduct in-depth competitive analysis of competitors' content to understand why certain content ranks high in search results and how to create competing content that delivers significantly greater value.
- Work closely with product managers to create and scale content marketing strategies that align with key company performance metrics, including session completion and user engagement.


Our benefits to you:

☘️An exciting and challenging job in a fast-growing group of companies, the opportunity to be part of a multicultural team of top professionals in Development, Architecture, Management, Operations, Marketing, Legal, Finance and more
🤝🏻Great working atmosphere with passionate experts and leaders, sharing a friendly culture and a success-driven mindset is guaranteed
🧑🏻‍💻Modern corporate equipment based on macOS or Windows and additional equipment are provided
🏖Paid vacations, sick leave, personal events days, days off
💵Referral program — enjoy cooperation with your colleagues and get the bonus
📚Educational programs: regular internal training sessions, compensation for external education, attendance of specialized global conferences
🎯Rewards program for mentoring and coaching colleagues
🗣Free internal English courses
✈️In-house Travel Service
🦄Multiple internal activities: online platform for employees with quests, gamification, presents and news, PIN-UP clubs for movie / book / pets lovers and more
🎳Other benefits could be added based on your location