Outreach specialist / Linkbuilder

We are looking for an Outreach Specialist / Linkbuilder to join the DigitalSuits marketing team. At DigitalSuits, we focus on an inbound marketing strategy to build a strong company brand in the target markets. We combine strategy, content, SEO, and ethical link-building to deliver measurable, data-driven results. Your role is to build and maintain high-quality backlinks that enhance SEO performance and support the company’s digital growth goals.

Requirements

• At least 1 year of experience as a Outreach specialist or similar role with a focus on US/EU markets
• English writing skills – B1/B2
• Understanding of SEO fundamentals, link quality, and metrics
• Experience with analysis and optimization tools like Ahrefs, SEMrush, Moz, Google - [check] Analytics, Majestic etc. (website analysis, donor selection)
• Ability to evaluate domains for outreach using key metrics (DA/DR, Traffic, Spam Score)
• Ability to create effective briefs and assignments for content writers
• Experience building long-term relationships with partners, webmasters, and bloggers for link placements and publications
• Basic HTML knowledge (page structure, tags, anchor links)
• Attention to detail, accuracy, and responsibility

• Analytical skills: Ability to analyze competitors’ links, identify high-quality resources for link building, and track link profile dynamics

   

Responsibilities

• Creating and implementing strategies to obtain high-quality backlinks from authoritative and relevant sources
• Research and analyze websites for link placement opportunities
• Evaluate domain quality based on traffic, authority, spam score, and other metrics
• Selection of donor websites according to given parameters (identify and qualify websites with strong authority and relevant context for link placement)
• Search for webmaster contacts and communication with webmasters
• Monitor and analyze the effectiveness of published links and regularly update the donor base
• Monitor competitors’ backlink strategies and benchmark against industry best practices
• Ensure that SEO strategies are effectively implemented
• Cooperate with other team members to ensure timely content delivery. Preparation and adaptation of content for placement (checking URLs and anchors). Publication control
• Manage spreadsheets and internal databases
• Link Insertion - search for individual donors where we can agree to add a link to our project to existing articles

• Finding new opportunities for free link building

   

Would be a plus

• Experience in establishing link building processes
• Experience working with Screaming Frog, Linkchecker, Netpeak Spider, Netpeak Checker
• Experience working with tools for mass mailings and automation of outreach processes
• Experience promoting international websites: Working with multiple language versions and international markets is a plus

• Existing partner resource base

   

Personal Skill Set

• Strong research skills and an editorial mindset
• Ability to meet deadlines
• Thoroughness and accuracy
• Work independence without micromanagement
• Time management skills
• Good team player
• Proactive with a positive attitude
• Strong communication skills.
• Quick learner
• Committed to delivering high-quality solutions