Middle Marketing Generalist

Lagoteam, an IT outstaffing company, is looking for a hands-on Marketing Specialist who can build marketing from scratch, shape and optimize our digital presence, and establish a predictable inbound leads flow.

Responsibilities:

• Develop detailed marketing strategy, plans and campaign roadmaps with clear goals and timelines.
• Optimize the Lagoteam website for search visibility, lead capture, and conversions.
• Build and execute inbound marketing activities (content, SEO, social, email, etc.) that increase traffic and lead generation.
• Establish brand awareness and positioning across channels.
• Monitor analytics and reporting (traffic, engagement, conversion rates, lead quality) and adapt strategies to maximize results.

• Coordinate marketing activities with internal teams and external freelancers or agencies.

   

Job Requirements:

• 2+ Years of experience in digital marketing.
• Experience in building marketing processes from scratch.
• Experience with website optimization, improving conversions and generating inbound leads.
• Good understanding of SEO and web analytics.
• Ability to create and manage content (website pages, presentations, social media, etc.).
• Hands-on experience with marketing tools (i.e. Google Analytics (GA4), Ahrefs/Semrush, Wordpress, Salesforce or similar CRM, etc.)
• Comfortable working independently and in a team.
• Strong communication and project management skills.

• English Intermediate+ or higher.

   

Will be plus:

• 15 vacation days per year
• 10 sick days per year
• Budget for the medical insurance after the probation period
• Budget for the well-being after the probation period
• English lessons after the probation period
• Accounting support and running of private entrepreneurship