Marketing - Communications Manager

About Top Netics
Top Netics is a venture builder working with cutting-edge software development companies and innovative portfolio projects across multiple industries — including blockchain, fintech, and emerging technologies. We are scaling our marketing efforts and looking for a proactive Marketing & Communications Manager who will help shape our digital presence and build a marketing engine not only for Top Netics but also for our portfolio companies.

Role Overview
This is a strategic and hands-on role for a marketing professional who thrives in dynamic environments. You will lead social media and digital marketing activities, develop content strategies, manage campaigns, and establish marketing processes. You will collaborate with our creative team, work on multiple brands and products, and have the opportunity to build and lead a marketing team as we grow.

Key Responsibilities
 

• Social Media Strategy & Execution:
  — Develop and execute the social media strategy for Top Netics and selected portfolio companies across LinkedIn, Instagram, X (Twitter), Facebook, YouTube, and TikTok.
  — Curate, create, and manage content that aligns with brand voice, company goals, and audience engagement objectives.
• Campaign Management:
  — Run both organic and paid campaigns, monitor results, and report on KPIs (engagement, reach, conversions, leads).
  — Research, test, and optimize campaign performance to improve ROI.
• Content Creation & Governance:
  — Oversee social media governance and content quality.
  — Manage content for websites and other digital channels.
  — Work closely with the creative team and use AI tools to streamline and enhance content production.
• Analytics & Optimization:
  — Provide regular performance reports and propose process improvements.
  — Benchmark tools and solutions to keep our marketing tech stack up to date.
• Collaboration & Stakeholder Engagement:
  — Work with senior stakeholders (including C-level executives) to ensure alignment with business goals.
  — Build a small marketing team to support execution and growth.

What We’re Looking For

Experience:

• 2–3+ years in social media management, content marketing, or digital communications.
• Previous experience in software development, fintech, blockchain, or product-driven companies is a strong plus.

Skills:

• Excellent written and verbal communication skills (English required).
• Proven ability to create compelling content and engage online communities.
• Hands-on experience with social media advertising, analytics, and automation tools (CRM, marketing automation).

Comfortable working with AI tools for content creation and optimization.

• Stakeholder management experience, including work with senior leadership.

Mindset:

• Strategic thinker with a proactive approach to problem-solving.
• Creative, curious, and eager to experiment with new formats and technologies.
• Willingness to work hard and build marketing processes from the ground up.
• Passion for communication and technology — interest in blockchain is a big plus.

Education:

• Bachelor’s degree in Marketing, Communications, Economics, or equivalent practical experience.

What We Offer

• A key role with responsibility and creative freedom in an international scale-up environment.
• Opportunity to shape the digital presence of Top Netics and its portfolio companies.
• Career development path toward a future Head of Marketing / CMO role.
• Collaboration with a motivated, cross-functional team focused on the MENA, Africa, and North American markets.
• Competitive compensation and flexible, remote-first work setup (or office space in Kyiv).

Please Note

To help us better understand your expectations, please include your salary expectations in your CV, motivation letter, or email when applying. This information is important for us during the recruitment process.

Our team carefully reviews all applications. If your CV matches our requirements and interests us, a recruiter will contact you within 2 weeks.

By submitting your CV for this position, you consent to the processing of your personal data by Top Netics in accordance with the Law of Ukraine “On Personal Data Protection.” This consent also includes the processing of your data in external systems for the purpose of supporting the recruitment process.