Senior VIP Manager

Senior VIP Manager (iGaming)
 

Role Overview

We are looking for a Senior VIP Manager to own and scale our VIP player strategy. This is a senior-level role with full responsibility for VIP segmentation, retention economics, LTV growth, and risk control across multiple GEOs. The role goes beyond operational VIP management and focuses on strategic decision-making based on data.
 

Key Responsibilities

• Own VIP segmentation strategy based on deposits, activity, and player value (LTV/LTV+).
• Design, maintain, and optimize VIP grading systems and personalized offers.
• Manage VIP bonus costs as part of overall LTV and margin optimization.
• Build and optimize VIP funnels: onboarding, retention, reactivation, and churn prevention.
• Launch and manage VIP communications via CRM channels (Email, Push, Telegram, etc.).
• Analyze VIP player behavior, cohorts, and segment performance.
• Prepare regular reports on VIP MAU, deposits, GGR, and NGR.
• Identify and mitigate fraud risks related to VIP traffic and bonuses.
• Contribute to loyalty program development and long-term VIP strategy.
• Collaborate with other VIP Managers and cross-functional teams (CRM, Product, Analytics, Risk).
• Participate in strategic planning for VIP player base growth across GEOs.

Requirements

• 2+ years of experience in VIP management at a senior level.
• Strong background in iGaming / Betting / Online Casino (1xBet platform experience is a plus).
• Proven experience working with VIP players across multiple GEOs.
• Deep understanding of retention mechanics, LTV, bonus cost economics, and margin impact.
• Hands-on experience with B2B iGaming CRM platforms.
• Strong analytical skills: cohort analysis, segment-based unit economics.
• Experience with BI tools / Google Analytics.
• Advanced Excel / Google Sheets skills.
• Jira / Confluence experience.
• Knowledge of VIP fraud risks and traffic quality.
• Data-driven decision-making mindset.
• English — B2+ (C1 preferred).

Soft Skills

• High level of autonomy and ownership.
• Strong communication and empathy when working with demanding VIP clients.
• Strategic thinking combined with attention to detail.
• Ability to coordinate with other senior stakeholders and VIP managers.
• Strong sense of responsibility for results and business impact.

What We Offer

• Fully remote work.
• Flexible schedule.
• 21 days of paid leave.