Chief Marketing Officer

At Promova, we’re redefining language education to make it accessible, personal, and effective for today’s fast-paced world. Our growing team of 150+ professionals is on a mission to connect people, bridge cultures, and empower lifelong learners—reaching every country except aggressor states (yes, even Antarctica).

We blend AI-driven innovation with human expertise to create tools that help people confidently speak, embrace new cultures, and truly belong in any language.

We are looking for strategic and execution-strong CMO who will take end-to-end ownership of Promova’s growth.

The CMO will define a clear growth strategy, translate it into practical, scalable actions, and ensure strong execution discipline. This role plays an active part in product discovery, co-owning growth hypotheses, user value exploration, and growth loops together with Product.

The focus is on measurable business impact, driven by data, systems thinking, and strong leadership energy.
 

Key Objectives

• Drive sustainable, scalable business growth
• Deliver proven impact on revenue, CAC, LTV, and ROMI
• Build a high-performing, scalable marketing organization
• Actively contribute to product discovery and growth loops
   

Key Responsibilities:

Strategy & Execution

• Define and execute a clear marketing and growth strategy
• Translate strategy into prioritized roadmaps and execution
• Balance long-term bets with short-term performance

Growth & Business Impact

• Own performance marketing and organic acquisition
• Deliver multiplicative business growth through marketing
• Optimize CAC, LTV, ROMI, and growth efficiency
• Build and scale growth loops with Product, bringing user insights, market signals, and growth data into discovery

Organization & Leadership

• Build marketing teams aligned to business goals
• Create scalable team structures and strong leadership layers
• Maintain a high hiring bar and build star teams
• Lead with energy, clarity, and consistency

Data & Market Awareness

• Ensure all decisions are data-driven
• Monitor market trends, competitors, and industry shifts
• Build systems for experimentation and learning
   

Required Experience

• 7–10+ years in product-based B2C businesses (subscription, mobile/web)
• Deep understanding and experience with Meta, Google, TikTok paid performance marketing
• Proven business growth impact through marketing (multiple times scale)
• Strong experience in: Performance marketing, Organic growth channels, CAC / LTV / ROMI ownership
• Experience building and scaling marketing organizations (50+ people)
• Ability to lead strategy → execution → results
   

Key Soft Competencies

• Strategy-to-execution leadership
• Strong business and product mindset
• Data-driven and system-oriented thinking
• High energy, inspiring leadership style
• Talent magnetism and uncompromising hiring standards
• Consistent, structured decision-making
   

Corporate benefits:

🎓Growth — offered to help develop your skills, advance your career, and reach your full potential: сompensation for additional training at external events and seminars; access to a large electronic library; paid online courses and conferences; Promova English Group; English Classes; Promova Speaking Club, and access to Promova Premium.

🧘🏼Wellbeing — offered to support your overall health, happiness, and resilience: work remotely from any safe location worldwide; flexible work schedule; 20 paid vacation days per year; an unlimited number of sick days, medical insurance coverage; mental health support; power station reimbursement; employee discounts and special benefits for remote employees.

🏄🏼‍♂️Fun & Activities — offered to foster informal communication and strengthen social connections among teammates: remote team compensation for gathering and team-building episodes.
 

If you are ready to help reimagine language learning for today’s world, let’s do it together!