Growth Marketer (B2B SaaS) to $10000

Growth Marketer (B2B SaaS)

Role: Growth Marketer (B2B SaaS)

💰 Compensation: $7,000–$10,000/month base + performance bonus

📍 Location: Remote (Global)

⏰ Type: Full-time

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🚀 About Ai in Charge

We're building the future of AI-assisted GTM workflows for business development teams. Our platform helps companies orchestrate compliant, intelligent outreach strategies that turn prospects into customers - without crossing platform boundaries or risking account restrictions.

The opportunity: Join as our first dedicated Growth hire and architect our demand generation engine from the ground up. You'll have direct access to founders, shape our acquisition strategy, and own the full funnel from awareness to product-qualified leads.

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💼 The Role

You'll own the entire growth funnel for SMB and mid-market product IT/SaaS companies. This isn't campaign management - you're a true growth architect who designs experiments, analyzes data ruthlessly, and scales what works while killing what doesn't.

What You'll Do Daily

GROWTH EXPERIMENTATION & ANALYTICS

• Design and execute weekly growth experiments across acquisition, activation, and retention
• Build and maintain growth models tracking CAC, LTV, conversion rates, and cohort behavior
• Implement robust analytics infrastructure (UTMs, event tracking, attribution models)
• Run A/B tests on landing pages, copy, CTAs, and onboarding flows
• Report weekly on experiment results, learnings, and next iterations
   

CHANNEL OWNERSHIP & OPTIMIZATION

• Develop and execute multi-channel strategies (LinkedIn organic/ads, content, email, partnerships)
• Optimize CAC across channels while maintaining lead quality and compliance standards
• Test messaging angles, creative formats, and audience segments systematically
• Scale winning channels; reallocate budget from underperformers
• Stay current on platform policies and GTM compliance best practices
   

FUNNEL OPTIMIZATION & CONVERSION

• Map and optimize every step from first touch to product activation
• Reduce friction in signup, onboarding, and demo booking flows
• Collaborate with Product on activation improvements and PLG motions
• Build nurture sequences that convert cold traffic into sales-ready prospects
• Increase demo booking rates and product trial-to-paid conversion
   

CONTENT & POSITIONING

• Craft compelling copy for ads, landing pages, emails, and social posts
• Develop thought leadership content that positions us as GTM experts
• Create case studies, comparison pages, and educational resources
• Test messaging frameworks and value propositions in market
• Build a content calendar aligned with ICP pain points and buying triggers
   

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✅ What We're Looking For
 

Must-Haves

• 4–8 years in B2B SaaS growth marketing with proven experiment track record
• Data-driven mindset: You live in analytics, build models, and make decisions from numbers
• Technical fluency: Comfortable with Google Analytics, SQL, or no-code analytics tools
• CRO expertise: You've run dozens of landing page and funnel tests with measurable lifts
• Channel versatility: Experience across paid, organic, content, and partnership channels
• LinkedIn GTM knowledge: Deep understanding of LinkedIn-centric B2B strategies and compliance
• Copywriting skills: You write clear, compelling copy that converts
• Self-starter: You design experiments, execute them, and iterate without hand-holding
   

Nice-to-Haves

• Experience marketing GTM tools, sales enablement, or AI/automation platforms
• Familiarity with product-led growth (PLG) motions and self-serve funnels
• Background in demand generation for early-stage startups
• Proficiency with marketing automation tools (HubSpot, Marketo, Pardot)
• Basic understanding of APIs, webhooks, and marketing tech integrations
• Community building or growth loop experience
• SEO/content marketing background
   

Red Flags (for you to assess us)

• You need a large team or agency support to execute
• You prefer brand marketing over performance marketing
• You're uncomfortable with early-stage ambiguity and rapid iteration
• You don't enjoy digging into data and running experiments
   

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📈 Success Metrics: Your 30/60/90
 

DAY 30

• Growth model built (CAC, LTV, conversion rates by channel documented)

• 6 experiments launched across 3+ channels

• Analytics infrastructure implemented (tracking, dashboards, attribution)

• ICP personas validated with supporting behavioral data

• Content calendar for next 60 days with 10 pieces in production
 

DAY 60

• 25-50% increase in weekly demos booked vs. baseline

• CAC at or below target ($500-800 for SMB segment)

• 10%+ improvement in signup-to-activation rate

• 3 winning channel/message combinations identified

• First partnership or co-marketing pilot initiated
 

DAY 90

• Repeatable growth playbook documented for 2 high-performing channels

• $50k/month in pipeline influenced by marketing

• 2x demo volume from Day 30 baseline

• Winner experiments scaled; underperformers sunset

• Growth roadmap for next quarter with prioritized initiatives
 

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🎯 How to Apply (4-Step Process)
 

We're looking for analytical thinking, creative problem-solving, and genuine growth expertise - not just marketing résumés.
 

STEP 1: Learn About Us (15 min)

• Visit aiincharge.com and explore the product

• Read our positioning: Who do we serve? What problem do we solve?

• Check our LinkedIn page for recent updates and content strategy
 

STEP 2: Complete the Screening Form (20 min)

You'll answer:

1. Target Audience: Who is Ai in Charge's ideal customer? (be specific - industry, role, company size, pain point)
2. Channel Strategy: Where would you find our best prospects? (channels, tactics, reasoning)
3. CAC Optimization: How would you optimize expenses on user acquisition while maintaining lead quality?
4. Honest Assessment: What are 2 obvious strengths and 2 obvious weaknesses of our product/positioning?
    

STEP 3: Show Your Skills (45 min - pick one)
 

Option A:
Design a Growth Experiment
• Choose one acquisition channel (LinkedIn, content, paid, email)
• Document:

• Hypothesis (what you'll test and why)
• Success metrics and target improvements
• Execution plan (timeline, resources, budget estimate)
• How you'll measure and iterate
• Submit as 1-page PDF or Notion doc
   

Option B:
Audit Our Current Presence
• Review aiincharge.com homepage, LinkedIn page, and any visible content
• Provide:

• 3 quick-win optimizations (with expected impact)
• 2 messaging/positioning improvements
• 1 experiment you'd run in Week 1
• Submit as bulleted doc or Loom walkthrough (5 min max)

STEP 4:

Interviews (if shortlisted)
• Round 1: 30-min intro screen with hiring manager (growth philosophy, experience, culture fit)
• Round 2: 45-min technical deep-dive (data analysis case study + experiment design with founders)
• Final: Offer discussion and terms negotiation

Timeline: We move fast. Expect feedback within 48 hours of each stage.
 

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❓ Screening Questions

1. TARGET AUDIENCE (200 words max) Based on aiincharge.com, who is our ideal customer?

Be specific:
• Industry/vertical
• Company size (employees, revenue)
• Job title/role
• Primary pain point we solve

1. CHANNEL STRATEGY (250 words max) Where would you find our best prospects? List 3-5 channels or tactics with reasoning. For each channel, include:
   • Why it's a fit for our ICP
   • Expected CAC range
   • Key success metrics
    
2. CAC OPTIMIZATION (250 words max) How would you optimize user acquisition expenses while maintaining lead quality? Consider:
   • Channel mix and budget allocation
   • Targeting and segmentation approaches
   • Conversion rate optimization tactics
   • When to scale vs. when to pause
    
3. PRODUCT ASSESSMENT (200 words max) After reviewing aiincharge.com:
   • 2 obvious strengths of our product/positioning
   • 2 obvious weaknesses or objections you'd need to handle in marketing
    
4. GROWTH EXPERIENCE (200 words max) Describe your most successful growth initiative:
   • What was the challenge/goal?
   • What experiments did you run?
   • What were the measurable results? (be specific with metrics)
   • What did you learn that you'd apply here?
    
5. EXPERIMENT DESIGN (150 words max) You have $5,000/month to drive demos. Our current demo booking rate is 2% (landing page visit → demo booked).

Design ONE experiment you'd run first:
• What would you test?
• What's your hypothesis?
• How would you measure success?
• What result would cause you to scale vs. iterate?
 

1. GROWTH PORTFOLIO [File upload or URL field] Submit your growth experiment design (Option A) OR current presence audit (Option B).
    

Accepted formats: PDF, Google Doc, Notion link, Loom (5 min max)
 

1. LOGISTICS
   • Expected salary range: $______/month
   • Available start date: ______
   • Time zone: ______
   • LinkedIn profile URL: ______
   • Portfolio/case study link (optional): ______

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🎁 What You'll Get

COMPENSATION & GROWTH

• $7k–$10k/month base (based on experience)
• Performance bonus: 5-10% of base tied to pipeline and conversion goals
• Equity options (early employee stake)
• Quarterly bonuses for exceeding growth targets
 

TOOLS & SUPPORT
 

• Budget for your marketing tech stack
• Access to our AI-assisted workflows (yes, you'll use what you sell)
• Weekly 1:1s with founders; monthly strategy sessions
• Professional development budget ($500/quarter for courses, conferences, tools)

WORK ENVIRONMENT

• Fully remote, async-first culture
• Flexible hours (overlap 2-3 hours with EU or US time zones)
• Unlimited PTO (with minimum 15 days/year encouraged)
• Annual team offsites
 

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🚫 Important: What This Role Is NOT
 

• Not a brand marketing role: Focus is performance and growth, not awareness campaigns
• Not a content marketing role: Content is a growth lever, not the primary focus
• Not a social media manager role: LinkedIn is one channel in a multi-channel strategy
• Not a marketing ops role: You build experiments, not just maintain systems
• Not an agency-supported role: You execute experiments directly, not manage vendors
 

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📝 Next Steps
 

1. REVIEW aiincharge.com (15 min)
2. COMPLETE the screening form (20 min)
3. SUBMIT your growth experiment design or presence audit (45 min)
4. WAIT for our response (48 hours max)
    

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⚠️ Application Deadline: We review applications on a rolling basis. Strong candidates will be interviewed immediately. Position closes when filled or after 30 days.
 

Equal Opportunity: Ai in Charge is committed to building a diverse team. We encourage applications from candidates of all backgrounds, experiences, and perspectives.