Product tour

Product Tour / Onboarding for iSpeedToLead — Boost Product Adoption & UX

Goal: Design and implement a modern product tour + onboarding
focused on rapid time-to-first-value, higher new-user activation, and adoption of key features. We’ll follow best practices from the Userpilot Blog and Duolingo’s approach (micro-steps, progress bar, motivational nudges, friendly microcopy).

Scope of Work

Run a quick audit of the first visit/registration and the product’s “first 10 minutes.”

Design a multi-step Product Tour: task checklist, contextual tooltips, empty states, progress indicator, and a “What’s new” pattern.

Configure context-aware scenarios:

first-time run / new user;

returning visit (if onboarding is not completed);

introducing a new feature to existing users;

native hints in empty states.

Prepare microcopy (EN; RU is a nice-to-have): concise, clear, motivating, and on-brand.

Set up analytics: events and properties (view/complete step, dismiss, TTFV, activation), plus an onboarding-funnel dashboard.

Implement A/B testing for key steps (copy/order/visual variants).

Ensure responsiveness (desktop/tablet; mobile-friendly for critical steps), accessibility (a11y), and performance.

Provide a playbook for maintenance & iteration (how to add steps, run “What’s new” campaigns, enable/disable segments).

 

Published 27 October
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