Head of Influence Marketing

Responsibilities:

• Develop and implement an influencer marketing strategy to promote the brand and products.
• Identify and engage relevant influencers across platforms (Instagram, TikTok, YouTube, Telegram, etc.).
• Build and maintain long-term relationships with influencers and brand ambassadors.
• Organize and launch advertising campaigns in collaboration with influencers.
• Manage influencer marketing budgets, track spending, and prepare performance reports (ROI, KPIs).
• Create and pitch innovative collaboration concepts.
• Collaborate with marketing, PR, and sales teams to integrate influencer campaigns into the overall marketing strategy.
• Monitor digital marketing trends and apply new tools and approaches.

Requirements:

• 3+ years of experience in influencer marketing or digital marketing.
• Strong knowledge of influencer markets, social media platforms, and industry trends.
• Excellent negotiation and relationship management skills.
• Proven experience in managing budgets and analyzing campaign effectiveness.
• Creativity, strategic thinking, and the ability to work in a fast-paced environment.
• English — Upper-Intermediate level or higher (other languages will be an advantage).

We offer:

• Competitive salary + performance-based bonuses.
• Opportunity to influence the brand’s promotion strategy.
• Work in an international team.
• Flexible schedule / remote work options.
• Corporate training and participation in professional conferences.