Google Ads Manager

We’re looking for a Google Ads Manager to join our team and launch and scale performance marketing campaigns that will drive new user acquisition in Tier-1 markets.
 

💡 About Verba

Verba is an AI all-in-one tool for content creators. With one click, you can add AI-highlighted subtitles in any language, clean audio to studio quality, and even create AI voiceovers in your own voice — plus many more features.

Our mission is simple: build the best product for content creators and businesses to generate content that drives real results.

We’ve already launched dozens of AI-powered features, and now we’re ready to scale our reach in Tier-1 markets. That’s where you come in.
 

🔧 Marketing Stack

Our marketing stack includes:

• Google Ads as our primary paid acquisition channels (iOS focus).
• Amplitude, RevenueCat, GA4, AppsFlyer for analytics, attribution, and cohort tracking.
• Notion for documentation and task management.
• Creative collaboration tools to brief, manage, and test ad assets.
   

🚀 What You’ll Be Doing

• Own the UA strategy — design and execute a B2C product-led user acquisition strategy for Google & Meta Ads that meets strict unit economics (CAC < LTV, ROAS > 100%).
• Build analytics foundations — collaborate with devs to integrate data from Amplitude, RevenueCat, GA4, and AppsFlyer into actionable dashboards.
• Run and optimize campaigns — set up, manage, and scale ad campaigns across Google  Ads for Tier-1 markets (US, UK, Canada, Australia).
• Track what matters — monitor budget pacing, DAU, MAU, ARPPU, CPI, CAC, ROAS, and ROI across all channels.
• Brief and test creatives — create clear briefs for ad assets, analyze creative performance (hook rate, CPM, ERR), and iterate to improve results.
   

🧬 Who You Are

You’re a performance-first marketer who’s obsessed with numbers, thrives in high-growth environments, and understands that paid growth is a science and an art. You have:

• 2+ years experience managing Google Ads — from account setup to scaling budgets.
• Proven track record scaling budgets from $0 to $50K/month while maintaining positive unit economics.
• Strong data-driven decision-making skills — comfortable digging into large datasets and making calls based on evidence.
• Experience with Tier-1 markets (US, UK, Canada, Australia).
• Proven experience in B2C marketing and scaling mobile apps is essential for this role 😊

• A structured, creative approach to problem-solving and hypothesis testing.

   

💡 Bonus Points For

• Experience with SaaS mobile products.
• Experience running creative testing frameworks.
• Familiarity with AI tools for ad creative generation.

💼 What We Offer

• High impact from day one — every test you run directly influences our growth trajectory.
• Fully remote & flexible schedule — work from anywhere in the world.
• Unlimited vacation & sick leave — we care about performance, not time-tracking.
• Competitive compensation — base + % bonus for exceeding KPIs (negotiated after interview).
• Startup speed — no 10 levels of approval; ideas get implemented fast.