Product Marketing Manager

Inforce is a Software Development Company that provides a full range of top-quality IT services. Our mission is to develop first-class applications and Websites to provide our clients with the best solutions for maximizing their profits and converting their ideas into reality.
 

Requirements:

• Experience in product marketing or working with startups
• Ability to conduct both qualitative and quantitative research
• Strong understanding of product development frameworks (Lean Startup, JTBD, MVPs, etc.)
• Hands-on experience launching or helping bring products to market
• Knowledge of how to create landing pages, run test campaigns, and analyze results
• Curious, strategic thinker with a hands-on mindset
  
  Nice to Have:
• Experience with B2C or B2B SaaS products
• Copywriting and storytelling skills
• Familiarity with UI/UX and tools like Hotjar, Google Analytics, surveys, etc.

Responsibilities:

• Research market trends, potential niches, user behavior, and competitors
• Generate and validate new product ideas and hypotheses
• Propose product concepts and MVP formats
• Support product positioning and messaging
• Test product hypotheses via landing pages, ad campaigns, and user interviews
• Promote early-stage products through PR, content, SEO, partnerships, and more
  
  We offer:
• Competitive salary
• Interesting and challenging projects
• Future career growth opportunities
• Paid sick leave and working day vacation
• A friendly team of professionals
• Delicious coffee biscuits and tea for your good mood
• The company covers 50% of the cost of courses you need
• Exciting team-building activities and corporate parties
• Office in the city center