Lead Generation Specialist

We're AdFlagger, a SaaS product that helps businesses protect their brand and traffic from ad hijacking and fraudulent PPC activity. Our clients include fintech, gambling, crypto and high-competition verticals where paid traffic is under constant threat.

We're looking for a Lead Generation Specialist who can find the right people, reach out with relevance, and generate demand without relying on templates or guesswork.

 What you'll do

• Build and maintain lead lists: CMOs, Heads of Marketing, PPC Managers, Affiliate Leads in target industries
• Craft and test cold outreach emails & LinkedIn messages that feel human, not robotic
• Research each prospect’s context: brand presence, PPC activity, affiliate exposure
• Track responses, analyze reply quality, and constantly improve your flow
• Work closely with sales to transfer qualified leads with insights and triggers

Requirements

• 2+ years in B2B lead generation or outbound SDR role
• Hands-on experience with email outreach tools and lead enrichment platforms
• Working knowledge of analytical tools: Ahrefs, Similarweb, Google Search Console to identify brand queries, ad activity, and competitor exposure
• Understanding of performance marketing (PPC, affiliates, brand bidding, cloaking)
• Fluent written English (B2+ minimum)
• Analytical mindset: you measure, test, and refine

• Proactive, autonomous, and focused on quality over volume

   

 Nice to have

• Ability to analyze branded traffic leaks, keyword cannibalization, or paid vs. organic split
• Competitor analysis using tools or custom scripts
• Experience working alongside marketing or SEO teams to align on lead targeting

• Forum / Slack / Reddit outreach experience

   

 What we offer

• Remote-first culture
• Fixed base + % from deals or pay-per-SQL (your choice)
• Access to internal data: real hijacking examples, dashboards, cases
• Real product, real pain solved