User Acquisition Manager / AppLab Offline

As we scale, we are seeking User Acquisition Manager to join our AppLab — our venture-backed team testing bold ideas, building next-gen health & wellness, productivity apps, and empowering users worldwide to live better lives.

What you will be doing:
— аssist in the development, management, and optimization of advertising campaigns from scratch with guidance from senior team members;
— help analyze campaign performance, user data, and basic funnel metrics (including LTV), and support the teamin making data-driven decisions;
— сollaborate with the creative team to contribute ideas and help refine strategy and content for better performance;
— monitor trends across platforms, monitor competitor activity, and share insights or suggestions for potential growth strategies.

Your background:
— 1–1.5 years of experience or completion of relevant courses in user acquisition, paid social advertising, and mobile app marketing;
— must-have: proficiency with Facebook Ads / Meta Ads Manager;
— understands acquisition strategies such as CAC, CPC, CPL, and their conversion rates;
— strong knowledge of web-to-app acquisition strategies and web funnels;
— proven ability to make independent tactical and strategic decisions in campaign management;
— personal track record of positively influencing creative team performance;
— experience managing mid-to-large advertising budgets;
— english: Intermediate level (B1);
— experience with TikTok, Google will be a plus;
— experience with Airtable will be a plus.

What we offer you:
— flexibility and freedom: choose fully remote, hybrid, or office-based work yourself;
— strong team: work alongside some of the industry’s top talent;
— unlimited growth: grow in multiple directions, get freedom to launch your own product;
— career development: take courses, attend top-notch conferences, explore digital library for nonstop growth;
— health support: get medical insurance, paid vacation and sick leaves, and access to a corporate psychologist;
— fun and culture: enjoy off site parties, team-buildings, sport events, and corporate gifts.
 

Thanks for your time.
Let`s bring things to the next level?