Growth Marketing Manager

Location: Remote
Employment type: Full-time / Part-time
Company: Acropolium (Astecture Group)

Key Responsibilities

1. Strategy & Planning:

• Develop and execute a comprehensive B2B marketing strategy
• Implement Account-Based Marketing (ABM) approaches

• Conduct market and competitive analysis within the software development industry

   

2. Lead Generation & Conversion:

• Manage multi-channel campaigns (LinkedIn, Google Ads, Content Marketing)
• Optimize the conversion funnel from MQL to SQL
• Coordinate closely with the sales team to improve lead handoff processes
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3. Analytics & Optimization:

• Set up marketing attribution systems
• Run A/B tests and experiments to improve performance
• Provide regular reporting and ROI analysis of marketing activities

Requirements

Must-Have:

• 3–5+ years of experience in B2B marketing within the tech/software industry
• Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot)
• Proficiency in analytics tools (Google Analytics, LinkedIn Analytics)
• Upper-Intermediate English or higher
• Proven experience with Account-Based Marketing (ABM)

Nice-to-Have:

• Experience working in a software development or IT services company
• Skills in technical content creation
• Certifications in Google Ads, LinkedIn Marketing, HubSpot
• Basic knowledge of web technologies (HTML, CSS)

What We Offer

• The opportunity to build a marketing department from scratch
• Autonomy in decision-making and room for experimentation
• Competitive salary + performance-based bonuses
• Professional development and learning opportunities

• Flexible work setup (remote/part-time/full-time)

   

Ready to create a marketing engine that actually works — not just looks good?
Send us your resume and let’s build something great together.