Lead Generation Specialist

Intetics Inc., a leading American technology company specializing in custom software application development, distributed professional teams creation, software product quality assessment, and “all-things-digital” solutions, is looking for a Lead Generation Specialist to join its innovative team.

Responsibilities

• Research target industries, companies, and decision-makers to build accurate ICPs and lists
• Identify key triggers (new hires, funding, tech changes) and create personalized value messages
• Engage leads through LinkedIn, email, and other channels using a multi-touch approach
• Warm up contacts by interacting with their content and sharing relevant insights
• Share helpful materials like case studies to build trust before booking sales calls
• Collaborate with sales and marketing to execute outbound campaigns and optimize outreach scripts
• Use automation tools to scale efforts while maintaining personalization
• Track all interactions in CRM, update lead info, and monitor lead progression
• Continuously learn about the industry, tools, and best practices, leveraging AI when possible

Requirements

• 2+ years in B2B research, sales development, or outbound lead generation
• Strong analytical and writing skills — able to turn research into clear insights
• Familiarity with CRM systems (e.g., HubSpot, Salesforce, Pipedrive)
• Experience using LinkedIn Sales Navigator, Apollo, or similar tools
• Comfortable working independently and handling multiple campaigns
• Excellent communication skills in English

Helpful Tools (No need to know all – willingness to learn is key!)

• Research & Enrichment: Clay, Apollo, Crunchbase, LinkedIn Sales Navigator
• Outreach & Automation: Lemlist, Smartlead, Zapmail, Phantombuster
• Email Validation: ZeroBounce or similar
• AI Productivity: ChatGPT for outreach copy, summaries, and value props