Head of Upwork / Lead Generation Offline

Inbuco.co — boutique design agency, focused on branding, websites, and product design for visionary startups and fast-growing tech companies. We're looking for a strategic, experienced Lead Generation specialist who understands how to bring in high-quality leads specifically for creative/design services.

What we’re looking for:

We need someone who’s not just a generalist — we’re looking for a lead gen pro who:

• Has proven experience generating leads for creative/design agencies (branding, UI/UX, web design)
• Can show case studies or real results with numbers 
• Has successful and scalable experience with different leadgen channels 
• Thinks strategically: can help shape ICPs, messaging, value prop
• Is data-driven and knows how to measure, test, iterate

What you’ll be doing:

• Build and execute predictable lead gen systems (organic or paid)
• Develop strategies
• Bring in qualified leads with clear intent and budget
• Work closely with our brand team to tailor outreach visuals and assets

• Monitor performance, report weekly, and constantly optimize

   

Nice to have:

• Experience working in design/branding/dev companies
• Experience with GigRadar
• Understanding of typical pain points of our ICP
• Previous work with European or US-based clients

How to apply:

When applying, please include:

1. Short intro about your experience with creative/design agencies
2. 1–2 specific case studies with metrics
3. What outreach channels you’ve used and what worked best
4. Your typical process or playbook