Head CRM/Deputy CMO (iGaming)
We take great pride in our five leading brands, two of which have a long-standing reputation in the industry—one has been successfully operating for 12 years, and the other for 5. Our wealth of experience and innovative approach have made us a leader in the gambling industry.
Our team is our greatest asset—comprising talented, passionate professionals who bring together years of expertise across different sectors. We foster a culture of collaboration and creativity, where every member plays a crucial role in driving the company's success.
As a forward-thinking company built on the knowledge and experience of industry experts, we are committed to continued growth and shaping the future of gambling. Join us in this exciting journey!
🔍 Key Responsibilities:
- Managing player retention strategies (basic, bonus management experience is important here), including the development and implementation of bonus programmes.
- Formation and optimisation of business processes in the marketing department.
- Analysis of player behaviour and development of personalised offers to increase loyalty.
- Managing operational marketing, including planning and execution of marketing campaigns.
- Implementing and managing marketing automation tools.
- Monitoring and analysing key performance indicators (KPIs) to evaluate the effectiveness of CRM campaigns.
- Analysing market trends and competitive landscape to identify growth opportunities.
- Coordinating with other departments to ensure marketing efforts are aligned.
🔍 Your Profile:
- Experience in managing bonus programmes and player retention strategies.
- Strong understanding of CRM systems and analytics tools.
- Experience in a senior marketing role, preferably in the gaming industry.
- Excellent communication and organisational skills.
- Ability to work in a fast-paced environment and adapt to new challenges.
- Excellent analytical and strategic skills.
- Ability to effectively manage a team and inspire employees.
- Experience working with data and analytics to make informed decisions.
- Experience with marketing automation and analytics tools
🌐 We offer:
- Working with gambling industry experts;
- Competitive salary in $,and package of benefits (annual leave 21 days, paid sick leave etc)
- Fully remote - work from any country
- Opportunity to work in an international and multinational environment
- Professional training and development
- Opportunity to work with the team of professionals