Head of SEO (offline)

Mate academy - an EdTech startup with a technological, gamified, AI-friendly LMS platform where people learn IT specialties. Try it!

Our mission is to help 1 million people worldwide build their careers in IT.🤘Already, 3500+ graduates have landed their first IT jobs in just 4 months of training. We successfully launched our business in Poland and Brazil and have plans to expand to other countries.

Your mission as Head of SEO is to build SEO channel at Mate academy from 0 to 1 and make SEO ROI positive channel for business. You will play a key role in creation and implementing SEO strategy in all locations we operate (Ukraine, Poland, Brazil and Tier 1).

What will you need to succeed

- 3+ years of experience as SEO specialist;
- Hands-on experience in link building, managing content writing process, working with developers to eliminate tech errors;
- Strong analytical skills (advanced level of Excel/Google Sheets) to interpret data, identify trends, and make data-driven decisions;
- Technical expertise (knowledge of technical aspects of SEO) and deep understanding of how search engines work;
- Extensive experience in the UA market. Polish and Tier 1 market experience is a plus;
- Excellent communication and interpersonal skills, with the ability to collaborate cross-functionally and effectively;
- Getting things done approach;
- Upper-intermediate English;
- Technical background is a huge plus.


Your tasks will be

- Full ownership over SEO function at Mate;
- Creation and implementation SEO strategy in collaboration with product development teams;
- Hire and manage part-time writers and link builders to implement the SEO strategy effectively;
- Oversee content SEO initiatives across all markets to maximize organic traffic;
- The data-driven approach in your decisions and work on all levels. You need to track analytics for website traffic (excluding paid ads). Understand how it grows, how much leads it generates, etc.


Your goals will be

- Build a SEO strategy for 1 year;
- Website development in Ukraine, Poland, Brazil and Tier 1.
- Increase organic traffic 2x in 1 year with positive ROI;
- Make SEO ROI positive channel for business.

What you'll find when working at Mate

- A mission to help 1M of people to start their careers in tech;
- No bureaucracy;
- Freedom to make own decisions and influence business;
- Unlimited paid vacation;
- A cozy office in the center of Kyiv, completely autonomous and ready to work in any force majeure in winter. We have our bomb shelter;
- Free English classes (twice a week);
- Performance/salary review every 6-12 months;
- Lunches paid for by the company (if you work in an office);
- Apple equipment for your comfortable work;
- An incredible team that cares about what they do, which makes work an exciting adventure.


Your team

You`ll be a part of Marketing team. We use a data-driven approach to make decisions and find significant data insights to improve different metrics. Our CMO Sviat Stepanenko will be your direct manager.


Recruitment process

- Call with the Head of Talent Acquisition (in Google Meet);
- Test assignment;
- Technical interview with CMO;
- Culture fit interview with company founders.


Does this offer match your career goals? Then let's get acquainted!

About Mate academy

🖐 Hello world!

We are Mate аcademy, a product EdTech startup with a mission to help 1 million people worldwide build their careers in IT. Our team challenges educational processes in Ukraine and the world, changing the pattern that obtaining an IT profession from scratch is nearly impossible.

🏆 Our product is a technological, gamified, AI-friendly LMS platform where students learn IT specialties. Register and give it a try!
Mate's uniqueness lies in free education leading to employment (Income Share Agreement Model). Students pay 12% of their salary for 3 years only after getting a job. That's why our educational program prepares students to meet the needs and requirements of the job market. 90% of those who complete our training land jobs in IT. Currently, Mate's graduates constitute 1% of IT specialists in Ukraine.

🥇 Achievements:
- Employed over 2800 students.
- Successfully launched our business in Poland in 2022 and have plans to expand to other countries.
- Recognized as a "Rising Star" in Europe by Atomico, Google for Startups, and Dealroom.co.
- Received a monetary reward from Google in December 2022.
- Growing at a rate of 2.5-3 times annually.

📍 We have our startup studio where employees can launch their own technological product ideas. One such project is the Cusbo messenger, which recently entered the market as a separate omnichannel communication solution for businesses.

🤹‍♀️ Our team consists of 140+ mates and continues to grow.
We seek exciting challenges and work by the principle of getting things done. We are driven by changing people's lives, and helping them acquire new professions. We draw inspiration from each other, as everyone does everything possible (and a little more) to achieve the goal. In such an environment, we become better every day. Hiring A-players is our focus.

🎸 Our culture: "no bullshit" based on 4 values:
- Act in the best interests of the company,
- Full responsibility,
- Be humble,
- Be hungry. 
A culture of feedback, the right to make mistakes, transparent communication, and processes are important to us. We avoid micromanagement and instead prioritize trust and awareness of owning one's goals.
In this article, you can find more details.

⭐ Founders of Mate Academy – Anna Apostol, Roman Apostol, and Max Lysak.
Roman Apostol was a team lead at Google and co-founder of the startup Preply.
Anna Apostol is listed among Forbes' 25 Women in IT, and Max Lysak is a co-founder of the Lviv business incubator Startup Depot and the Lviv IT Arena conference.

Company website:
https://mate.academy

DOU company page:
https://jobs.dou.ua/companies/mate-academy/