WinLux

About the Role

We are looking for a Lead CRM Manager to own and drive our multi-channel customer communication and promotion strategies across email, SMS, push notifications, and other direct marketing channels. This role is crucial for enhancing player engagement, improving retention, and supporting revenue growth within our fast-paced iGaming environment.

The ideal candidate will be both strategic and hands-on, with strong experience in CRM systems, lifecycle marketing, segmentation, and bonus/promotion management. You will also have the opportunity to lead and mentor a small team as we scale.

Key Responsibilities

• Plan, execute, and optimize CRM campaigns across email, SMS, push notifications, and other direct channels.
• Design and implement personalized customer journeys using automation tools such as Customer.io, OneSignal, or similar platforms.
• Manage and improve bonus and promotion strategies to boost engagement and player value while keeping costs efficient.
• Monitor and report on campaign performance using key CRM metrics such as retention rate, churn, open/click rates, and ARPU.
• Continuously run A/B tests to optimize messaging, timing, and offer structure.
• Own CRM calendar and ensure timely delivery of campaigns aligned with product and marketing plans.
• Maintain and refine customer segmentation and behavioral targeting strategies.
• Collaborate closely with data, marketing, and product teams to ensure a unified customer experience.
• Identify and implement lifecycle marketing opportunities, loyalty initiatives, and reactivation flows.
• Stay current with industry trends and tech to bring fresh, innovative ideas into our CRM efforts.

• Provide guidance or leadership to a small team (1-3 people), if needed, while staying deeply involved in day-to-day execution.

   

Requirements

• 4+ years of experience in CRM, retention marketing, or lifecycle marketing within iGaming.
• Strong knowledge of Customer.io or similar CRM platforms (Optimove, OneSignal, etc.).
• Proven experience managing retention campaigns via email, WhatsApp, Telegram, push notifications, and in-app messaging.
• Deep understanding of Email marketing, technical aspects of the setup.
• Expertise in customer segmentation, automation, and behavioral targeting.
• Solid understanding of bonus structures, loyalty programs, and player incentives.
• Experience working with cross-functional teams, including data, product, and marketing.
• Analytical mindset with proficiency in A/B testing, campaign tracking, and performance optimization.
• Background in data-driven CRM strategies with a focus on personalization and automation.

• Ability to work in a fast-paced, high-growth environment with a proactive and hands-on approach.

   

Location

Our in-house team operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

Interview Process

After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:

• Recruiter Screening (40 minutes)
• Critical Thinking Assessment (10 minutes)

• Final Interview (60 minutes)

   

What We Offer

Join our team and enjoy a variety of amazing benefits! Check out just a few of the perks we offer below:

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.

• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. 

   

Excited about the opportunity? Apply today!

About The Role

We are looking for an experienced Senior Product Manager to drive the strategic development of our iGaming platform. This role is crucial in shaping the product vision, optimizing key performance metrics and managing the product backlog to ensure continuous growth. The ideal candidate will have a strong analytical mindset, a data-driven approach, and extensive experience in the iGaming industry.

Key Responsibilities

• Define and execute the product strategy, aligning it with business goals to drive growth, engagement, and retention.
• Own key product performance metrics (conversion rates, LTV, retention, churn, ARPU) and implement data-driven solutions to improve them.
• Develop and manage the product roadmap and backlog, prioritizing features and optimizations based on business impact.
• Collaborate closely with UX/UI designers, developers, marketing, and analytics teams to ensure smooth product execution.
• Conduct market research and competitor analysis to identify trends and opportunities for product innovation.
• Lead A/B testing and experimentation to refine product features and optimize user experience.
• Work cross-functionally to ensure seamless integration of new features and enhancements.

• Ensure compliance with industry regulations and best practices in iGaming product management.

   

Requirements

• 5+ years of experience as a Product Manager within the iGaming industry.
• Strong expertise in data analysis, KPI tracking, and product optimization.
• Proven experience in defining and managing product roadmaps and backlogs.
• Deep understanding of user behavior, UI/UX, conversion funnels, and retention mechanics in online gaming.
• Experience working with cross-functional teams including developers, designers, and marketing specialists.
• Strong leadership and project management skills, with the ability to prioritize tasks effectively.
• Experience with A/B testing, experimentation frameworks, and analytics tools (Google Analytics, Amplitude, Mixpanel, etc.).
• Knowledge of CRM tools, gamification strategies, and retention mechanics.
• Hands-on experience with Agile methodologies (Scrum/Kanban) and product development cycles.
• Fluency in English is a must; Turkish or Russian/Ukrainian is a plus.
• Background in growth product management with a focus on scaling iGaming platforms is a plus.

• Experience in managing integrations with payment providers, game providers, and third-party services is also a plus.

   

Location

Our in-house team operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

Interview Process

After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:

• Recruiter Screening (40 minutes)
• Critical Thinking Assessment (10 minutes)
• Final Interview (60 minutes)
   

What We Offer

Join our team and enjoy a variety of amazing benefits! Check out just a few of the perks we offer below:

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.

• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. 

   

Excited about the opportunity? Apply today!

About the Role

We are seeking an experienced User Acquisition Manager to design, implement, and optimize end-to-end digital acquisition campaigns for a dynamic and fast-growing online gaming operator.

What sets us apart? Unlike typical UA roles in the gambling industry—where you’re juggling unstable ad accounts, fighting constant bans, and begging for dev resources—we offer something rare: a clean, compliant working environment on Facebook where you can focus purely on performance, creativity, and growth.

What You’ll Be Doing:

• Launch and scale Facebook acquisition campaigns without worrying about bans or instability.
• Focus on ad performance and ROI instead of ad account micromanagement.
• Collaborate with a top-tier in-house team of developers and designers to rapidly create high-converting landing pages, unique user flows, bonuses, and gamified mechanics.
• Work alongside product, creative, and analytics teams to continuously test and optimize every step of the funnel.
• Leverage proprietary tools for competitor analysis and in-depth data analytics to stay ahead of the curve.

• Innovate and experiment with new acquisition ideas that can be instantly executed across the product and marketing stack.

   

Key Responsibilities:

Strategic Planning & Execution: 

• Develop and implement comprehensive user acquisition strategies from the ground up, based on competitor analysis and best practices.

Digital Asset Creation & Optimization:

• Lead the creation and optimization of engaging Facebook ad creatives.
• Design and refine landing pages / PWAs to maximize conversion rates.

Campaign Management & Analysis:

• Execute and monitor Facebook Ads campaigns, focusing on key performance metrics such as CPA, ROI, LTV, and conversion rates.
• Perform A/B testing on LP, PWAs, in order to improve conversion rate.

Cross-Department Coordination:

• Collaborate with retention, product, and marketing teams to ensure all user acquisition efforts align with overall company goals

Budget Management:

• Manage and optimize ad spend to scale campaigns effectively while maintaining cost-efficiency.

   

Qualifications:

• Minimum of 4 years of experience in digital marketing, user acquisition, or growth marketing within online gaming industry (Curacao or Anjouan License) 
• Deep expertise in Facebook Ads management with a thorough understanding of the platform’s policies and best practices in online gaming.
• Deep understand of the players behavior. 
• Demonstrated ability in creating and optimize digital assets, including ad creatives, landing pages, and progressive web applications.
• Strong analytical skills, with proficiency in tracking, analyzing, and reporting on key performance metrics.
• Experience with A/B testing and campaign optimization techniques.
• Excellent project management and communication skills, with a proven ability to work effectively in cross-functional teams.
• A proactive, innovative mindset with a passion for data-driven decision-making.

• Fluent/Native level of Russian/Ukrainian language is a bonus. 

   

Location

Our in-house team operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

Interview Process

After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:

• Recruiter Screening (40 minutes)
• Critical Thinking Assessment (10 minutes)

• Final Interview (60 minutes)

   

What We Offer

Join our team and enjoy a variety of amazing benefits! Check out just a few of the perks we offer below:

• An exclusive opportunity for growth. 
• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. 
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them. 

• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. 

   

Excited about the opportunity? Apply today!

About the role

We are seeking a talented and detail-driven Data Lead to join us at WinLux Europe. We are looking for someone who has solid experience with iGaming, DWH, ETL and SQL. You will develop robust data models, dashboards, and reports using tools like Tableau and Power BI. You will consolidate data from multiple sources—including our internal platform and product analytics tools—and deliver comprehensive reports that detail spend, ROI, cohort analysis, and other essential metrics. A deep understanding of key online casino metrics and industry trends is essential for success in this role.

Key Responsibilities

Data Integration & Analysis:

• Develop and maintain efficient data pipelines and ETL processes to consolidate information from various sources.
• Ensure data accuracy and integrity through rigorous testing and validation.

Reporting & Dashboard Creation:

• Design, develop, and maintain interactive dashboards and reports using Tableau and Power BI.
• Build comprehensive reports that analyze key performance indicators, such as spend, ROI, cohort trends, and other granular metrics.

Collaboration & Communication:

• Work closely with marketing, product, and finance teams to understand data requirements and translate them into actionable insights.
• Present findings and recommendations to stakeholders to support strategic decision-making.

Industry Expertise:

• Leverage your experience in the gambling industry to interpret data within the context of online casino metrics.
• Apply your knowledge of key performance indicators unique to the gambling sector to drive insightful analysis.

Qualifications

• Bachelor’s degree in Data Science, Statistics, Computer Science, or a related field.
• Minimum of 3 years experience in data analytics, with a strong track record in the gambling or online casino industry.
• Experience with Data Warehouse.
• Experience with Marketing Data Analytics.
• Proficiency in data visualization tools such as Tableau and Power BI.
• Experience with data integration tools and product analytics platforms (e.g., Airbyte, Mixpanel) is a plus.
• Strong SQL skills and a thorough understanding of ETL processes.
• Excellent analytical and problem-solving skills with meticulous attention to detail.
• Effective communication skills and the ability to work collaboratively in a cross-functional environment.
• A proactive approach to transforming data insights into actionable business recommendations.

Location

We operate within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours.

Interview Process

After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps:

• Recruiter Screening (40 minutes)
• Critical Thinking Assessment (10 minutes)
• Technical Interview (90 minutes)

• Final Interview (60 minutes)

   

What We Offer

Join our team and enjoy a variety of amazing benefits! Check out just a few of the perks we offer below:

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.
• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.

Excited about the opportunity? Apply today!

We are an innovative online gambling operator focused on the MENA region and are seeking a Managing Director to oversee day-to-day operations, execution, and the development of a world-class team. This platform aims to deliver exceptional gaming experiences with a focus on customer engagement and satisfaction. You will be responsible for driving operational excellence, guiding strategic initiatives, and ensuring the platform achieves its growth and revenue objectives.

Profit Share

This role comes with the profit share incentive that is quite generous for this role, more details would be shared at the interview.

The team

You will be building a strong team with high talent density who enjoy working in our fast-paced, 100% remote environment.

Employment

We offer an Independent Contractor Agreement for this position.

About you

You are a dynamic and hands-on leader with substantial experience in direct-to-consumer products, ideally within the gambling or related industries (gaming, social casino, sweepstakes or similar). You excel at driving growth and innovation, with a comprehensive understanding of product development, marketing, and strategic growth initiatives. In this role, you will be at the helm, leading all departments with a focus on executing strategic projects and optimizing performance across the organization. Your ability to learn quickly and acquire expertise in the gambling niche will be crucial, as is your proven aptitude for managing teams, delivering results under pressure, and engaging deeply in both the technical and operational facets of the business. You are also fluent in English and Russian/Ukrainian languages. These qualities make you the ideal candidate to guide our company toward sustained success.

What you’ll do

• Lead the company's strategic growth by developing and executing initiatives that drive business expansion, optimize market positioning, and advance overall progress.
• Lead cross-functional teams in executing complex strategic initiatives, ensuring alignment across engineering, product development, growth, marketing, and sales.
• Drive revenue growth and profitability while optimizing operational expenses.
• Oversee the product development lifecycle, ensuring products meet market needs and quality standards.
• Collaborate closely with engineering teams to deliver innovative solutions that align with customer expectations and business goals.
• Demonstrate a solid understanding of engineering concepts, including current trends such as artificial intelligence (AI), and best practices like modern code patterns and DevOps practices.
• Ensure that the product roadmap is aligned with business strategy and customer feedback.
• Oversee marketing campaigns, ensuring they are data-driven, customer-centric, and aligned with product launches and sales strategies.
• Utilize data analytics to refine and optimize growth strategies, ensuring sustainable revenue growth.
• Continuously monitor and analyze key financial and operational metrics, such as revenue growth, EBITDA margins, and customer acquisition costs (CAC).
• Evaluate customer lifetime value (LTV) and return on ad spend (ROAS) to optimize marketing efficiency and resource allocation.
• Track onboarding conversion rates to identify areas for improvement in user experience and increase customer activation and analyze average revenue per user (ARPU) and user retention rates to inform product development and enhance long-term profitability.
• Conduct thorough research on market features and competitors to inform strategic decisions and maintain competitive advantage.
• Demonstrate the ability to learn quickly and acquire essential knowledge in the gambling niche to support informed decision-making and drive business success.

What We Offer

Join our team and enjoy a variety of amazing benefits! Check out just a few of the perks we offer below:

• Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance.
• Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days.
• Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge.
• Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them.

• Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere.

   

Excited about the opportunity? Apply today!