Traffsy

Job Description
We are looking for a strategic and performance-driven Digital Marketing Specialist to own and manage Versus Trade’s digital marketing efforts through external marketing agencies. This role is responsible for managing and optimizing digital acquisition strategy through external sub-contractors across multiple channels and markets, with a strong focus on performance, efficiency, and measurable business results.

Requirements

• 2+ years in digital marketing 
• Hands-on experience with media/video ads (Facebook, TikTok; YouTube)
• Understanding of funnels, creatives lifecycle, KPIs, ROI
• Experience managing $10k+/month budgets
• Ability to coordinate multiple agencies and channels
• Strong analytical and decision-making skills
• English: B1–B2+ (written daily, spoken occasionally)
• Nice to have:
• Experience working with agencies (large budgets, external partners)
   

Responsibilities

• Manage and coordinate external marketing agencies across multiple channels
• Define KPIs, briefs, budgets, and performance benchmarks for partners (FDT, ROAS) 
• Consolidate and analyze performance data from contractors’ ad accounts and internal CRM (FxBO)
• Monitor agency performance and optimize marketing strategies based on results
• Scale high-performing channels and discontinue underperforming initiatives
• Ensure alignment between marketing activities, brand guidelines, and compliance requirements
• Report performance metrics and growth results to internal stakeholders
   

Nice to have

• Experience working with APAC markets
• Experience in high-risk or regulated industries
• Understanding of SEO and affiliate marketing
   

Working conditions 
Remote

Benefits

• Competitive and attractive compensation
• Remote work schedule
• Proper rest time of 24 annual leave days
• Challenging and unique tasks in the FinTech field
• Funding for gym memberships, fostering a healthy work-life balance

Interview Stages

1. HR Interview – 1 hour
2. Hiring Interview – 1,5 hours
3. Final Interview (optional) – 45 minutes

Description
We are looking for a skilled and proactive SMM Manager to manage and grow our international and local social media channels — mainly Instagram, TikTok, and Facebook for APAC market. The role includes full responsibility for content planning, creation, posting, and audience growth, as well as coordination with content creators, designers, and media buyers. You’ll drive the overall performance of our social media presence — shaping how the brand connects with the new generation of traders: fast-thinking, Gen Z-driven.

Requirements
 

• 2+ years of experience managing social media for international brands.
• Proven record of growing and engaging audiences on Instagram, TikTok, and Facebook.
• Experience in at least one of the following industries: tech, trading, fintech, crypto, igaming.
• Strong understanding of content strategy, social media algorithms, and performance metrics - analytical tools.
• Hands-on experience collaborating with designers, content creators (UGC), and media buyers. 
• Confident written and verbal communication in English (B1 or higher).

Responsibilities
 

• Develop and execute content strategies that drive growth and engagement across Instagram, TikTok, and Facebook.
• Create and manage content calendars, oversee production, and ensure timely posting.
• Coordinate with designers, local content creators (UGC), and media buyers to maintain a consistent and high-quality brand presence in social media.
• Analyze performance data — engagement, audience growth, and reach — and generate insights to refine strategy.
• Create content tailored to local audiences across APAC markets for Gen-Z.
• Align all content with current brand goals, campaigns, and market trends, ensuring fast and relevant reactions to news and opportunities.

Nice to have
 

• Strong experience working with UGC content — from concept creation to content-creators haunting, production and performance tracking.
• Experience with Meta Business Suite, TikTok Ads Manager, and analytics tools.

Working conditions
 

• Competitive and attractive compensation
• Remote work schedule
• Proper rest time of 24 annual leave days
• Challenging and unique tasks in the FinTech field
• Funding for gym memberships, fostering a healthy work-life balance