testomat.io

About Testomat.io

Testomat.io is a modern test management system built for automation-first development teams.

We help QA engineers and developers manage, scale, and report on testing efficiently — from classic test cases to BDD workflows.

We’re a remote-first, async-by-design team that values clear communication, autonomy, ownership, and practical creativity.
 

About the Role

We are looking for a hands-on Email Marketing Specialist who will take ownership of email as a growth channel, help us attract new customers through outbound campaigns, and continuously improve email performance.

This role combines email marketing, outbound outreach, campaign optimization, and deliverability. We are looking for someone who enjoys building campaigns, testing ideas, improving results through data, and taking responsibility for outcomes.

You will work directly with email platforms, lead databases, automation tools, campaign performance metrics, and outbound systems.

This is a highly practical role where success is measured by execution, experimentation, and business impact.
 

Responsibilities

• Build, launch, and optimize B2B outbound email campaigns
• Create and improve automated email sequences and workflows
• Work with lead databases, segmentation, and audience targeting
• Write, test, and improve email messaging focused on engagement, replies, and conversions
• Run A/B tests for subject lines, messaging, CTAs, targeting, and campaign structure
• Monitor and improve campaign performance using data and analytics
• Track key metrics such as open rate, reply rate, meeting rate, and conversion rate
• Manage email deliverability, inbox health, sender reputation, and domain warm-up processes
• Work with tools such as Instantly, Apollo, SendPulse, Smartlead, or similar platforms
• Collaborate with founders and marketing stakeholders to test new growth initiatives
• Use AI tools to accelerate content creation, personalization, research, and campaign optimization
   

Requirements

• Hands-on experience with email marketing and/or outbound email campaigns
• Experience working with tools such as Instantly, Apollo, SendPulse, Smartlead, Reply.io, HubSpot, Klaviyo, Customer.io, or similar platforms
• Understanding of email deliverability fundamentals and outbound infrastructure
• Experience managing lead databases, segmentation, and campaign targeting
• Ability to analyze campaign performance and make data-driven decisions
• Experience running A/B tests and optimizing campaigns based on results
• Strong written communication skills
• Experience using AI tools such as ChatGPT or similar solutions in daily work
• Ability to work independently and take ownership of results
• English level sufficient for written communication and campaign management
   

Nice to Have

• Experience in B2B, SaaS, or technology companies
• Experience scaling outbound campaigns from scratch
• Experience with domain management, SPF, DKIM, and DMARC
• Experience with CRM systems such as HubSpot, Pipedrive, or similar
• Experience with automation tools such as Make, Zapier, or n8n
• Understanding of developer, QA, or technical audiences
• Experience working with international markets
   

What We Offer

• 100% remote work
• Async-first international team
• Flexible schedule — results over hours
• Culture of trust, ownership, and autonomy
• Zero micromanagement
• Direct impact on growth and marketing strategy
• Opportunity to experiment, test, and build scalable email systems
• B2B / contractor cooperation format
   

Hiring Process

1. Intro Call with Recruiter
2. Interview with Hiring Manager
3. Final Call with Founder
    

✨ If this role sounds like a great fit — we’d love to meet you!

Team Testomat.io 💙