King's Choice

An AI startup backed by millions in funding is building several AI agents for businesses. We are looking for a Head of Social Media who can build and scale our social media function from the ground up.

You'll be leading a team of 3 people, with plans to hire an additional 3–4 SMM specialists. You'll also manage a content budget of approximately $50,000/month and have full ownership of the growth strategy.

About the Company

We are developing multiple AI agents that replace operational business functions. These products don't simply automate individual tasks — they replace entire departments. Our solutions are already being used by customers.

We operate in the B2B AI space, a rapidly growing market where the social media landscape is still largely untapped.

Who We're Looking For

We need someone who has succeeded in industries where paid advertising is heavily restricted or unavailable — environments where organic growth, viral content, and social media are the primary growth engines.

The strongest candidates often come from industries such as: Online Casinos & Slots / Sports Betting / Betting / iGaming / Esports / Crypto / Dating / Adult. 

We are not operating in these industries and are not hiring someone to continue working in them.

We are looking for a specialist who developed exceptional growth skills in those highly competitive environments and is now ready to apply them in a market where competition is still limited and organic reach remains highly accessible.

Responsibilities

• Build and manage a team of 3–4 social media specialists across content clusters:
  • Short-form content (TikTok, Instagram)
  • Community & forum content (Reddit, Quora, Threads)
  • Business content (YouTube, LinkedIn, X)
• Create and implement a scalable content distribution system, including content calendars, publishing frameworks, and operating processes
• Develop viral content formats together with the team, test hypotheses, and scale winning strategies
• Manage a monthly budget of approximately $50,000, including content boosting, influencer partnerships, and UGC networks
• Track analytics across all platforms and continuously optimize strategy based on performance data
• Keep the team aligned and accountable for execution speed and content quality

KPIs will be defined jointly with the CMO during the first strategic meeting.

Requirements

• Proven case study with 1M+ views on any platform and in any industry (the brand can remain confidential; public examples or screenshots are acceptable)
• Experience managing a social media team and/or external contractors
• Strong understanding of the algorithms of at least 3–4 major platforms, including both organic and paid distribution
• Deep understanding of viral content mechanics and audience behavior

Why Join Us

• AI agents today are what crypto was in 2012. The market is still early, and the media landscape remains largely unclaimed. Those who build audiences first will define the category.
• A legal, long-term industry with enormous growth potential.
• No advertising account restrictions.
• No risk of platforms suddenly shutting down your business.
• The opportunity to build in a fully compliant environment.

Current team includes:

• UGC Creator
• Copywriter
• PR Specialist

Hiring Process

1. Screening questionnaire: Submit a verified case study demonstrating 1M+ views (brand disclosure is optional)
2. Recruiter interview
3. Strategy session and interview with the CMO

Most SMM leads manage presence. We need someone who builds reach engines.

This role exists because four AI products (agents) are hitting the market in the next 60 days — and social media is the primary growth lever. We're not looking for someone to "maintain brand accounts." We need a person who has driven explosive audience and engagement growth before, knows exactly how they did it, and can build the team and system to do it again — at scale, across platforms, from zero.

AI-driven tech company - a launching a portfolio of four AI-powered products for business automation and productivity, targeting English-speaking markets across the US, UK, EU, and APAC.

• Stage: pre-launch, public release in 60 days
• Channels: 10+ social platforms simultaneously
• Geography: fully remote, UTC-3 to UTC+4 preferred

Why this role

The CMO owns brand voice and narrative strategy. Your job is to turn that strategy into a high-output social operation that actually moves numbers — followers, reach, engagement, inbound leads. You'll hire your own team, design the production system, and own the results. If you've been waiting for a role where you control the budget, the team, and the KPIs — this is it.

What you'll do

First 30-60 days - build the engine:

• Propose the platform mix — which social channels we prioritize, in what order, to what targets — and get CMO sign-off
• Hire and onboard 10-12 people: short-form video producers, editors, ghostwriters, designers, community managers
• Build the content production pipeline: from idea to published post without content falling between hands
• Set up the performance dashboard so leadership sees what's growing and what isn't — every week, in five minutes

Ongoing:

• Drive follower growth, engagement, and reach across brand accounts and founder-led profiles
• Run multi-account distribution infrastructure with strict operational hygiene — account separation, rotation, risk containment
• Turn 12-16 hours/week of combined CEO and CMO time into maximum social output through batching and ghostwriting pipelines
• Own weekly KPI reporting and lead optimization decisions based on what the data shows

Who we're looking for

Must have:

• Proven track record of explosive growth on social — specific numbers, specific channels, specific tactics you owned
• 2+ years managing an SMM or content team of 5+ people across multiple platforms
• Hands-on experience with multi-account infrastructure: account warming, device/IP separation, content rotation, pattern avoidance
• Deep platform fluency: you know what works on LinkedIn, Instagram, TikTok, X, YouTube Shorts — and why it works differently on each
• C1+ English — for content quality control, team management, and Western-market audience intuition
• Experience with US, UK, or EU audiences — not only local-market campaigns

Nice to have:

• Experience in a pre-launch or early-stage environment
• Familiarity with AI tools for content production and distribution
• Track record with founder personal brand growth

Not the right fit if:

• Your experience is limited to one platform
• You've executed strategy set by someone else but haven't built one from scratch
• You've been a strong producer or SMM but haven't led a cross-functional team
• You need established workflows to operate — you'll be the one creating them