Applyft

We’re Applyft - an IT product company which creates value-driven mobile apps. Our journey began with the Geozilla family locator product, but now our portfolio consists of four apps in Family Safety, Entertainment and Mental Health Spheres. We’re proud to have a 5M monthly active users base and to achieve 20% QoQ revenue growth.

Now we are looking for a Creative Marketing Manager to join our team.

What you’ll do:

• Generating ideas for ad creatives
• Creating tasks for graphic and motion designers
• Overseeing the progress of creative tasks
• Adapting creatives for different markets and placements
• Monitoring best practices in the market
• Collaborating with actors and influencers to promote apps and produce video content
• Analyzing the performance of creatives

• Creating simple UGC-style videos

   

Your professional qualities:

• 1+ year of experience in Marketing (SMM, Creative Marketing, Influencer Marketing)
• Basic understanding of how to create tasks, storyboards, and briefs for designers
• Experience working with AI platforms and tools
• Foundational knowledge of ad performance metrics

• English proficiency at B2 level

   

Will be a plus:

• Proficient in creating videos, images, and UGC content

Hi there! 👋
We’re Applyft, a Ukrainian product company. Our journey began with the Geozilla family locator, launched in 2015. Today, we have a diverse portfolio of products in lifestyle, education, photo & video, and entertainment, with over 5M monthly active users and a solid 20% QoQ revenue growth.
We're now expanding into the Mental Health space with a new venture. Our mission is to help people find peace in chaos, build resilience, and live fulfilling, balanced lives. We’re looking for a Motion Designer to join our creative marketing team. If you're passionate about short-form content, TikTok trends, and AI tools — we’d love to meet you.

About you:
1. 1+ year of experience in motion design or creative video editing.
2. Strong skills in CapCut and After Effects.
3. A strong portfolio is mandatory.
4. Good grasp of design fundamentals — composition, typographics, and storytelling.
5. Hands-on experience with AI tools for content creation (e.g., Runway, Midjourney, ElevenLabs).
6. Familiarity with TikTok, Instagram, and ad platforms — you know what works and why.
7. Open-minded, proactive, and not afraid to test bold ideas.
8. Intermediate English or higher.
9. Experience working on UGC-style ads or performance creatives.

What you’ll do:
1. Create short-form video content (UGC, ads, animations) for Meta and other platforms.
2. Edit mobile-first creatives using CapCut, After Effects, and similar tools.
3. Design static and motion assets for ads and social media.
4. Work with AI tools (like Runway, Midjourney, ElevenLabs) to boost creative production.
5. Participate in creative brainstorming with the marketing team.
6. Follow trends in content, motion design, and social platforms — and turn them into real campaigns.
7. Analyze performance data and optimize creatives for better engagement and conversions.
8. Maintain brand consistency while experimenting with new creative directions.

Why this is a great opportunity to join our Mental Health startup:
1. Work on a meaningful product that helps people improve their mental well-being.
2. Direct impact on millions of users across global markets.
3. Join a high-performing creative team that values testing, innovation, and speed.
4. No legacy systems, no bureaucracy — just fast decisions and space to grow.

Our benefits:
1. Flexibility to work from remotely from anywhere.
2. Comprehensive medical insurance to keep you healthy and secure.
3. Sport compensation to support your physical well-being.
4. Corporate English courses to enhance your language skills.
5. Compensation for educational events and courses to foster your professional growth.
6. un and engaging corporate events to strengthen team bonds and create lasting memories.

✨ Ready to turn creative ideas into meaningful visuals? Apply now — we’d love to see your portfolio! 🎬

Hi 👋

We’re Applyft, a Ukrainian product company. Our journey began with the Geozilla family locator product, which was launched in 2015. Now, we have a portfolio of products in various categories such as lifestyle, education, photo & video, and entertainment. We’re proud to have a 5M monthly active user base and to show 20% QoQ revenue growth.

We’re expanding our horizons and have decided to build a new venture in the Mental Health niche. Our mission is to build a product that helps people find peace in chaos, build resilience, and live fulfilling, balanced lives.

The startup is currently at the early-stage phase. This is an incredible opportunity to join a new business, be among the first colleagues, and build a streamlined career together with the company. Working with us as a User Acquisition Manager, you will be able to freely implement the most ambitious ideas and plans and directly influence the results not only of your field but also of the business in general.
 

What you’ll do:

• Manage and optimize advertising campaigns across various paid marketing channels, including Meta Ads, Google, TikTok, and more;
• Develop, oversee, and optimize advertising campaigns to meet and exceed target volumes and ROMI;
• Track, analyze, and report on campaign performance, forming well-informed perspectives on takeaways, future steps, and potential enhancements;
• Optimize resource allocation by refining campaigns based on data-driven insights from A/B tests and other analytics;
• Work closely with the creative team to create and approve creative and promotional assets;
• Conduct marketing and competitive research to identify growth opportunities and implement strategies for buying and scaling advertising channels;
   

About you:

• 2+ years in a similar position in user acquisition or performance marketing, with proven success in managing significant advertising budgets;
• Strong analytical abilities, experience with A/B testing, and a genuine enthusiasm for data analysis and interpretation;
• Proficient in using advertising platforms such as Facebook Ads, Google Ads, TikTok Ads;
• Experience with user acquisition for mobile apps and web funnels;
• English level Intermediate or higher;
• Ability to work and analyze data using AppsFlyer, Tableau;
• Exceptional problem-solving skills driven by a creative and analytical mindset.
   

Why is this a great opportunity to join our Mental Health startup?

• Build your career and potentially rise to a C-level position;
• Work on a product that can make a real difference in people’s lives by enhancing their mental well-being;
• Opportunity to work with global markets and directly influence the business’s success;
• Join a team that values creativity and innovation, with no legacy systems or bureaucracy to slow you down.
   

Our benefits:

• Flexibility to remotely work from anywhere;
• Comprehensive medical insurance compensation to keep you healthy and secure;
• Sport compensation to support your physical well-being;
• Corporate English courses to enhance your language skills;
• Compensation for educational events and courses to foster your professional growth;
• Fun and engaging corporate events to strengthen team bonds and create lasting memories.

Hi there! 👋

We’re Applyft, a Ukrainian product company. Our journey began with the Geozilla family locator, launched in 2015. Today, we have a diverse portfolio of products in lifestyle, education, photo & video, and entertainment, with over 5M monthly active users and a solid 20% QoQ revenue growth.

We're now expanding into the Mental Health space with a new venture. Our mission is to help people find peace in chaos, build resilience, and live fulfilling, balanced lives.

Having launched recently, we’ve already established a profitable unit economy and are actively scaling. It’s time to move from MVP to MLP, launch mobile apps on iOS and Android, and unlock more value for our users. This is a unique opportunity to join as a Product Manager, be among the first team members, and grow into a Head of Product role while taking ownership of key product areas.

What you’ll do:

• Form and lead the product team, launch development, and take full ownership of the entire process
• Own the full product development cycle: from competitive research and scoping to execution and continuous improvement based on data
• Build and scale the mobile product from the ground up, contributing to strategy and execution
• Generate hypotheses and run A/B tests to improve product metrics and increase user satisfaction (eNPS)
• Conduct ongoing user and market research to identify pain points and opportunities
• Take ownership of in-product content creation to maximize user value

About you:

• At least 1 years of experience as a Product Manager, with successful cases of building B2C products;
• Experience working with mobile applications (iOS/Android) and knowledge of guidelines of those platforms
• Experience working with content creation within product
• Strong empathy and product intuition
• Proficient knowledge of working with AI instruments for content creation (visual, text)
• Proficient in analyzing product metrics and enhancing them through hypotheses;
• Experience with tools like Jira, Confluence, Tableau, GA and Amplitude;
• Excellent communication skills;
• High level of autonomy in decision-making, flexible and capable of adapting to changing conditions.
• Ability to learn quickly and manage large amounts of information;
• High level of self-organization and time management skills, with a keen eye for details;
• English proficiency at B2+ level.

Why is this a great opportunity to join our Mental Health startup?

• Build your career and potentially rise to a Head position;
• Work on a product that can make a real difference in people’s lives by enhancing their mental well-being;
• Opportunity to work with global markets and directly influence the business’s success;
• Join a team that values creativity and innovation, with no legacy systems or bureaucracy to slow you down.

Our benefits:

• Flexibility to work from our office in Lisbon or remotely from anywhere;
• Comprehensive medical insurance compensation to keep you healthy and secure;
• Sport compensation to support your physical well-being;
• Corporate English courses to enhance your language skills;
• Compensation for educational events and courses to foster your professional growth;
• Fun and engaging corporate events to strengthen team bonds and create lasting memories.

If you're ready to make a significant impact in the mental health sector and grow with an innovative startup, we'd love to hear from you!

Ми Applyft - мультипродуктова ITкомпанія. Наше портфоліо включає мобільні та веб продукти в нішах Family Safety, Parental Control, Entertainment та AI.

Зараз ми шукаємо Junior/Middle Product Marketing Manager, на новий продукт в ніші Parental Control, який би допомагав/-ла знаходити нові точки зростання та можливості для масштабування нашим продуктам

Ключові завдання:

• Запуск і аналіз A/B-тестів веб-воронок для покращення ключових метрик
• Створення нових веб-воронок: як розширення поточних продуктів, так і для нових ніш
• Пошук та впровадження ефективних моделей монетизації
• Дослідження ринку та пошук нових ідей і підходів до продажу
• Ведення задач від ідеї до запуску, підготовка ТЗ для дизайнерів, розробників і аналітиків
• Співпраця з маркетингом, мобільними продуктами та командою розробки

Необхідні навички та досвід:

• 1+ рік досвіду на позиціях Product Marketing Manager/Product Manager
• Досвід постановки задач і комунікації з командами розробки та дизайну
• Аналітичні навички та data-driven підхід
• Розуміння A/B тестування
• Досвід в CRO-оптимізації
• Досвід роботи з білінг-моделями 
• Розуміння трендів web-індустрії та принципів онбордингу
• Досвід роботи з web-to-web і web-to-app воронками
• Досвід роботи з інструментами Amplitude / Tableau / Looker або аналогами

Ми пропонуємо:

• Віддалена робота та гнучкий графік
• Медичне страхування та оплачувані лікарняні
• Компенсація спорту (тренажерна зала/басейн/йога, тощо)
• 20 днів оплачуваної відпустки та додаткові дні з нагоди особливих подій
• Корпоративна техніка. Для співробітників з України також надаємо Ecoflow
• Професійне навчання (курси, тренінги, конференції)