Jobs SMM (Social Media)

Looking for a hot, creative girl to handle social media content for an adult-leaning project.

Create seductive photos, short videos, captions, and posts that stop scrolls and build serious engagement - while we keep the energy fun, flirty, and chemistry-driven.

Responsibilities:

• Shoot & edit sexy visuals and motion content
• Manage posting schedule with teasing, high-vibe captions
• Grow accounts with addictive, provocative content
• Collaborate closely on ideas and shoots

You:

• Confident in front of camera + good with editing tools (CapCut, Photoshop, etc.)
• Naturally attractive, playful personality, and comfortable with sensual content
• Experience in social media or content creation a big plus
• Open-minded and down for a casual, high-energy work environment

If you love making content that turns heads (and maybe more), send your portfolio + a few recent pics.

Real skills required. Good vibes and chemistry highly preferred. 🔥

Social Growth & Community Manager
Your content feels like a breath of fresh air when people need it most.
You know how to build communities, spark conversations, and make brands feel alive.
We’re looking for an SMM Guru to fully own and grow the social presence of  US-based product:
https://truxspot.com (https://truxspot.com/)
If you breathe social media, understand americans, and know how to organically boost content — this role is for you.

What you’ll do:
• Build and grow engaged communities across LinkedIn, X, YouTube, Facebook, Instagram
• Create scroll-stopping content using AI + human creativity
• Develop and execute SMM strategies focused on growth, engagement & conversions
• Collaborate with marketing and product team
• Analyze performance, test ideas, optimize continuously
• Gently troll competitors with wit, not aggression

You’re a great fit if:
• You understand native US tone & trends
• You deeply know social media algorithms & platform updates
• You can organically boost reach without paid ads
• You know how to build collaborations & influencer partnerships
• You have real SMM cases & results
• You have flawless UI sense with the ability to create high-quality, visually compelling designs and engaging video content.
• You can build community, not just content

US market experience — MUST.

Please send us your portfolio.
In your cover letter, briefly describe how you would grow and engage a trucker community in today’s US under the current Trump administration and social climate.
Details:
• Full-time | Mid–Senior level
• Salary: $1,500 – $2,300
• Products with real traction & ambitious growth goals

We’re looking for a B2B Social Media Growth Manager✨to join Coupler.io and drive real growth through social media — from strategy to execution.

Coupler.io is a data integration platform and AI analytics, allowing businesses to connect, manage, store, visualize, analyze, and activate data in one place. Social media is one of the key growth channels for us. You’ll lead our presence on LinkedIn and beyond — creating the narrative, testing ideas, and growing what works best.
 

Be part of a team that solves real data challenges for businesses worldwide. We value clarity, ownership, and quality, and give you the space to experiment, move fast, and make a real impact.
 

If you’re excited about building something meaningful and growing a product through thoughtful marketing, we’d love to hear from you! 💙
 

*Please share your CV and a portfolio of cases you’re proud of

What you will do

🔹Own and grow the company’s LinkedIn presence, from strategy to execution
🔹Manage and grow personal profiles of our experts, ensuring consistent and effective content distribution
🔹Plan, create, and publish high-quality B2B content that reflects our brand, product, and business goals
🔹Manage and optimize LinkedIn pages to drive engagement, followers, and leads
🔹Analyze content performance, test new formats, and adjust strategy based on insights
🔹Collaborate closely with marketing, product, and other teams to ensure consistent messaging and positioning
🔹Assist with social media content collaboration with influencers, partners, etc.
🔹Track trends, audience behavior, and competitors to keep social presence relevant and effective

What we’re looking for

▫️2+ years of experience in social media and content marketing within a B2B SaaS environment or B2B marketing agencies
▫️Proven, hands-on expertise in LinkedIn as a strategic marketing channel (strategy, content, analytics, optimization)
▫️Experience working with English-speaking markets (EU, US, global)
▫️Fluent English, both written and spoken
▫️Strong content writing skills (less AI, more human-like)
▫️Analytical mindset and experience using metrics to optimize performance
▫️High ownership, critical thinking, and the ability to work independently in a fast-moving environment
▫️Basic design skills and tool proficiency
▫️AI literacy
▫️Excellent communication, collaboration, and management skills

Would be a plus

▫️Knowledge of X (Twitter) ins and outs, and the ability to grow it

RoyalFlushAffs is a fast-growing performance marketing network connecting high-quality traffic sources with leading Forex and Crypto brands worldwide.

We’re expanding our media buying team and looking for a skilled Crypto Media Buyer who knows how to turn ad spend into measurable, scalable results.

🔹 Responsibilities

• Launch, manage, and scale paid campaigns across Facebook, Google, TikTok, Native, UAC, and other platforms
• Optimize funnels to improve lead quality, conversion rates, and ROI
• Manage daily budgets and meet performance KPIs
• Test and optimize creatives, audiences, angles, and landing pages
• Analyze campaign data and adjust strategies to maximize profitability
• Collaborate with the creative team to build high-performing ad assets
• Identify new GEOs, traffic sources, and scaling opportunities
• Ensure campaigns follow platform policies and compliance standards
   

🔹 Requirements

• Proven experience in Forex and/or Crypto media buying (mandatory)
• Strong understanding of paid traffic mechanics and performance optimization
• Hands-on experience with Facebook Ads, Google Ads, TikTok, Native, or Push
• Ability to manage budgets responsibly and scale winning campaigns
• Data-driven mindset with strong analytical skills
• Creative thinking combined with a performance-focused approach
   

🔹 What We Offer

• Competitive base salary + performance-based bonuses
• High budgets and freedom to test and scale
• Access to exclusive Forex & Crypto offers with strong CRs
• Fully remote work with a flexible schedule
• Long-term cooperation and growth opportunities

Vacancy: PR Manager (B2C | Influencer & Performance Marketing)
Remote | Full-time

We are developing a B2C product and building a strong brand through influencers, ambassadors, and media. Our goal is not just awareness, but real business growth through user acquisition.

We are looking for a PR Manager who will work at the intersection of PR, influencer marketing, and performance marketing.
The main objective is to turn PR activities into measurable results: registrations, deposits, and ROI.

Responsibilities

• Develop and implement PR strategy in the B2C segment
• Acquire new users through PR and partnership activities
• Work with streamers, bloggers, and sports influencers
• Identify and launch influencer integrations
• Develop ambassador programs
• Work with niche media (sports, entertainment, betting, crypto)
• Support PR for events and special projects
• Create newsworthy angles around sports events
• Reactive PR and brand reputation management
• Analyze PR effectiveness (registrations, FTD, deposits, ROI)
• Collaborate with marketing, SMM, affiliate, and product teams

Requirements

• Experience in PR / influencer marketing / iGaming / betting
• Experience working with streamers, influencers, or sports ambassadors
• Understanding of B2C and performance / acquisition models
• Ability to measure integration effectiveness in numbers
• Experience launching events or marketing special projects
• Strong negotiation skills and partner/contract management
• Independence, responsibility, and results orientation

Nice to have

• Experience with Tier-2 / Tier-3 GEOs
• Existing influencer / media contact base
• Experience in affiliate / performance marketing

What we offer

• Fully remote work
• Competitive salary (discussed individually)
• Opportunity to directly impact product and business growth
• Strong performance-driven team
• Fast processes with minimal bureaucracy

We are not looking for just a "creative" or an "SMM manager." We are looking for a Growth Architect who understands that content on TikTok is not just art—it is a mathematically driven tool for generating revenue.

Your primary metric is not likes; it is GMV (Gross Merchandise Value). Your primary tool is not inspiration; it is hypothesis testing.

🎯 Who Are We Looking For?

You are the perfect candidate if you are a Performance Marketer with a passion for content, or a Growth Manager who knows how to break down a viral video into its core components.

Your Experience:

• 2–3+ years in performance marketing, e-commerce, or media buying.
• Experience with TikTok Ads / TikTok Shop or Western markets (US/UK).
• You haven't just "seen" a sales funnel; you have personally optimized one (CTR → CR → Average Check).
• Proficiency in analytical tools (Excel / Google Sheets are your best friends).

🧠 What You Will Do (Your Daily Cycle):

Your work is a continuous cycle of Audit → Hypothesis → Test → Scale:

1. Diagnosis: Analyze the funnel to identify where we are losing money. Why is a user watching but not buying?
2. Strategy: Define growth vectors. What offers, triggers, and "hooks" will resonate with our audience?
3. Hypothesis Generation: Create clear briefs for the content team based on the principle: "If we use this hook → we will gain +10% CTR → because it addresses this specific customer pain point."
4. Performance Analysis: Ruthlessly cut what doesn’t work and scale what generates revenue.

💎 What We Offer:

• Real Impact: You don’t just execute tasks; you determine how the business grows.
• No Micromanagement: We care about results (GMV), not the number of hours spent in meetings.
• Flexible Motivation: A stable base salary + bonuses directly tied to the success of your hypotheses and sales growth.

📢 About the Role

This is a "Growth Brain" position. You will be responsible for building a repeatable growth system that converts:
👉 Creatives + Hypotheses → Metrics → GMV → Scalable Growth.

If you are ready to build a system rather than just "make content," we look forward to receiving your CV!

We are looking for a visionary Head of In-House Media Agency to transform our content operations into a high-scale, performance-driven media powerhouse. You will not just manage content; you will build the "machine" that produces it. Your mission is to oversee a decentralized team of Content Managers, UGC creators, and editors to dominate the organic and viral landscape in the iGaming and Crypto sectors across multiple global markets.

HOW YOU WILL MAKE AN IMPACT

• Recruit, onboard, and lead a "Special Ops" team of Video Content Managers.
• Design and execute a multi-brand social media roadmap that aligns with aggressive user acquisition trough Brand Awareness.
• Develop and execute strategy, managing a diverse portfolio of media assets (from sports highlight channels to AI viral content).
• Identify and enter new GEOs by analyzing market trends, local gambling regulations, and platform-specific opportunities.
• Establish standardized workflows for content production, from ideation to final posting, ensuring 24/7 output across time zones.
• Manage the departmental budget, optimizing spend between freelance talent, agency partnerships, and software tools.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• Experience: 3+ years in a Lead or Head of Content/Marketing role, preferably within high-risk or high-growth industries (iGaming, FinTech, or Crypto).
• Media Mastery: A proven track record of scaling social media accounts to millions of views or building a successful media network.
• Operational Excellence: Deep experience managing remote teams and using project management tools (Asana or Notion) to track high-volume output.
• AI Native: You don't just use AI; you understand how to integrate it into a professional production pipeline to gain a competitive edge.
• Analytical Mindset: Ability to bridge the gap between "creative storytelling" and "data-driven results."
• Language: Upper Intermediate in English .

WHY YOU’LL LOVE IT HERE:

• Flexible working hours and a remote work setup, so you can plan work around your life and not your life around work!
• Unlimited vacation days and paid sick leave—because your rest matters.
• A competitive compensation that truly reflects your skills and expertise.
• Employee referral bonus and gifts to celebrate your special occasions.
• 50% financial support for learning expenses to supercharge your professional growth!
• A positive atmosphere where you always feel respected and truly belong.
• Inspirational team-building activities that turn colleagues into best friends.
• Wellness benefits: We’ll support your sports passions, from yoga classes to gym memberships.
• Co-working space reimbursement to save your nerves from always working from home :)

Requirement

• User acquisition expert: 2+ years of proven track in building marketing retention campaigns for a consumer product through ad networks;
• Previous experience with ad networks;
• Gambling experience is mandatory;
• Work with creatives, experience with setting up tasks for video creatives;
• Experience in A/B testing and campaign optimization;
• Ability to identify issues within campaigns and develop solutions quickly;
• Understanding user journey, user segmentation, engagement, and customer experience;
• Ability to analyze and understand such metrics as CTR, CR, CPA;
• Previous work with such tools as Jira, Tableau;
• Understanding how to work with pixels, postbacks, user cookies;
• Remote work experience: ideally, in an international team;
• Flexible and open to feedback, with a continuous improvement mindset;
• Comfortable working independently and managing large-scale ad budgets;
• Good English communication skills

Will be plus

• Previous experience with Ubidex or other platforms for retargeting;
• Previous experience with Volume, Keitaro.

Responsibilities

1. Launch retargeting and performance campaigns;
2. Research new direct publishers that can be integrated via RTB or XML;
4. Manage the structure of retargeting campaigns;
5. Close work with existing campaigns.

We are looking for an SMM Manager to work with UBT traffic. We consider candidates with experience in multi-accounting and the ability to handle high volumes of content.
 

Important: the candidate must be based in the UAE.
 

Responsibilities:

• Register TikTok and Instagram accounts
• Manage and warm up accounts
• Publish content in high volumes (10–15 videos per day per account)

Requirements:

• At least 1 year of experience in SMM / traffic-related roles
• Experience with multi-accounting
• Ability to strictly follow instructions
• Strong sense of responsibility and attention to detail
• Ability to handle large workloads
• Must be located in the UAE

Conditions:

• Remote work format
• Part-time position
• Schedule: 5/2
• Working hours are discussed individually
• Flexible start of the working day
• Salary: $800

Cloudfresh ⛅️ is a Global Google Cloud Premier Partner, Zendesk Premier Partner, Asana Platinum Solutions Partner, GitLab Select Partner, HubSpot Platinum Partner, Miro Solution Partner, Okta Activate Partner, Cloudflare Select Partner, JumpCloud Gold Partner and Microsoft Partner.

Since 2017, we’ve been implementing, migrating, integrating, administering, and auditing cloud solutions—all the way from PoC and training to ongoing support and GenAI guidance, always with the customer’s IT setup in mind.

This translates to businesses capturing maximum value from cloud solutions, mapping, collaboration, customer service, CRM, and DevSecOps—tailored to your needs every step of the way.

We’re seeking an experienced and curious Brand & Social Media Manager to strengthen our online presence and build meaningful connections with our global audience. If you excel at crafting impactful social media strategies, creating engaging content, and fostering vibrant online communities, we’d love to have you on board.

Requirements:

• 2+ years of proven experience in social media marketing and branding, particularly within B2B industries.
• Storytelling and creativity, with the ability to craft compelling narratives that align with our brand values and engage diverse audiences.
• Strong analytical skills, enabling data-driven decision-making and continuous improvement of strategies.
• Understanding of branding fundamentals, including visual identity, messaging consistency, and positioning.
• In-depth knowledge of social media tools (Facebook, LinkedIn, Instagram, Google My Business), trends, and audience engagement techniques.
• Excellent communication and collaboration skills, working effectively across teams and with external stakeholders.
• Project management abilities, ensuring timely execution of social media and branding initiatives.
• Awareness of global markets, particularly in the EMEA region, to tailor strategies for regional audiences.
• At least Upper-Intermediate English proficiency for a seamless international collaboration.

Responsibilities:

• Develop and execute B2B social media strategies to enhance brand awareness, engagement, and growth.
• Create, curate, and manage compelling content across all social platforms, maintaining consistency with our brand voice.
• Analyze social media performance, providing actionable insights and regular performance reports.
• Collaborate with the marketing team to align social campaigns with broader marketing goals and strategies.
• Engage with our online community, respond to comments/messages, and nurture relationships with our audience.
• Stay current on social media trends and best practices, incorporating them into innovative strategies.
• Work cross-functionally to ensure brand consistency and gather insights from different departments.
• Monitor competitors and industry trends to identify opportunities for improvement and differentiation.
• Expand global reach with a focus on EMEA markets, building strategies for diverse audiences.
• Lead branding initiatives, such as storytelling campaigns, that align with our values and mission.

Work conditions:

• Work alongside innovators: Collaborate with top-tier brands like Google Cloud, Zendesk, Asana, GitLab, HubSpot, Miro, Okta, Cloudflare, JumpCloud and Microsoft, elevating your branding and social media expertise.
• Pioneer social media strategy: Be the first to shape our social media presence from the ground up, building meaningful connections with global audiences.
• Lead branding initiatives: Take charge of impactful campaigns, from storytelling projects to visual identity refreshes, that resonate with our audience and align with our mission.
• Embrace creative freedom: Experiment with fresh ideas and lead campaigns that drive engagement and visibility across platforms. Your creativity will have a direct impact on our growth.
• Join a supportive team: Be part of a team that celebrates your wins, supports your growth, and values your input—big or small.
• Work with flexibility: Choose remote work from anywhere or visit our offices in Kyiv or Prague for collaboration and connection.
• Recharge and reset: Take advantage of 24 vacation days, public holidays, and 14 sick leave days to maintain a healthy work-life balance.
• Advance your skills: Participate in sponsored webinars, meet-ups, workshops, and partner-driven learning programs, including access to company-supported English groups.
• When applying to this position, you consent to the processing of your personal data by CLOUDFRESH for the purposes necessary to conduct the recruitment process, in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of April 27, 2016 (GDPR).
• Additionally, you agree that CLOUDFRESH may process your personal data for future recruitment processes.

dNovo Group is looking for a Meta Media Buyer. This is a remote role for someone who knows how to build a paid social strategy, analyze performance data, identify growth opportunities, and turn insights into better campaigns, funnels, messaging, and creatives.

• Base pay + performance bonuses

   

Note: Candidates whose primary experience is in gambling, betting, adult, or other grey-hat industries will not be considered.

What you’ll do

• Plan, launch, and optimize ad campaigns across Meta.
• Research and identify profitable audiences to maximize campaign ROI.
• Monitor, analyze, and optimize campaigns to improve performance and efficiency.
• Develop creative strategy for paid social campaigns, including hooks, messaging angles, ad concepts, and testing ideas.
• Develop briefs for ad assets (static, video) aligned with campaign objectives
• Write ad copy for paid social campaigns.
• Stay up to date with Meta advertising policies, industry trends, and optimization tools.
• Deliver weekly and monthly performance reports.
• Monitor performance metrics such as CPA, CPL, CTR, CPC, CPM, and ROAS, and make data-driven optimization decisions.

What’s required:

• Proven experience as a Media Buyer with strong expertise in Facebook and Instagram traffic.
• Experience managing $10k+ monthly ad budgets in Tier-1 markets.
• Case studies / proven results in lawyer, medical, and other professional service industries.
• Deep experience with Meta Ads Manager (campaign builds, testing, budget pacing, audiences).
• Strong understanding of advertising metrics (CPA, CPM, CPC, CTR, CPL) and experience optimizing them.
• Experience developing ad copy, hooks, and messaging for paid social campaigns
• Experience using AI tools to improve ad creative production, copywriting, research, and testing workflows
• Strong understanding of creative testing and paid social content performance
• Comfortable researching new angles, trends, offers, and competitors to identify what will work
• Analytical mindset with experience using analytics tools and organizing data.
• Excellent communication skills and willingness to contribute ideas for process improvement.

What we offer

• Competitive salary + performance-based bonuses
• Opportunity to work across a variety of industries and clients
• No micromanagement or unnecessary bureaucracy
• Friendly and dynamic work environment

Headway Inc is a global tech company, revolutionizing lifelong learning by creating digital products for over 150 million users worldwide. Our mission is to help people grow. We’re proud to be ranked 4th among the World’s Top EdTech Сompanies by TIME magazine. We believe lifelong learning should be accessible, personalized, and impactful to each individual. That’s how we change the world and why we bring together exceptional minds.

The core of our achievements is our team. We believe in people and shared values SELECT. That’s why, together with Vladyslav Strykun, Chief Marketing Officer at Headway Inc, we’re looking for a Senior SMM Manager to work on promoting the brand of Headway by Headway Inc on social media and building a community around self-growth learning.

What product will you be working on?

Headway is our flagship app, offering summaries of nonfiction bestsellers, daily insights, and gamified challenges. Headway is the world’s most downloaded book summary app and has been featured as App of the Day in over 30 countries, including the US, the UK, and Canada.

Why is it interesting:

• An opportunity to join the development of an EdTech application that has a multi-million audience in social networks — more than 4.1 million followers on Instagram
• Ability to focus on managerial and strategic tasks — we already have a creative writer, designer, and posting manager in the team
• Freedom to create new ideas, test hypotheses, and implement changes — we provide all the opportunities for their implementation
• Your decisions and ideas will have a direct impact on the business
• Opportunities for professional growth with a team that is always ready to support you
• Constant exchange of experience with marketers from our team and other projects

What will you do:

• Analyse competitors and create an SMM strategy
• Manage Facebook, Instagram, and TikTok pages
• Develop pages on Quora, Pinterest, Reddit
• Implement the content plan together with a copywriter and designer
• Conduct brainstorming sessions
• Review and approve final content with the product team
• Build a network of creators and implement craft video content with contractors
• Analyse the performance of social platforms and prepare monthly reports

What do you need to join us:

• 1+ year of experience as an SMM Manager in an IT product or digital agency
• Working with analytics, marketing funnels, and metrics (ER, ERR, ROI)
• Project management skills
• Following innovations in social media
• Ability to generate ideas and analyse content through the prism of marketing goals
• Sharing the values of the team (SELECT)

What do we offer:

• Work within an ambitious team on a socially impactful education product
• An office with a reliable shelter, generators, satellite internet, and other amenities
• Access to our corporate knowledge base and professional communities
• Personal development plan
• Compensation for English language learning, external training, and courses
• Medical insurance and full sick leave compensation
• Company doctor and massage in the office
• Sports activities: running, yoga, boxing, and more
• Corporate holidays: we go on a week-paid holiday to rest and recharge twice a year
• Supporting initiatives that help Ukraine. Find out more about our projects here

Working schedule

This is a full-time position with a hybrid remote option. It means that you can decide for yourself: whether you want to work from the office, remotely, or combine these options.

Are you interested? Send your CV!

Headway Inc is a global tech company, revolutionizing lifelong learning by creating digital products for over 165 million users worldwide. Our mission is to help people grow. We’re proud to be ranked 4th among the World’s Top EdTech Сompanies by TIME magazine. We believe lifelong learning should be accessible, personalized, and impactful to each individual. That’s how we change the world and why we bring together exceptional minds.

The core of our achievements is our team. We believe in people and shared values SELECT. That’s why, together with Vladyslav Strykun, Chief Marketing Officer at Headway Inc, we’re looking for an SMM Lead to own and scale our group-wide SMM strategy — building the operating system, leading the team, and driving both performance results and long-term brand equity across multiple products.

Why is it interesting:

• An opportunity to shape SMM at the group level for a multi-product EdTech ecosystem with a multi-million social audience, including 5M+ followers on Instagram.
• Ability to focus on managerial and strategic tasks — we already have creative writers, designers, and a posting manager in the team.
• Building a dual-focus system that drives both performance and brand equity, powered by strong operations, a high-performing team, and data-driven reporting.
• Freedom to create new ideas, test hypotheses, and implement changes — we provide all the opportunities for their implementation
• Opportunities for professional growth with a supportive team — with a clear path to grow into a Head role.

What will you do:

• Own group-wide SMM strategy across Headway, Nibble, Skillsta, and new launches, aligned with positioning, GTM, and business goals.
• Build and run the SMM operating model: planning, production, QA, publishing, and cross-channel coordination.
• Lead and scale the team: hire, set operating principles, coach SMM Managers, and align designers/copywriters around priorities.
• Keep brands distinct by defining messaging, tone, and content guidelines across products.
• Partner with PMM, Brand, UA, Influencer, PR, and Product teams to support GTM and contribute to marketing and product funnels.
• Own analytics and insights: KPIs, dashboards, performance reviews, plus trend/competitor research to launch new formats and growth loops.

What do you need to join us:

• 3+ years of experience as an SMM Manager (at least 1 year as SMM Lead/Head) in an IT product company or digital agency.
• Skills in working with social media algorithms on Instagram, Facebook, and TikTok.
• Working with analytics, marketing funnels, and metrics (ER, ERR, ROI).
• Ability to generate ideas and analyse content through the prism of marketing goals.
• English proficiency at B2 level or higher.
• Alignment with the values of our team (SELECT).

What do we offer:

• Work within an ambitious team on a socially impactful education product.
• An office with a reliable shelter, generators, satellite internet, and other amenities.
• Access to our corporate knowledge base and professional communities.
• Personal development plan.
• Compensation for English language learning, external training, and courses.
• Medical insurance and full sick leave compensation.
• Sports activities: running, yoga, boxing, and more.
• Corporate holidays: we go on a week-paid holiday to rest and recharge twice a year.
• Supporting initiatives that help Ukraine. Find out more about our projects here.

Are you interested? Send your CV!

Summary

Who we are
A performance marketing agency that operates as an embedded growth team for our clients. We manage 5+ active accounts across DTC e-commerce, mobile apps (iOS/Android), and lead generation verticals with a combined monthly spend of $200k+. Our primary platform is Meta, with TikTok and Google Ads for select accounts.
We’re a small, senior team - no layers, no bureaucracy. You’ll work directly with the founder (strategy), a creative lead (production), and a PM (coordination). Decisions happen fast, and you’ll have real ownership over the numbers.

The role
You’ll own the full performance lifecycle across multiple accounts - from campaign architecture and bid strategy to creative testing orchestration, anomaly response, and weekly client reporting.
You’ll think in unit economics (CAC, payback period, LTV), plan 1-3 months ahead, and work closely with our creative lead to turn performance data into actionable briefs. When ROAS drops 30% on a Tuesday morning, you’re the one who diagnoses whether it’s creative fatigue, audience saturation, or a platform delivery bug - and you fix it before anyone needs to ask.

What you’ll own

P&L outcomes
Hit and scale ROAS/MER targets per client while holding CAC and payback period within agreed thresholds
Manage daily budgets and pacing across multiple ad accounts per client
Own scaling decisions: when to push, when to pull back, how to manage learning phases

Strategic planning
Rolling 1-3 month media plans: angles, offers, campaign structure, budget allocation
Test roadmaps: creatives, audiences, placements, bid strategies - planned and executed weekly
Map full funnel TOF/MOF/BOF and ensure message match from ads through LP/PDP/app store to email/SMS

Creative analysis and guidance
Analyze creative performance using hook rate, hold rate, CTR, CVR, CPA, and ROAS to identify winners, fatiguing assets, and patterns worth iterating on
Translate data into specific, actionable briefs for the creative team: what formats to build (video, static, carousel, UGC), what angles to test, what volumes are needed, and what the priority order is
Define test mix and cadence - you decide what gets launched, how much budget it gets, and when to kill or scale
QA all creatives before launch: copy accuracy, size compliance, ad platform policy, landing page alignment

Tracking and measurement
Implement and maintain tracking: Pixel, CAPI, AEM, UTMs, GA4/GTM
For mobile app clients: configure and verify MMP (Mobile Measurement Partner) attribution, set up in-app event tracking, manage postback configurations, and ensure accurate install/purchase/subscription attribution across iOS and Android
Diagnose discrepancies between ad platform reporting, MMP data, and backend numbers
Maintain clean attribution across web and app funnels

Optimization and troubleshooting
Prevent creative fatigue through proactive refresh cycles
Manage bid strategy transitions and campaign structure decisions (ASC/ABO/CBO mix, Cost Cap vs Bid Cap)
Diagnose delivery issues, attribution discrepancies, and platform anomalies
Coordinate CRO and landing page fixes when data points to post-click problems
Define stop-loss thresholds and enforce them

Reporting and visibility
Weekly client reports: campaign-level breakdowns with strategic commentary, trends, risks, forecast, and next steps
Surface risks early - don’t wait for the weekly report to flag a problem
Maintain dashboards and ensure stakeholders have clear visibility into performance
Enforce Meta policy and FTC/ASA compliance across all ad content

KPIs
MER/ROAS per client
CAC and payback period
Creative hit rate and time-to-winner
Budget pacing accuracy
Report quality and on-time delivery
On-schedule test execution (planned vs launched)

Requirements

Must have
4-6+ years of hands-on Meta Ads buying with proven profitable scale at $200k+/month combined spend
Fluent in unit economics and forecasting: CAC, LTV, payback period, MER, contribution margin
Strong attribution knowledge: CAPI, AEM, GA4/GTM, MMP setup and troubleshooting
Proven ability to analyze creative performance data and turn it into actionable briefs and testing plans for the creative team
Experience with both DTC/e-commerce and mobile app campaigns (including app install and in-app event optimization)
Excellent English - you’ll write client-facing reports and communicate async in Slack
Self-directed, proactive, ownership mindset

Strong plus
TikTok Ads and/or Google Ads buying experience
Multi-language campaign management (English, Spanish, French)
Shopify/Replo/Webflow CRO knowledge
Multi-country buying experience
Triple Whale, Hyros, Northbeam, Adjust, or similar attribution platforms

What we offer
Performance-based compensation: base retainer + upside tied to ROI/MER performance
In-house creative team and testing budgets
Standardized ops: weekly report templates, creative brief system, structured testing frameworks
Remote, async-first, high-autonomy environment
Small team with direct access to decision-makers - no red tape

Additional questions:
1. Your best Meta Ads case study - what you managed, what decisions you made, what results you drove
2. A specific example of how you turned performance data into a creative brief that improved results
3. Your experience with mobile app campaigns (if any)
4. Your availability and compensation expectations

Adwave is a fast-growing media buying team in the iGaming industry, focused on international markets.
We are looking for a Business Development Manager to scale partnerships, attract new traffic sources, and drive revenue growth.
 

Key Responsibilities:

• Identify and attract new partners:
  • affiliate networks
  • direct advertisers
  • webmasters / affiliates
• Build and maintain strong relationships with partners
• Negotiate terms, payouts, caps, and deals
• Launch and manage cooperation with partners
• Scale traffic volumes and improve partner performance
• Analyze traffic quality and optimize based on KPIs (ROI, CR, LTV)
• Work closely with media buying team to scale profitable traffic
• Monitor market trends and find new growth opportunities
   

Requirements:

• 1+ year of experience in Business Development / Affiliate / Account Management in iGaming
• Experience working with affiliate networks or media buying teams
• Experience in resell network (without own product) — strong advantage
• Understanding of traffic sources:
  • Facebook
  • Google
  • In-app
  • TikTok
• Strong understanding of CPA / RevShare / Hybrid models
• Experience working with webmasters / advertisers
• Strong negotiation and communication skills
• Analytical mindset and ability to work with data
• English — Intermediate+
   

We Offer:

• Competitive salary + % from profit
• Work with a strong media buying team
• Remote format
• Opportunity to scale partnerships and grow direction
• Flexible schedule and fast decision-making

Hiring Process:

1. Intro call with recruiter
2. Interview with Head of Media Buying / BD Lead
3. Final interview