Jobs playable

About the Role

The company is seeking a highly creative and experienced Creative Producer specializing in Playable Ads to join its dynamic team. This role is pivotal in driving user acquisition and engagement through innovative and high-performing playable ad experiences. The ideal candidate will have a strong background in mobile game development, a deep understanding of playable ad mechanics, and a proven track record of delivering successful creative campaigns. This is a remote position, offering the flexibility to work from anywhere.

Responsibilities

• Lead the end-to-end production of playable ads, from concept to execution, ensuring high quality and performance.
• Collaborate with marketing, design, and development teams to brainstorm and develop innovative playable ad concepts.
• Manage external vendors and agencies, overseeing the production process and ensuring timely delivery.
• Conduct A/B testing and analyze performance data to optimize playable ads for maximum impact and ROI.
• Stay up-to-date with industry trends, best practices, and emerging technologies in playable ads and mobile gaming.
• Develop and maintain a library of playable ad assets and templates.
• Provide creative direction and feedback to designers and developers to ensure alignment with brand guidelines and marketing objectives.

• Present playable ad strategies and performance reports to stakeholders.

   

Requirements

• 3+ years of experience in creative production, with a focus on playable ads in the mobile gaming industry.
• Proven track record of developing and launching successful playable ad campaigns that drive user acquisition and engagement.
• Strong understanding of mobile game mechanics, user experience (UX), and monetization strategies.
• Proficiency in project management tools and methodologies.
• Excellent communication, interpersonal, and presentation skills.
• Ability to work independently and collaboratively in a fast-paced, remote environment.
• Experience with A/B testing and data-driven creative optimization.

• Familiarity with creative tools such as Figma, Adobe Creative Suite, Unity, HTML5, and JavaScript is a plus.

   

About the Company

The company is a leading mobile gaming company dedicated to creating engaging and immersive experiences for players worldwide. With a portfolio of top-charting games, the company is committed to innovation, creativity, and pushing the boundaries of mobile entertainment. The company fosters a collaborative and dynamic work environment, offering opportunities for growth and professional development.

24PLAY is a Gamedev company from Ukraine that has been developing and publishing mobile games since 2019.

We are a team of professionals who have launched dozens of popular games and gained over 100 million satisfied players worldwide. Our games include Zombiepunk, Blitzkrieg Assault, Street Dude, and more.

As a Diia City resident, we offer employee reservation starting from the first day of employment.
 

We are currently looking for a Game Designer to share our core company values:

• Creativity: We actively encourage and embrace each other’s ideas, transforming them into reality through collaboration and innovative thinking.
• Integrity: We commit to providing honest feedback and realistically assessing situations, fostering a culture of trust and transparency.
• Productivity: We strive to optimize our workflows to achieve the best possible results in the shortest timeframe, ensuring efficiency and effectiveness in our operations.
• Uncompromising Quality: Our commitment to excellence drives us to prioritize the quality of our work above all else, ensuring that we consistently deliver outstanding results.
• Healthy Lifestyle: We advocate for a healthy lifestyle and stand against harmful habits, promoting well-being and balance within our team.

We are looking for a professional for the role that requires:

• Full-time job;
• Office-based in Kyiv.

Key responsibilities:

• Idea Development: Generate original and engaging game ideas for mobile games of all complexity levels (from hybrid-casual to Casual and Midcore).
• Design: Create gameplay, levels, and mechanics that will inspire players.
• Documentation Creation: Develop detailed game documents, pitches, and presentations describing game and economic systems, game rules, monetization systems, and other important product elements.
• Balancing: Balance the game mechanics, progression systems, and economy.
• Team Interaction: Work collaboratively with developers, artists, and other team members to successfully integrate gameplay and ensure high product quality.
• Analysis and Optimization: Work with analytics systems, identify problems, and propose changes to provide a better gameplay experience.

Our ideal candidate:

• English Language: English level B1 or higher.
• Game Design Experience: Experience working as a Game Designer in mobile games.
• Creativity: Ability to find unconventional and interesting solutions that make our games unique.
• Market Knowledge: Understanding of the mobile games market and popular mechanics, as well as a desire to implement innovative solutions.
• Proficiency in Spreadsheets: Good understanding of mathematics, knowledge of working with Google Spreadsheets, and creating balance sheets.
• Teamwork: Willingness to collaborate with other team members.
• Analytical Skills: Basic understanding of methods for analyzing game metrics data, organizing information, and creating reports.

Will be a plus:

• Knowledge of Figma for effective collaboration and visual documentation.
• Knowledge of the Unity game engine.
• Experience conducting A/B testing to optimize game features and mechanics.
• Ability to work independently with analytical systems (e.g., Amplitude, Firebase, GameAnalytics).
• Experience in game balancing for midcore games.
• Experience in level design for action-adventure or similar games, as well as narrative design.

Why join our team?

• Fully Legal: Official employment in full compliance with Ukrainian labor legislation, including paid vacation (24 days) and sick leave (unlimited).
• Professional Team: A high-performing group of skilled individuals committed to excellence.
• No Overtime: We prioritize a healthy work-life balance, with no overtime required.
• Stable Payments: No payment delays since the foundation of the company.
• Professional Development: Access to mentorship programs and our internal library for continuous growth.
• Events: Enjoy board games, masterclasses, corporate events, sports activities, and free English classes.

• Comfortable Workspace: A modern office in Kyiv featuring a spacious lounge, fully-equipped kitchen and complimentary spa facilities for employees.

   

We look forward to receiving your application!

The company is looking for a Generalist Technical Artist – Playables Engineer with strong game design intuition and a passion for creating engaging interactive experiences.

This role focuses on building, iterating, and polishing HTML5 playable ads where gameplay, visuals, and interaction come together seamlessly. The ideal candidate combines technical art expertise with lightweight coding skills and a strong understanding of what makes games feel fun, responsive, and satisfying.

 

Core Responsibilities
 

Own the visual execution and interactive feel of short-form game experiences by combining:

• Optimized 2D and 3D art creation
• Lightweight game-focused coding
• Strong understanding of gameplay mechanics and player experience
• Rapid prototyping and iteration workflows
  
   

Key Responsibilities
 

Technical Art & Animation

• Create and optimize 2D/3D assets for playable ads
• Work with Blender, Photoshop, and After Effects
• Handle:
  • Model editing and cleanup
  • Asset optimization
  • Materials, lighting, scale, and pivots
  • Exporting game-ready assets such as GLB files and textures
• Animate UI, gameplay feedback, VFX, and characters
• Integrate visuals into HTML5 playable pipelines
• Ensure strong visual quality while maintaining mobile performance
   

Gameplay & Interactive Development

• Use AI tools and agentic workflows to rapidly create gameplay systems, animations, assets, and interactive experiences
• Write, modify, and debug JavaScript / TypeScript to:
  • Control gameplay behavior
  • Tune timing, pacing, and feedback
  • Connect visuals with interaction logic
  • Create a satisfying polish and game feel
• Work with AI coding assistants and modern creative development tools
• Contribute to rapid prototyping and AI-assisted game development pipelines
• Experiment with emerging AI technologies for game creation and interactive content
  
   

Required Qualifications
 

• 3+ years of experience in Technical Art, Game Art, Playables, or Interactive Design
• 3+ years of hands-on experience with Blender creating game-ready 3D assets
• Readiness/Experience building interactive HTML5 playable ads using web-based game frameworks
• Experience within the mobile gaming industry
• Experience with any of those technologies:
  • HTML5
  • JavaScript / TypeScript
  • Node.js
  • Pixi.js
  • Three.js
  • GitHub
  • Unity 
  • Unreal Engine experience
• Strong understanding of game mechanics, game feel, player feedback, and gameplay polish
• Experience creating mobile game animations, UI animations, VFX, and gameplay feedback
• Experience using AI tools, agentic workflows, and AI coding assistants

• Understanding of mobile optimization and lightweight playable ad performance constraints
   

  Nice to Have

• GLSL or custom shader experience
  
   

Why Apply?
 

This is an exciting opportunity to work at the intersection of gaming, creativity, and emerging AI technologies. They are looking for someone who is passionate about building engaging interactive experiences, experimenting with new tools, and pushing the boundaries of playable content creation.
 

If you enjoy combining art, gameplay, and technology to create experiences that players instantly connect with, they would love to hear from you.

24PLAY is a game development company from Ukraine, creating games and playable ads in co-development and co-production with partners worldwide.
 

Since 2019, we’ve been bringing together strong production expertise, creative talent, and a deep understanding of games to turn ideas into engaging player experiences. Today, we collaborate with partners such as Ubisoft, Papaya, Octo Games, and others - developing and launching games and playable experiences for global audiences.

As a Diia City resident, we offer employee reservation starting from the first day of employment.
 

We are currently looking for a Playable Ads Developer to share our core company values:

• Creativity: We actively encourage and embrace each other’s ideas, transforming them into reality through collaboration and innovative thinking.
• Integrity: We commit to providing honest feedback and realistically assessing situations, fostering a culture of trust and transparency.
• Productivity: We strive to optimize our workflows to achieve the best possible results in the shortest timeframe, ensuring efficiency and effectiveness in our operations.
• Uncompromising Quality: Our commitment to excellence drives us to prioritize the quality of our work above all else, ensuring that we consistently deliver outstanding results.
• Healthy Lifestyle: We advocate for a healthy lifestyle and stand against harmful habits, promoting well-being and balance within our team.
   

We are looking for a professional for the role that requires:

• Full-time job;
• Office-based in Kyiv.

Main responsibilities:

• Create 2D and 3D playable ads and creatives to promote mobile games
• Develop gameplay mechanics, game logic, animations, and visual effects
  
  Nice to have:
• Experience working with MRAID and understanding of ad network technical requirements for playables
• Experience creating games on any technology/platform (Unity, Flash, etc.)
  
  Our ideal candidate:
• 0,5+ years of experience working with JavaScript
• Experience building web applications or games using 3D graphics libraries (Three.js, Babylon.js, etc.) or experience with 2D JavaScript libraries such as PixiJS or similar
• Experience with JavaScript physics libraries (Ammo.js, Cannon.js, or similar)
• Solid understanding of 2D/3D math (vectors, matrices, dot/cross product)

Why join our team?

• Fully Legal: Official employment in full compliance with Ukrainian labor legislation, including paid vacation (24 days) and sick leave (unlimited).
• Professional Team: A high-performing group of skilled individuals committed to excellence.
• No Overtime: We prioritize a healthy work-life balance, with no overtime required.
• Stable Payments: No payment delays since the foundation of the company.
• Bonus System: A unique reward system designed to motivate employees by aligning their performance with the company’s financial goals.
• Professional Development: Access to mentorship programs and our internal library for continuous growth.
• Events: Enjoy board games, masterclasses, corporate events, sports activities, and free English classes.

• Comfortable Workspace: A modern office in Kyiv featuring a spacious lounge, fully-equipped kitchen, sports zone, cinema, and complimentary spa facilities for employees.

   

Шукаємо Playable Developer до команди performance marketing для розробки інтерактивних рекламних креативів для мобільних застосунків у вертикалі iGaming, які привертають увагу аудиторії, підвищують залученість користувачів і сприяють зростанню кількості інсталяцій.

Обов'язки:

• Досвід розробки playable ads для мобільних застосунків у вертикалях iGaming (Casino / Betting).
• Впевнене володіння HTML5, CSS та JavaScript.
• Досвід створення інтерактивних ігрових механік, анімацій та рекламних сценаріїв.
• Уміння адаптувати playable-креативи під різні GEO, локальні ринки та цільові аудиторії.
• Досвід локалізації креативів різними мовами: адаптація текстів, UI-елементів, валют, візуальних матеріалів та CTA.
• Досвід адаптації креативів під різні рекламні мережі, формати та технічні вимоги платформ.
• Навички оптимізації швидкості завантаження, продуктивності та сумісності з різними мобільними пристроями.
• Уміння працювати з готовими шаблонами, адаптувати існуючі креативи та створювати нові варіації для A/B-тестування.
• Розуміння принципів mobile performance marketing і впливу креативів на CTR, IPM та конверсію.
• Ініціативність у пошуку нових AI-інструментів і технологій, які допомагають підвищувати швидкість виробництва та ефективність рекламних креативів.

Наші очікування:

• Досвід розробки playable ads для мобільних застосунків.
• Впевнене знання HTML5, CSS та JavaScript.
• Розуміння принципів створення інтерактивних ігрових механік та анімацій.
• Досвід роботи з рекламними форматами та технічними вимогами рекламних мереж.
• Розуміння специфіки mobile performance marketing.
• Уміння швидко створювати, тестувати й адаптувати креативи.
• Досвід роботи з iGaming або Gambling буде перевагою.
• Наявність портфоліо з прикладами playable-креативів.

Умови:

• Віддалений формат роботи з гнучким графіком.
• Можливість працювати з міжнародними відомими брендами у сфері fin, crypto та iGaming.
• Конкурентна заробітна плата, перегляд відповідно до результатів роботи.
• Доступ до платних AI-інструментів та сервісів для продакшену креативів.
• Оплачувані відпустка та лікарняні.
• Участь у профільних мітапах і конференціях.
• Команда однодумців та пряма комунікація без зайвої бюрократії.
• Реальний вплив на результат — ваші креативи одразу йдуть у роботу на живих бюджетах.