Sales Development Representative (e-commerce)

About Zipify

This role is based at Master of Code Global and is dedicated to Zipify, a Shopify product company formed together with Smart Marketer.
 

Founded in 2016, Zipify develops high-impact Shopify apps that help merchants increase conversion, average order value, and overall revenue. Its products are used by more than 18,000 Shopify brands, including Dr. Squatch, TUSHY, Buffy, and Victoria Beckham.
 

Zipify’s flagship product, OneClickUpsell, has generated more than $1.2 billion in upsell revenue for merchants. The app helps e-commerce brands increase sales by presenting relevant upsell offers at key stages of the customer journey.
 

Today, Zipify is evolving beyond a traditional SaaS model. The company is combining its proven products with AI-powered capabilities and high-value e-commerce services to help Shopify merchants achieve measurable and sustainable growth.
 

About the role

We are building Zipify’s outbound sales development function from the ground up and seeking a high-performing Sales Development Representative to help shape and scale prospecting for our e-commerce SaaS products, primarily across the North American market.
 

This is an ownership-driven position for someone who understands ICP-based prospecting, builds AI-enabled workflows, and thrives in an agile, structured, and fast-paced environment with clear accountability for results. We are looking for a self-starter who takes initiative, challenges existing approaches, and continuously improves how outreach is researched, personalized, and executed.
 

Required background and skills

• 3+ years of experience in sales development or a similar outbound role, including proven SDR experience in a product SaaS company.
• Experience prospecting for e-commerce software products serving online merchants.
• A verifiable track record of generating qualified outbound meetings and achieving targets, with clear examples of your contribution and results.
• Experience engaging prospects in the North American market, with an understanding of US and Canadian business communication.
• Hands-on experience building AI-enabled workflows, including agent-based or orchestrated processes for prospect research, personalization, and outreach execution.
• Strong research and analytical skills to identify relevant accounts and decision-makers, understand merchant needs, and develop targeted messaging.
• Hands-on with HubSpot (required), LinkedIn Sales Navigator, HeyReach, Clay, Instantly, and other sales engagement and enrichment platforms.
• Advanced written and spoken English, with confident prospect communication and qualification skills.
• The ability to work independently, take ownership of execution, and turn campaign results into practical improvements.
• Strong listening and rapport-building skills.
• Availability for North American working-hour overlap and occasional late-evening event support.
   

Nice to have

• Experience within the Shopify ecosystem.
• Experience launching outbound prospecting from scratch, including ICP development and outreach infrastructure setup.
• Experience with event-related outreach or prospecting for partner relationships.
• Experience with innovative AI-first SDR agents/solutions.
   

Responsibilities

1. Prospecting and Lead Qualification

• Research target merchants, partners, and decision-makers in the US and Canada, using buying signals to build prospect lists and refine our ICP.
• Collaborate with sales and marketing to develop and execute multi-channel outbound campaigns across LinkedIn and email.
• Generate qualified meetings and ensure a clear handoff to the sales team.
• Stay informed on e-commerce and Shopify ecosystem trends, competitor offerings, and emerging opportunities to refine targeting and position Zipify’s products effectively.
   

2. Event Outreach and Support

• Identify relevant prospects and book meetings ahead of industry events.
• Support prospect communication and meeting coordination during events, and manage post-event follow-ups to generate qualified meetings.
   

3. AI Workflows and Outreach Optimization

• Build and orchestrate AI-enabled workflows and agents for research, segmentation, personalization, and campaign execution.
• Develop a shared product knowledge base with the team to support relevant outreach across merchant segments.
• Test and improve targeting, messaging, and sequences, introducing tools and automation that increase productivity and campaign effectiveness.
   

4. CRM and Performance Management

• Maintain accurate prospect records, activity logs, qualification notes, and reports in HubSpot.
• Track outreach metrics and conversion rates, using results and team feedback to improve prospecting and qualification.
• Document effective approaches, contribute to scalable sales playbooks, and meet or exceed monthly and quarterly targets for qualified meetings and opportunities.
   

Location: Europe/Ukraine.