Product marketing manager
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Product IT company SaaSJet, specializing in applications for internal management optimization, is looking for a Product Marketing Manager whose main task is: promoting the company's products in the international B2B market.
We offer
- Training and career growth, implementation and introduction of product promotion ideas, hypothesis testing
- Competitive salary; bonus and incentive system
- Official employment
- Paid vacations
- Flexible working hours
- Work on cutting-edge products that impact team productivity globally
Main responsibilities
- Market Research & Analysis: Conduct in-depth market research to identify trends, customer needs, and competitive landscape. Use insights to inform product positioning and marketing strategies.
- Product Positioning & Messaging: Develop clear and compelling product positioning that differentiates our offerings in the market. Craft messaging that resonates with target audiences across various channels.
- Go-to-Market Strategy: Plan and execute product launches, including developing marketing materials, coordinating with the product team, and driving awareness through various channels.
- Content Creation: Produce engaging product-related content, including blog posts, case studies, videos, and other collateral.
- Customer Advocacy: Work closely with the support team to gather feedback, identify testimonials, and develop case studies that highlight the value of our products.
- Performance Tracking: Monitor and analyze the performance of marketing campaigns, product launches, and other initiatives. Use data-driven insights to optimize strategies and improve outcomes.
- Collaboration: Work closely with product managers, designers, developers teams, and other stakeholders to align marketing efforts with product development and business goals.
Main requirements
- Work experience in a relevant position for at least 1 year.
- Knowledge of the basics of marketing, AI SEO optimization.
- English level from B2.
- Experience using AI tools for work
- Experience with Google Analytics.
Will be a plus
- Experience using Atlassian products (Jira, Confluence)
- Experience with Hotjar or similar services
- Experience with Semrush, Ahrefs or similar services
- Experience working with English-speaking audiences in the B2B market
- Experience promoting SaaS products
- Knowledge of WordPress CMS
Personal qualities
- Result-oriented
- Initiative, creativity, purposefulness, responsibility
- Multitasking skills to work on several projects
- Desire for continuous learning and self-improvement
- Ability to work in a team
We value your talent and invite you to develop it together! Send us your resume, and we will definitely consider it. :)
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