Head of Traffic (Turkey)

We are an iGaming company with over three years of experience and a team of more than 1300+ specialists.
Our achievements include 10+ major projects that are popular among our clients and successfully operate in Tier 1-3 countries.
The company attracts and values highly qualified specialists, which allows us to efficiently build processes and successfully expand our presence in new locations. 
 

We are looking for a strong and ambitious Head of Acquisition to lead the growth of our iGaming products.
 

Responsibilities:

• Build and manage the user acquisition team and processes from scratch.
• Set up traffic acquisition workflows and ensure high-quality traffic through fraud prevention (via BI reports).
• Manage and optimize traffic channels: Meta/Facebook, Google UAC, SEO, ASO, PPC, influencers, and affiliates.
• Negotiate with partners, close deals, and continuously improve cooperation terms.
• Monitor and optimize performance metrics: CR, CPA, ROI, ARPU, and others.
• Collaborate with product teams on landing pages, A/B testing, and localizations.
• Manage acquisition budgets and allocate spend across channels effectively.
   

Requirements:

• 5+ years of experience in user acquisition for gambling/betting projects.
• 3+ years of experience leading teams or departments.
• Proven ability to scale traffic and establish strong partner relationships.
• In-depth knowledge of acquisition channels: paid ads, SEO, influencer marketing, affiliate marketing.
• Experience managing large budgets and working with analytics tools (BI systems, ROI/CPA reporting).
• Strong skills in media planning, customer journey mapping (CJM), and funnel analysis.
   

Preferred:

• English level Upper-Intermediate or higher.
• Basic knowledge of HTML, CSS, and JavaScript.
• Experience in ASO and SERM is a plus.

Why you should join us:

• You will have the chance to influence the product and assemble a team that fits your vision.
• Absence of micromanagement, hierarchy; fast decision-making speed.
• Competitive salary and incentives for your contribution and result.
• Our main working schedule: 10:00 - 19:00 (UTC+2), fully remote plus coworking space payment worldwide.
• The opportunity to participate in the company's internal events: open negotiations and product meetings.
• Attending top conferences around the world.
• Perks such as paid sick leave and vacations, plus additional day off in honor of your birthday.
• Investment in both hard skills and personal skills.
   

As a team, we are constantly striving to be the best among our competitors! We offer a dynamic, forward-thinking work environment within a profitable company. We recognize that our specialists and managers are crucial to our success and are always ready to support their initiatives.

Join the best! 🚀