E-mail Marketing Manager

Our global-scale operations are based on strong internal expertise, analytics, and data research. We have expertise in iGaming operations (sports betting, online casino), digital and affiliate marketing, tech solutions, and data analytics.

We are looking for a E-mail Marketing Manager to join our team.

Job Description

Infrastructure Management:

• Monitor and maintain domain and IP reputation to ensure high email deliverability.
• Ensure compliance of email campaigns with technical standards and legal requirements (DKIM, SPF, DMARC).
• Research and integrate the best SMS and WhatsApp providers to support communication channels.
• Manage provider accounts, including personal dashboards and balance oversight.
• Analyze and resolve technical issues affecting campaigns (spam filters, blacklists, delivery errors).
• Creation and support of short links for use in mailings.

Technical Collaboration and Performance Optimization:

• Collaborate closely with the technical team to maintain optimal Open Rate (OR) and Conversion Rate (CR) across external communication channels (Email, SMS, WhatsApp, App Push).
• Track and optimize key performance metrics (deliverability, clicks, conversions) for external channels.
• Develop and improve email templates using HTML/CSS to enhance performance and cross-platform compatibility.

Qualifications

• 1+ year Email Marketing Manager or Communications Manager;
• Experience in integrating SMS providers
• Сreating and warming up email senders, 
• Setting up and working with WhatsApp;
• Experience in gambling, betting;
• Readiness for high workload/dynamic work;
• Understanding of Casino-player behavior