Creative Content Designer
Role Summary
We’re looking for a versatile Creative Content Designer who can combine fresh, imaginative ideas with solid design skills, intermediate or higher video editing, and the ability to craft impactful social media campaigns. You’ll be involved in concepting ad campaigns, designing, and producing content across multiple platforms—ensuring our clients’ brands stand out and engage audiences.
Key Responsibilities
1. Creative Concepts & Ideas
Brainstorm innovative campaign ideas in collaboration with strategists and clients.
Develop mood boards, style frames, or quick sketches to present creative directions.
2. Graphic & Visual Design
Design eye-catching assets (banners, social posts, landing page visuals, ad creatives) in line with brand guidelines.
Ensure a consistent look and feel across various channels (web, social, print, etc.).
3. Video Editing & Motion (Intermediate or higher)
Edit short-form videos for social platforms (TikTok, Instagram Reels, YouTube Shorts) and possibly longer promotional videos if needed.
Add transitions, text overlays, simple animations, and basic color correction.
Collaborate with copywriters or the Creative Lead to sync storyboards with visual execution.
4. Social Media Content Creation
Produce ready-to-publish visuals and short videos for different social networks, accounting for best practices (dimensions, durations, style).
Work closely with the Social & Content Specialist (or Social Media Manager) to ensure the content aligns with marketing objectives and campaign calendars.
5. Brand & Campaign Execution
Maintain brand consistency for each client’s identity while infusing creativity and innovation into every deliverable.
Adapt designs or video edits quickly based on performance insights and feedback.
6. Collaboration & Feedback
Attend brainstorming sessions; align with strategists, project managers, or other designers.
Incorporate feedback from internal teams and clients, iterating on designs or video cuts as needed.
Qualifications & Skills
Education/Background: Formal training in graphic design, multimedia, or related fields
is helpful but not mandatory if you have a strong portfolio.
Software: Proficiency in Figma, Canva, Adobe Creative Suite (Photoshop, Illustrator, InDesign) plus Premiere Pro (or a similar video editing tool). Knowledge of After Effects for simple motion graphics is a bonus.
Portfolio: Demonstrable experience creating social media content, design assets, and at least some video editing or short animations.
Creative Eye: Ability to translate abstract ideas into polished visuals that engage and inform.
Time Management: Comfortable juggling multiple projects, adhering to deadlines, and adapting to fast-paced changes.
Communication: Good verbal and written skills in englsih a must to convey design rationale and collaborate smoothly with team members and clients.
Nice-to-Have Skills
Motion Graphics: If you can handle basic 2D animations in After Effects or motion design, it’s a plus.
Copywriting: A flair for punchy taglines or social captions can streamline your workflow.