Social Media Manager
We are PointPay, a leading crypto services ecosystem offering a wide range of products, including a cryptocurrency exchange, wallet, payment solutions, and a launch platform.
We are looking for a dynamic Social Media Manager to enhance our digital presence and foster meaningful engagement with our audience.
Your Role
As our Social Media Manager, you will be responsible for driving growth, engagement, and conversions on YouTube and X (Twitter). You will play a critical role in shaping how our brand connects with the crypto community and potential users.
Key Responsibilities
- Devise and execute strategies to boost organic follower growth and engagement across platforms for YouTube and X/Twitter
- Campaign management
- Plan and execute paid social media campaigns (including TikTok) using allocated budgets
- Optimize campaigns to maximize reach, engagement, and ROI
- Track, analyze, and report on social media KPIs, including follower growth, engagement rates, and conversion metrics
- Create and schedule engaging posts, videos, and graphics that align with brand identity and business goals
- Collaborate with creative teams to develop high-quality visual and written content
Engage with followers, build relationships with key crypto influencers, bloggers, and active members of the community
Requirements
- Proven expertise: 3+ years of experience managing YouTube and X/Twitter accounts with measurable success
- Crypto savvy: strong understanding of blockchain, cryptocurrency trends, and the digital finance landscape
- Content creation: hands-on experience in creating engaging posts, scripts, and basic video editing
- Analytics skills: ability to interpret data and adjust strategies based on performance insights
- Network: established connections with crypto influencers and bloggers
- Adaptability: up-to-date with the latest platform features, trends, and best practices
Communication: excellent verbal and written communication skills in English
What We Offer
- Remote, part-time work schedule (up to 4 hours/day, Monday–Friday)
- The opportunity to work with a global, innovative brand in the fast-growing crypto industry
- A collaborative environment where your contributions directly impact the company’s success
Opportunities for professional growth within a forward-thinking team
Why Join PointPay?
At PointPay, you’ll become part of a team that is redefining financial freedom. We are passionate about innovation and creating solutions that change lives. If you thrive in a dynamic, fast-paced environment and are eager to make an impact in the crypto space, we’d love to hear from you.