Editor, Content Team Lead
Editor, Content Team Lead
Reteno is the messaging platform for app user retention. It’s designed to identify and retain the right users through perfectly timed and channel-optimized campaigns without developers. We help mobile teams grow their product and revenue through personalized push notifications, in-apps, emails, SMS, and more. Reteno is trusted by 300+ leading brands worldwide, including YogaGo, BetterMe, Promova, Reface, RetouchMe, and plenty of smaller apps that scale with us. We are looking for an editor who leads the content team.
KEY RESPONSIBILITIES:
- Educate Reteno customers and leads with original, high-quality content tailored to the target audience and industry (mobile app marketing, customer data management, marketing automation).
- Develop original, high-quality content for external articles, PR materials, landing pages, presentations, and concise expert posts on social media to highlight blog articles.
- Manage design process for visual materials (images, diagrams, system screenshots, email examples, etc.)
- Stay updated on product changes, analyze company performance, and leverage these insights to generate engaging content.
- Collaborate with specialists from other departments to effectively showcase the company’s functionalities and achievements in various types of articles.
- Strategically manage content to ensure its relevance, alignment with trends, and consistency with product updates.
- Contribute to case studies by conducting interviews with company representatives and crafting core content
Analyze the market, competitors, and emerging trends.
SKILLS AND EXPERIENCE:
- Proficiency in English at an Advanced level (C1)
- Curiosity and interest in the fields of technology, marketing, AI, and product development
- Ability and desire to be the owner of the content creation process and results
- At least 3 years of experience writing expert-level content (please provide examples with your portfolio);
- Strong knowledge of marketing and product terminology;
- At least 2 years of experience managing a team of in-house copywriters and freelancers;
- Proven experience in developing and implementing cross-platform content strategies;
- Basic understanding of SEO;
Initiative and a proactive attitude, with a desire to propose and execute ideas without waiting for explicit instructions.
WOULD BE A PLUS:
- Experience in employer brand development;
- Background in IT or marketing;
PR experience for IT companies.
WE OFFER:
- Flexible 8-hour work schedule, Mon-Fri.
- Opportunity to work remotely or with a hybrid schedule.
- 18 working days of vacation and official holidays off.
- Partial compensation for English language courses and other educational programs;
An awesome team of professional and fun individuals.
If you’re looking for a dynamic and ambitious product company with continuous innovations and exciting projects (Reteno, eSputnik, Yespo) — join our team.