Senior PPC Specialist

We are looking for an experienced PPC Specialist to join the Digitalce team.

Key responsibilities:
-Industry analysis;
-Develop and implement a PPC strategy on Google Ads for US & EU markets;
-Analyze data and optimize campaigns to achieve KPIs;
-Traffic scaling in the required indicators;
-Identify new opportunities to optimize advertising campaigns;
-Set up, monitoring and optimizations ads campaign in Google, Meta


Requirements:
-3+ years of experience as a PPC Specialist;
-Proficiency in Google Ads;
-Proficiency in Meta Ads;
-Proven track record of success in optimizing PPC campaigns ;
-Experience working with large budgets;
-Strong analytical thinking and data analysis skills;
-Reliable and responsibility for results;
-Ability to work independently and manage multiple projects simultaneously;
-Is open-minded and like to try new decisions.

Would be a plus:
-Agency experience;
-Experience working with Microsoft Ads;
-Proficiency in Linkedin Ads;
-Strong written and verbal communication skills in English, with the ability to create clear and concise PPC reports and presentations;
-Experience with B2B.


What will you do?
-You will primarily focus on campaigns in Google Ads – Display, Remarketing, Demand Gen, App, YouTube ads, and others;
-You will actively collaborate on campaigns with our clients;
-Everything you set up will need to be optimized, evaluated, and reported on;
-You will learn about various alpha and beta versions of campaigns in Google Ads and other systems among the first, and you will also be able to try them out;
-Campaign setup, launches, maintenance, and optimization, including keyword research, ad copy creation, and competitive analysis;
-Analysis of paid search campaigns and work on performance improvement to achieve business goals;
-Work to align product marketing strategies with the overall business goals and objectives;
-Providing forecasting and budgeting guidelines for financial reporting;
-Manage campaign budgets and bidding strategies to maximize visibility and conversions;
-Monitor and analyze campaign performance metrics (impressions, clicks, conversions, etc.);
-Identify areas for improvement and make data-driven adjustments to optimize campaign performance;
-Collaborate with marketing and sales teams to ensure alignment with overall marketing goals.

What can we offer?
-Remote work;
-Flexible schedule and ability to work in different time zones (full-time, 8 hours working day);
-Competitive market salary (in USD) and the possibility to grow;
-15 days of paid annual vacation, paid sick leaves;
-A healthy social environment;
-A tolerant team where everyone respects each other by being creative individuals.

About Digitalce

Digitalce is an all-embracing digital marketing agency that delivers meaningful results instead of meaningless metrics. Our goal-oriented team of marketing professionals helps clients from the US and Europe overcome their challenges and bring businesses to a brand-new level. We provide complex solutions that cover the following areas: content marketing, digital strategy, SEO, PPC, social media marketing, and other services upon your request.

Company website:
https://digitalce.com