Retention Manager $1000-1500

IGaming company is looking for a talented CRM manager / email marketing / retention manager to join the team.

Requirements:
- Experience in the gambling/betting niche in a similar position for 1 year or more;
- Experience with Email newsletters;
- Experience in working and setting up additional communication channels with existing customer bases;
- Experience with Customer.io CRM system;
- Experience with user segmentation;
- Understanding of basic mailing formats: promotional campaigns, trigger campaigns, chains;
- Basic understanding of how logical operators work;
- Basic knowledge of HTML;
- Knowledge of general internet marketing trends.

Responsibilities:
- Working in Retention team;
- Assist in implementing the overall brand strategy in various GEOs;
- Analyzing the market and competitors;
- Develop, launch and oversee automated and manual email, push, sms campaigns to improve customer retention and increase engagement;
- Monitor their quality, analyze their effectiveness, prepare reports on them;
- Develop and implement customer segmentation strategies to ensure relevance and targeting of messages to different customer segments;
- Generate new ideas, develop and implement activities / initiatives to maximize positive impact on key business metrics;
- Research customer base, conduct analysis of existing trends, drivers, barriers and patterns of customer behavior;
- Conduct A/B testing of business hypotheses through the launch of new campaigns.

What you will get:
- Decent salary;
- Paid vacation;
- Opportunity to work remotely (remote)
- 1 day off per month;
- Work in a cool team of specialists and everything you need for professional development.

About SEOBROTHERS

Seobrothers is a Full-cycle SEO and content marketing agency
We grow websites, outpace competitors, and generate profit.
We smash our knowledge in SEO and marketing together with creativity to increase traffic and drive sales.
And yeah, our websites reach top positions for relevant search queries – something other companies cannot do in years
We work in industries such as Betting and Gambling

Company website:
https://seobrotherslv.com