Product Marketing Manager / Growth Marketing Manager

The role
You'll join the cross-functional marketing team to work on Mobile App (Cross-platform; B2C; Global Market): from an idea through its market release and beyond. The team consists of a Creative Producer, Marketing Designers, and a UA Manager. You’ll work closely with the business vision, so we expect a business and result-oriented mindset with ownership competencies. What is more, you are always in touch with what happens around you so we expect a proactive approach and enthusiasm.

Requirements
• 3+ years of experience as a Product Marketing Manager (Mobile apps).
• Working with P&L and Business models.
• Experience in implementing performance marketing strategy with a focus on the US and Europe.
• Expertise in analyzing and reviewing both product and team metrics and processes.
• Experience with Google Analytics for Firebase, Mixpanel, Amplitude, Google Ads, META products.
• Work with App Store and App Sales funnel optimization and web funnels.
• Experience in successful team management.
• Competitor analysis, quantitative and qualitative audience research with further formation of the product backlog.
• Creation of a customer journey map of the product.


You'll be responsible for
• Web & app product marketing in a cross-functional team.
• Forming and implementing a marketing strategy.
• Create funnels that will engage users in line with the business model (web2app funnel) and work on them together with the team.
• Work with aftersales communication.
• Work with traffic from META Ads.
• Product development (App): developing new features and working with user needs.
• Responsible for the performance of the team (Creative Producer, Media Buyer) with their leads (matrix structure).
• Responsible for the financial performance of the project.

Would be a plus
• Working with marketing analytics (e.g. reports, metrics etc. in META business suite).
• Understanding of mobile applications architecture and its development flow.

What we offer for your success
Very warm and friendly working environment and flexible working schedule.
20 days off, and 12 sick days paid by the company per year. Paid national holidays.
Medical insurance, and health protection programs (with COVID-19 and dental coverage).
Continuous professional development and growth opportunities.

We are not just a company, we are Clario! We put the customer at the heart of all that we do, we achieve our best together, take responsibility, and challenge our limits to create a difference!

About Clario

We are Clario, a consumer-focused company on a mission to make digital life easy.

We’re here to create smart yet simple apps with a human touch, empowering better productivity, security, and lifestyles. With time-tested products used by millions worldwide and years of in-house development, we're waiting to unleash your hidden talents and give you the best opportunity to shine.

Join us and let’s go together!

Company website:
https://clario.co/

DOU company page:
https://jobs.dou.ua/companies/clario/