Digital Marketing Manage (offline)

Responsibilities
Develop and support content strategy of the company with research and information gathering on our target audience
Work alongside the SEO partners to ensure that new content is created and in line with our marketing strategy and goals
Map out the customer journey to find marketing opportunities
Manage and make content plan for our social media channels
Prepare accurate reports on our marketing campaign’s overall performance
Work with the team to brainstorm new innovative growth strategies
To consistently assess current approaches and generate ideas on how to improve our marketing gains and sales
To work as part of the team proactively and suggest ideas to target new customers
Provide activities , which are connected with web site improvement and development
Ad campaigns planning and launching
Collaborate with agencies and other vendor partners

Requirements
At least 2 years of experience in digital marketing (B2B);
Experience in conducting marketing researches
Strong understanding of digital marketing channels
Experience with customer segmentation, profiling, and targeting
Proficiency with analytics tools and web traffic reporting
At least Intermediate level of English

Would be a plus working experience with:
Experience in creating technical tasks for generation landing pages, blog posts, white papers, case studies, and other marketing collateral;
Experience in content distribution via different channels
Experience with SEO activities
Having work experience for US and EU markets
Copywriting skills with focus on value proposition and selling

About VITech

VITech is a software development company with deep expertise in the healthcare industry. Successfully working with healthcare giants and midsize businesses since 2007.

Our mission is to apply broad experience and skills to support millions of people worldwide in achieving a better quality of life by delivering technological excellence in the digital health sector.

Besides undergoing various training, our engineers are also fully HIPAA-certified to ensure the highest levels of security and privacy protection of patients’ health records in every solution we deliver.

Benefits of working with us:

We thoughtfully create and adapt benefits to improve your life. Unlimited free treats and coffee are not the main things we can offer. We strive to simplify your life and we take care of your mental and physical health.

• Remote-friendly environment
• Comfortable office spaces
• Flexible working hours
• Accounting department as a service
• Top-spec hardware (macOS or Windows)
• Mentorship programs for beginners
• Personal competence manager
• Compensation for healthcare, hobby, or sports activities
• Benefits for your overall well-being (yoga, massage)

Company website:
https://vitechteam.com

DOU company page:
https://jobs.dou.ua/companies/v-i-tech/