The Fellas Ads

We are an E-commerce advertiser working across high-volume performance campaigns. We’re looking for an experienced Email Marketing Specialist who knows how to drive performance for fast-growing DTC brands. You’ll own the strategy and execution of high-impact email campaigns—from concept to inbox. You know how to blend creativity with data, and you’re always looking for ways to optimise and improve.
 

You'll collaborate closely with designers, analyse performance metrics, and ensure every email delivers real ROI.
 

What you'll do

• Plan, build, and optimise email campaigns for a variety of DTC brands
• Work closely with designers: write clear briefs, review creatives, and ensure top-quality output
• Develop smart segmentation strategies based on behaviour, customer status, and lifecycle stage
•  Manage technical aspects like IP/domain warm-up, inboxing health, and overall deliverability
•  Set up and run A/B tests, track performance, and report on channel effectiveness and ROI
•  Apply proven best practices and continuously iterate based on what works
   

About you

• 3+ years of experience in email marketing (preferably in the DTC space) or a related role
• Comfortable working with email marketing platforms and analytics tools
• Must have previous experience with Klaviyo
• Experienced in A/B testing with a strong analytical mindset
• Able to interpret data, identify trends, and turn insights into action
• Familiar with technical aspects like deliverability and IP/domain setup
• Exceptionally organised, you can manage multiple projects without missing a beat
•  Data-driven, curious, and always looking to test, learn, and grow

• Conversational in English, 

   

Bonus points if…

• You’re passionate about DTC brands and love diving into what makes their audience tick
• You enjoy crafting high-quality content and messaging that resonates
•  You thrive on creating smart strategies that drive engagement and long-term customer value
• You see every campaign as a chance to learn, improve, and push results further
• You have previous experience with AI tools to automate campaigns

We're looking for a proactive and detail-oriented Operations Manager to take ownership of our day-to-day operational processes and campaign execution.

This role is ideal for someone who:

• Thrives in a fast-paced environment and takes ownership without being asked
• Has a strong analytical mindset and uses data to drive decisions
• Can quickly identify and solve operational issues under pressure
• Has excellent attention to detail and follows through on tasks
• Is comfortable working with technical systems and operational tools
• Is available to respond to urgent operational matters when needed

You will play a key role in ensuring our campaigns, systems, and operations run efficiently while supporting business growth and performance objectives.

What You'll Do

• Manage and optimize daily campaign and traffic operations
• Monitor campaign performance and implement improvements to maximize results
• Launch, maintain, and oversee new campaigns
• Coordinate creative asset production and support operational workflows
• Manage and guide remote support staff to ensure timely task execution
• Monitor the health and stability of operational infrastructure
• Identify bottlenecks, troubleshoot issues, and drive process improvements
• Ensure compliance with internal procedures and industry best practices
• Collaborate with internal teams to support growth initiatives
• Maintain accurate reporting and provide operational performance insights
• Respond quickly to critical operational issues when required

What We're Looking For

• Previous experience in Operations, Performance Marketing Operations, Traffic Management, Project Management, or a similar role
• Strong analytical and problem-solving skills
• Ability to make decisions based on performance data and business objectives
• Excellent organizational skills and attention to detail
• Proactive mindset with a strong sense of ownership
• Ability to perform under pressure and handle multiple priorities
• High level of English, both written and spoken
• Technical aptitude and comfort working with digital systems and tools

Key Skills

• Proactiveness & Ownership
• Analytical Thinking
• Problem Solving
• Attention to Detail
• Process Optimization
• Operational Excellence
• Communication
• Time Management
• English Fluency

Nice to Have

• Experience working with performance marketing campaigns
• Experience managing remote teams
• Familiarity with tracking, reporting, and operational systems
• Experience in fast-growing online businesses, e-commerce, or digital marketing environments