Promova

At Promova, we’re redefining language education for the AI-powered era — making learning accessible, personal, and inspiring for millions of people worldwide.

Our 160+ teammates unite around one mission: to connect people, bridge cultures, and empower lifelong learners — in every country except aggressor states (yes, even Antarctica). We blend AI innovation with human creativity to help people speak with confidence and truly belong anywhere.

If you want to test bold ideas, move fast, and make an impact — you’ll feel right at home.

About the Role

We are looking for an experienced Lead or Head of Paid Acquisition to manage and scale Promova’s user acquisition across Web and Mobile.
 

In this role, you will take full ownership of our paid growth engine — from strategic P&L responsibility and media-buying excellence to team leadership and marketing automation. Your mission is to transform acquisition into a predictable, scalable, and data-driven growth machine that directly impacts the company’s revenue trajectory.
 

This position offers a clear path toward broader marketing leadership, including overseeing UA, Creative, and Production functions.
 

Your Areas of Impact
 

• Strategic Budget & P&L Ownership:
  Manage and optimize a multi-million-dollar monthly advertising budget ($1M+), ensuring efficient allocation, profitability, and sustainable ROI.
• Scalable Growth Systems:
  Build and optimize systematic, data-driven acquisition processes that enable predictable growth at scale.
• Channel Leadership (Hands-On):
  Lead paid acquisition across key platforms including Meta and Google (core focus), as well as TikTok, AppLovin, Snapchat, Pinterest, and others.
• Team Leadership & Development:
  Lead, structure, hire, mentor, and develop a high-performing UA team across Web and Mobile. Set clear goals, manage priorities, and drive measurable business outcomes.
• Creative & Experimentation Excellence:
  Own and organize the creative testing process — test new creatives, geos, campaign structures, and scaling strategies. Systematically identify and scale winning approaches.
• Marketing Automation & MarTech Innovation:
  Automate workflows using in-house and third-party tools. Drive AI-first marketing operations and leverage early access/partnerships with major ad platforms.
• Cross-Functional Collaboration:
  Partner closely with Marketing Leads, Product, Analytics, and Creative teams in a “super-squad” format to align acquisition with business goals.
• Performance Analytics & Insights:
  Analyze campaign effectiveness, build forecasting models, identify growth opportunities, and continuously optimize performance.
   

What We’re Looking For

• Proven experience in User Acquisition / Paid Growth within B2C subscription products.
• Experience managing $1M+ in monthly ad spend.
• Strong hands-on expertise with Meta and Google Ads (mobile experience is a plus).
• Experience working with additional paid social platforms (TikTok, Snapchat, etc.) is an advantage.
• Strong analytical skills and experience with Google Sheets, Tableau, Amplitude, and forecasting models.
• Deep understanding of user psychology and performance marketing principles.
• Proven people management experience, with a track record of building and developing UA teams.
• Strong strategic thinking — ability to connect creative strategy, campaign performance, and business objectives.
• English level B2+ (Upper-Intermediate or higher) — confident in leading meetings, interviews, and external communication.
  
  Why You’ll Love Working at Promova
• 🌍 Impact: Help shape Promova’s culture for a global, growing team.
• 💡 Freedom: Hybrid setup, flexible schedule, and real ownership.
• 🚀 Growth: Continuous learning, conferences, mentorship, and English classes.
• 💙 Wellbeing: 20 paid vacation days, mental health support, and insurance.
• 🎉 Community: You’ll create events and traditions that people will remember.
   

Interview Process

• Intro-call with Recruiter (40 minutes).
• Meeting with the Acting Marketing Director (1 hour).
• Tech Interview + Bar-raising (1 hour).
   

Join Us

If you’re ready to turn design experiments into real user impact and shape the next AI-powered learning experience, apply now, and let’s make it happen.

At Promova, we’re redefining language education for the AI-powered era — making learning accessible, personal, and inspiring for millions of people worldwide. Our 160+ teammates unite around one mission: to connect people, bridge cultures, and empower lifelong learners — in every country except aggressor states (yes, even Antarctica).

We blend AI innovation with human creativity to help people speak with confidence and truly belong anywhere. If you want to test bold ideas, move fast, and make an impact — you’ll feel right at home.

We’re looking for a User Acquisition Manager to drive profitable user growth by scaling paid acquisition channels and turning performance data into sustainable, ROMI-positive growth.

This role sits at the core of Promova’s growth team and directly impacts revenue, unit economics, and product scale. You’ll work closely with analytics, creative, and product teams to test, optimize, and scale what truly works.

• Promova continues to scale globally and needs stronger, more predictable acquisition performance.
• Paid channels are a key growth driver, and we’re ready to push them to the next level of efficiency and profitability.
• We’re expanding experimentation across creatives, audiences, funnels, and geographies.
• This role will transform testing insights into repeatable, scalable acquisition playbooks.
   

What We’re Looking For

Core Experience:

• 1+ year of experience in user acquisition, performance marketing, or a similar role.
• Hands-on experience with paid advertising platforms (Meta, TikTok, etc.).
• Strong analytical skills with the ability to turn data into clear, actionable insights.
• Understanding of ad tracking systems (Pixel, CAPI).
• English level: Intermediate+ with motivation to improve.
   

Bonus Points:

• Experience managing large advertising budgets and hitting ROMI or profitability targets.
• Knowledge of A/B testing methodologies for creatives, audiences, and funnels.
• Experience in market or competitor analysis.
   

Impact Areas

• Launch, manage, and scale paid acquisition campaigns across Meta, TikTok, and other platforms.
• Own advertising budgets and optimize campaigns to achieve ROMI and profitability targets.
• Continuously test creatives, audiences, geographies, bids, and budgets.
• Analyze performance data and turn insights into clear optimization actions.
• Experiment with new traffic channels, funnels, and campaign types to unlock growth.
• Collaborate with creative, analytics, and product teams to support sustainable scaling.
• Research markets and competitors to inform acquisition and creative strategies.
   

Why You’ll Love Working at Promova

• 🌍 Impact: Join a global product used by millions of learners worldwide.
• 💡 Freedom: Remote-first setup, flexible schedule, and real ownership.
• 🚀 Growth: Paid courses, conferences, internal learning, English classes, and Promova Premium.
• 💙 Wellbeing: 20 paid vacation days, unlimited sick days, medical insurance, mental health support.
• 🎉 Community: Team gatherings, creative experiments, and a culture that truly cares.
   

Interview Process

• Pre-screen with Recruiter (40 minutes)
• Interview with Hiring Manager (1 hour)
• Test Task
• Bar-raising (1 hour)
   

Join Us

If you’re ready to turn paid experiments into profitable growth and help millions of people learn languages more easily — apply now and let’s build the future of learning together 🦄

At Promova, we’re redefining language education for the AI-powered era — making learning accessible, personal, and inspiring for millions of people worldwide.

Our 160+ teammates unite around one mission: to connect people, bridge cultures, and empower lifelong learners — in every country except aggressor states (yes, even Antarctica). We blend AI innovation with human creativity to help people speak with confidence and truly belong anywhere.

If you want to test bold ideas, move fast, and make an impact — you’ll feel right at home.

About the Role

We are looking for an ASO Graphic Designer to join our ASO Team on a long-term freelance basis.

In this role, you will be responsible for the full production cycle of ASO graphics, ensuring every visual—from icons to screenshots—is technically perfect and ready for rapid testing.

What You’ll Do

• ASO Graphics Production: Create high-quality designs for screenshots, icons, Feature Graphics, and In-App Event banners.
• Custom Product Pages (CPP): create tailored store pages for specific marketing requests and audience segments.
• Adaptation & Localization: Design layouts for all devices (iPhone, iPad, Android), including Dark/Tinted Mode and multi-language typesetting.
• Autonomous Material Prep: Independently source and update the latest UI screens from product files. Verify all text and data before beginning design work.
• Technical Quality Control: Ensure every asset follows the latest Apple and Google Play guidelines: dimensions, safe zones, platform-specific requirements etc.

What We’re Looking For

Core Requirements:

• Experience: 1.5+ years of commercial experience in graphic design.
• ASO Expertise: At least 6 months of focused experience in ASO and store creatives (screenshots, icons).
• Figma Skills: High-level proficiency in Auto-layout, Components, Variants, and Styles to build and maintain scalable design systems.
• Design Tools: Strong skills in Adobe Photoshop and Illustrator for high-quality raster processing, retouching, and image editing.

Would be a plus:

• AI Tools: Experience using AI generators such as Midjourney, Firefly, or Photoshop AI to create assets.
• Motion Design: Basic skills in Motion Design for creating video previews for app stores.
• ASO Metrics: An understanding of ASO metrics (CVR, CTR) and the principles of how visuals impact conversion.

Interview Process

• Pre-screen with Recruiter (45 minutes)
• Test Task
• Interview with the Hiring Manager (1 hour)

If you’re ready to help reimagine language learning for today’s world, let’s do it together!

At Promova, we’re redefining language education for the AI-powered era — making learning accessible, personal, and inspiring for millions of people worldwide. Our 160+ teammates unite around one mission: to connect people, bridge cultures, and empower lifelong learners — in every country except aggressor states (yes, even Antarctica).

We blend AI innovation with human creativity to help people speak with confidence and truly belong anywhere.
 

If you want to test bold ideas, move fast, and make an impact — you’ll feel right at home.

About the Role

We’re looking for a Creative Marketing Specialist to build and scale the creative engine for a new lifelong education product within the Promova ecosystem.
You’ll play a key role in shaping how this product is discovered, perceived, and emotionally experienced by users across global markets.

You’ll join the Creative Marketing direction and work closely with user acquisition, designers, and analysts to turn creative ideas into measurable growth. From the first scroll-stopping video to long-term brand perception.
 

What We’re Looking For

Core Experience:

• 2+ years of experience in creative, performance, or digital marketing (including copywriting or scriptwriting).
• Hands-on experience creating advertising creatives for social media platforms (Meta, TikTok).
• Strong understanding of creative performance metrics and ability to analyze results.
• Experience with market analysis, competitor research, and consumer insights.
• English level B2 or higher.
   

Bonus Points:

• Experience launching or scaling performance campaigns for a new product.
• Familiarity with AI tools and photo/video editing software.
• Experience with Snapchat or Pinterest advertising platforms.

Impact Areas

• Generate and validate new creative ideas for paid acquisition channels on a регулярній основі.
• Analyze creative trends and viral content on TikTok and Meta to quickly adapt winning formats.
• Translate ideas into clear, structured briefs for designers and video editors.
• Collaborate closely with creative marketers, User Acquisition Managers, and designers during brainstorming and testing cycles.
• Analyze creative performance, identify patterns, and turn insights into growth opportunities.
• When needed, independently shoot short videos and make basic edits using CapCut or similar tools.
   

Why You’ll Love Working at Promova

• 🌍 Impact: Work on a global product used by millions of learners worldwide.
• 💡 Freedom: Remote-first setup, flexible schedule, and real ownership over your work.
• 🚀 Growth: Paid courses, conferences, external training, internal English classes, and full access to Promova Premium.
• 💙 Wellbeing: 20 paid vacation days, unlimited sick days, medical insurance, and mental health support.
• 🎉 Community: Team gatherings, creative culture, and space for experimentation.

Interview Process

• Pre-screen with Recruiter (45 minutes)
• Technical Interview (1 hour)
• Test Task
• Bar-raising Interview (1 hour)
   

Join Us

If you’re excited to create creatives that truly hit right in the heart and want to shape how millions of people discover learning — apply now and let’s build the future of education together 🚀

At Promova, we’re redefining language education to make it accessible, personal, and effective for today’s fast-paced world. Our growing team of 150+ professionals is on a mission to connect people, bridge cultures, and empower lifelong learners—reaching every country except aggressor states (yes, even Antarctica).

We blend AI-driven innovation with human expertise to create tools that help people speak with confidence, embrace new cultures, and truly belong in any language. As part of our team, you’ll make a real impact, work in an environment built on care, quality, and creativity, and grow alongside a community that values progress.

With flexible work options, comprehensive benefits, and endless opportunities for growth, Promova is more than a workplace — it’s a movement.

If you’re ready to help reimagine language learning for today’s world, let’s do it together!
We are currently looking for a skilled Creative Marketing Manager to join our dynamic Promova team and contribute to our new lifelong education platform. In this role, your main objective will be to — find powerful creatives that “hit right in the heart” of millions of users worldwide—from Japan to Greenland—and, as a result, help them discover Promova, an effective and user-friendly language-learning platform.

YOUR AREA OF IMPACT:

- Constantly generating new ideas for creatives.
- Analyzing the market for creative trends, quickly spotting viral content on TikTok and Instagram, and creating engaging videos to attract users.
- Turning ideas into polished visuals and videos by creating clear and detailed briefs for the design team.
- Participating in brainstorming sessions with creative marketers, User Acquisition Managers, and designers.
- Analyzing the performance of tested creatives, identifying patterns and growth opportunities, and validating marketing hypotheses through creative experiments.
- When needed, independently shoot videos for creatives and make minor edits using CapCut or similar tools.

ABOUT YOU:

- 2+ years of experience in performance / digital / creative marketing / сopywriting / scriptwriting.
- Experience in creating advertising creatives for social media (Facebook, TikTok) and for Google Ads.
- Experience in market analysis, competitor research, and consumer insights.
- English level B2 or higher.
- Experience with Figma, Miro, and the ability to summarize and systematize creatives.
- Understanding applied human psychology — why consumers take certain actions.
- Copywriting skills.
- Experience in launching performance marketing campaigns for a new product will be a strong advantage.
- Experience with Google Ads will be a strong advantage.
- Background in performance marketing is a plus.
- Familiarity with AI tools as well as photo and video editing software will be an advantage.
- Hands-on knowledge of Snapchat or Pinterest advertising is nice to have.

WHAT WE OFFER:

- A chance to join the world of AI-driven products and enhance your skills in automating creative marketing.
- Possibility to lead the creative direction for a brand-new product.
- A supportive and professional team always ready to provide help and advice.
- A dynamic and fast-growing industry that offers continuous opportunities for personal and professional growth.
- A flexible work environment that empowers you to influence product development.
- Full immersion in product analytics, with rapid hands-on experience.
- A company culture that fosters continuous learning and development.
- Space for your ideas and the opportunity to make a real impact on the product.

CORPORATE BENEFITS:

🎓Growth — offered to help develop your skills, advance your career, and reach your full potential: сompensation for additional training at external events and seminars; access to a large electronic library; paid online courses and conferences; Promova English Group; English Classes; Promova Speaking Club and access to Promova Premium.

🧘🏼Wellbeing — offered to support your overall health, happiness, and resilience: work remotely from any safe location worldwide; flexible work schedule; 20 paid vacation days per year; an unlimited number of sick days medical insurance coverage; mental health support; power station reimbursement; employee discounts and special benefits for remote employees.

🏄🏼‍♂️Fun&Activities — offered to foster informal communication and strengthen social connections among teammates: remote team compensation for gathering and team-building episodes.

INTERVIEW PROCESS:

- Pre-screen with Recruiter (45 minutes)
- Technical interview (1 hour)
- Test task 
- Bar-raising (1 hour)

Join us at Promova and be part of our exciting journey to the top!🦄
 

At Promova, we’re redefining language education to make it accessible, personal, and effective for today’s fast-paced world. Our growing team of 150+ professionals is on a mission to connect people, bridge cultures, and empower lifelong learners—reaching every country except aggressor states (yes, even Antarctica).

We blend AI-driven innovation with human expertise to create tools that help people confidently speak, embrace new cultures, and truly belong in any language.

We’re looking for a Creative Marketing Lead who will take full end-to-end ownership of our creative strategy for paid acquisition.

In this role, you won’t just manage a team — you’ll build a scalable creative testing framework and continuously improve its efficiency. Your goal is to bridge the gap between creative production, analytics, and business objectives, transforming our creative department into a predictable engine for global growth.

Why This Role is Your Next Challenge:

• Full Ownership & Architecture: This is not just a task execution role — you will take our current creative setup and evolve it into a profitable, scalable сreative engine. This is a rare opportunity to take 100% ownership of the strategy relaunch and its success.
• Freedom to Act Bold: You’ll have meaningful autonomy to test hypotheses, adjust approaches, and shape the creative system within clear business goals and performance constraints.

What You’ll Do:

• Strategy & System Ownership: Build a repeatable, scalable framework for testing and scaling ideas. Transform ad-hoc experiments into a predictable creative engine.
• Drive Process Innovation: Focus on continuous improvement through automation and AI adoption to improve testing speed.
• Leadership & Mentoring: Lead and mentor a team of 5 creative marketers, raising the quality of creative thinking, hypotheses, and briefs.
• Cross-functional Collaboration: Partner closely with User Acquisition, Analytics, Growth, and Brand teams to identify stable performance patterns and align creative execution with business objectives.
• Stay Hands-on: Participate directly in early-stage testing and high-impact experiments when needed to set quality standards, unblock the team, and accelerate learning.

What We’re Looking For:

• Creative Ownership: 3+ years in creative marketing (Meta. TikTok, Google), with at least 2 years owning creative strategy, systems, or team outcomes.
• Leadership: 1+ year of experience managing a creative marketing team of 3+ people.
• Performance Literacy: Strong understanding of performance marketing metrics and decision-making logic — CTR, CVR, CPA, creative fatigue, and scale signals.
• Framework Expertise: Experience building and operating creative testing frameworks, including hypotheses, iterations, learnings, and scale decisions.
• Strategic Thinking: Ability to translate performance data and market insights into clear creative strategies and technical briefs.
• Creative Formats: Experience leveraging UGC and short-form video formats (TikTok, Reels, Shorts) as scalable performance assets, not just creative executions.
• English proficiency at B2 level or higher.

Success in this role is measured by measurable improvements in creative performance outcomes (e.g. scalable creative share, success rate, time-to-learning) and by the team’s ability to operate with greater clarity, autonomy, and predictability.

Corporate Benefits:

🎓Growth — offered to help develop your skills, advance your career, and reach your full potential: сompensation for additional training at external events and seminars; access to a large electronic library; paid online courses and conferences; Promova English Group; English Classes; Promova Speaking Club, and access to Promova Premium.

🧘🏼Wellbeing — offered to support your overall health, happiness, and resilience: work remotely from any safe location worldwide; flexible work schedule; 20 paid vacation days per year; an unlimited number of sick days, medical insurance coverage; mental health support; power station reimbursement; employee discounts and special benefits for remote employees.

🏄🏼‍♂️Fun & Activities — offered to foster informal communication and strengthen social connections among teammates: remote team compensation for gathering and team-building episodes.

If you are ready to help reimagine language learning for today’s world, let’s do it together!