Light Apps Studio

Light Apps Studio is seeking for experienced PPC Specialist to boost the team’s performance 🚀 If you already have experience, understand how things work, and are eager to grow — we’d love to have you on our team.

With Light Apps, you could be responsible for a portfolio of over 500 mobile products that already show positive economics, so you’ll never get bored.
 

Location: Warsaw. Office / Hybrid

Format: Full-time

Seniority: Middle+, Senior
 

What we're looking for

• 2+ years of experience as PPC/UA Manager
• Experience of working with web funnels for mobile apps
• Proficiency in Google Ads (search/display/pMax), Google Analytics and related tools
• Experience of full cycle managing PPC campaigns: launch, analysis, optimization, scale
• Experience of managing big budgets
• Understanding of the marketing funnel and the main metrics (CTR, IR, CPC, CPA, CR, LTV, ROAS)
• Proficiency in Google Sheets / Microsoft Excel
• English level — Intermediate
• Strong analytical skills with a focus on data-driven decision
• Experience of working on multiple projects
   

Nice to have

• Practical experience in any other media source (ex. Meta Ads, Bing Ads, Twitter, ASA, TikTok etc)
• Understand the workflow of mobile analytics systems (Google Firebase, Appsflyer)
• Experience of working with BI systems
   

What we offer

• A fast-growing environment with minimal bureaucracy
• Support for professional development
• 15 paid vacation days
• 15 paid sick days
• 5 paid days off
• Benefit bar

Light Apps Group is looking for an experienced ASO & ASA Specialist to lead growth across a portfolio of mobile apps utility products. 🚀 You’ll own the full cycle of store optimization and Apple Search Ads, driving installs and scaling visibility across diverse verticals!

Location: Warsaw. Office / Hybrid

Format: Full-time

Seniority: Middle+, Senior
 

What you'll do

• Optimize app store presence (metadata, visuals, keywords) for multiple iOS and Android apps
• Plan and run A/B tests to boost conversion rates
• Manage and scale ASA campaigns, including CPP usage
• Analyze performance (CPI, ROAS, LTV, retention) and report insights
• Conduct competitor and keyword research
• Work cross-functionally with marketing, product, and design teams
• Monitor trends, maintain compliance, and test new strategies
   

What we're looking for

• 3+ years of experience in ASO and ASA
• Proven track record optimizing app listings and paid campaigns
• Experience with CPP (iOS) and CSL (Google Play)
• Strong data skills and familiarity with analytics/attribution tools
• Ability to manage multiple apps in different markets
   

What we offer

• A fast-growing environment with minimal bureaucracy
• Support for professional development
• 15 paid vacation days
• 15 paid sick days
• 5 paid days off
• Benefit bar

Light Apps have launched and are scaling new Growth Department, which will essentially function as R&D within our company ecosystem. It will focus on discovering and building new sources and geos, testing hypotheses, and generating ideas. 
There is a wide scope for action here — everything depends on you!

Location: Warsaw. Office / Hybrid 
Format: Full-time 
Seniority: Middle+, Senior
 

What you'll do

• You will be responsible for finding new high-performing creatives, funnels/combinations, geos, and approaches — possibly even entirely new niches
• Continuous test launches
• Planning, launching, and optimizing advertising campaigns to attract new users
• Analyzing campaign results and optimizing performance based on key metrics (CPA, ROAS, CTR, etc.)
• Assigning tasks and requesting creatives from designers and copywriters, testing new hypotheses and creative approaches
• Monitoring competitors’ advertising campaigns and their creative strategies
   

What we're looking for

• Proven experience as a Media Buyer for mobile apps or a similar role
• Hands-on experience with multiple traffic sources (Meta, Google, TikTok, in-app, DSP networks, etc.)
• Strong skills in setting up, optimizing, and scaling advertising campaigns
• Ability to collect and interpret performance data, as well as adjust campaigns accordingly
• Experience working with large budgets will be a plus
• Creative thinking and experience in testing various advertising approaches and formats
   

What we offer

• A fast-growing environment with minimal bureaucracy
• Support for professional development
• 15 paid vacation days
• 15 paid sick days
• 5 paid days off
• Benefit bar

Light Apps Studio is seeking for Junior ASO specialist to boost the team’s performance 🚀

With Light Apps, you could be responsible for a portfolio of over 500 mobile products that already show positive economics, so you’ll never get bored.
 

Location: Warsaw. Office / Hybrid

Format: Full-time

Seniority: Middle+, Senior

What you'll do

• Analyzing trends
• Analyzing apps performance in AppStore
• Increasing organic traffic of our apps
• Optimizing and updating both text and visual metadata of mobile stores
• Preparing reports on taken optimization actions
   

What we're looking for

• Knowledge of organic traffic
• Analytical thinking skills
• Creativity in creating and modifying texts in English based on keywords
• Willingness to expand your industry knowledge (reading blogs, panels, webinars, etc.)
• Knowledge of Google Sheets
• Self-reliance, communicativeness, timeliness
   

Nice to have

• Knowledge of English (B1+)
   

What we offer

• A fast-growing environment with minimal bureaucracy
• Support for professional development
• 15 paid vacation days
• 15 paid sick days
• 5 paid days off
• Benefit bar