ATLAS INITIATIVE CIC

Description:

As a HubSpot Email Marketing Specialist, you will manage and optimize email campaigns using HubSpot, focusing on segmentation, personalization, and performance analysis.

Responsibilities:

1. Manage HubSpot email campaigns
2. Mass Mailing: Execute mass email campaigns, manage email lists, and analyze their effectiveness.
3. Form Management: Handle subscription forms, ensuring accurate data capture and improving lead generation processes.
4. Implement segmentation and personalization.
5. Analyze and optimize campaign performance.
6. Conduct A/B testing.
7. Maintain email lists and automate workflows.
8. Collaborate with marketing and design teams.

Would be a plus:

1. Social Media Marketing (SMM) - make posts, tag Leads in LinkedIn, Facebook, Twitter, etc, create reports, provide analytics..
2. Business Development Calls: Engage with potential clients through calls, identifying business opportunities, and driving sales or partnerships.

Qualifications:

1. 1+ years of HubSpot, Zoho email marketing experience.
2. Proficiency in email marketing best practices.
3. Analytical skills and attention to detail.
4. Strong written and verbal communication.
5. HubSpot certification is a plus.

Key Responsibilities:

1. Conduct thorough testing of platforms to identify bugs, glitches, and non-working features.
2. Collaborate with the development team to communicate issues and suggest improvements.
3. Develop and execute test plans, test cases, and testing procedures.
4. Ensure platforms meet performance, usability, and reliability standards.
5. Document and track issues, providing detailed reports on findings.
6. Continuously monitor and improve the quality assurance process.
7. Stay updated on industry best practices and testing methodologies.

Requirements:

1. Proven experience in quality assurance or software testing.
2. Strong analytical and problem-solving skills.
3. Attention to detail and a commitment to delivering high-quality results.
4. Familiarity with testing tools and methodologies.
5. Excellent communication and collaboration skills.
6. Ability to work independently and manage multiple tasks effectively.

Preferred Qualifications:

1. Experience with automated testing tools.
2. Knowledge of software development processes and lifecycle.
3. Familiarity with Agile or Scrum methodologies.

Primary responsibilities and priorities will include:

1. Research and identify new business opportunities – including new markets, growth areas, trends, customers, partnerships, products and services
2. Support the implementation and development of company’s projects
3. Establish long-term partnerships, acquire clients, attract investors
4. Generate revenue from DKGs suite of high end products and services
5. Promoting the company’s products and services addressing or predicting client’s objectives
6. Build and maintain strong relationships with clients and partners, ensuring high levels of customer satisfaction and repeat business
7. Develop and execute email marketing campaigns, emailing, and other outreach strategies to generate new leads
8. Create targeted materials and content to attract new clients and partners
9. Develop proposals and pitches for potential clients and partners in the format of presentations and documents 
10. Manage customer data and interactions using customer relationship management (CRM) systems
11. Create and analyze reports on campaign performance using analytics and reporting tools
12. Stay up-to-date with the latest business development technology trends and best practices

Job Requirements:

1. Fluent English: written and verbal skills
2. Bachelor’s degree in business or related field preferred
3. Experience of working with SaaS products 
4. Minimum of 5 years of experience in sales, marketing, or business development preferred
5. Experience with CRM software such as HubSpot is preferred.
6. Ability to multi-task and manage time effectively.
7. Able to demonstrate history of successful client acquisitions as well as revenue generation 

Responsibilities:

1. Add relevant high-value individuals to DKG management LinkedIn networks daily
2. Write and publish 20 insightful comments per account, per day under relevant posts to drive engagement and attract attention
3. Create compelling original LinkedIn content (posts, reposts, commentary) in the voice of C-level executives
4. Repost and engage with industry content from thought leaders to grow our visibility
5. Research industry trends in Longevity, Biotech, FinTech, and DeepTech, and translate insights into actionable content ideas
6. Build and execute a clear LinkedIn content strategy aligned with DKG's growth and communication goals
7. Track engagement metrics and optimize strategy based on performance

Qualifications:

1. Proven experience in B2B social media marketing, content marketing, or LinkedIn-based outreach
2. Strong copywriting skills in English — especially for thought leadership and executive voice content
3. Deep understanding of LinkedIn algorithms, best practices, and demand generation tactics
4. Ability to work independently, meet daily targets, and think strategically
5. Fast learner with a genuine interest in Longevity, Biotech, Investment, or Future of Health
6. Experience with analytics and content planning tools is a plus
7. Bonus: background in tech writing, investor relations, or executive ghostwriting